Shows / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the…
Episodes
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why 5 Months of Content Isn't Enough to Close Sales
Are you frustrated because you’ve been posting content for months, but your sales are still at zero? I recently addressed this exact issue for a listener named…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Fast Sales: How to Use Deadlines to Close Deals Faster
Are you a Nigerian entrepreneur, founder, or mompreneur wondering why your sales conversations aren't closing? Many of us make the same mistake: we talk to…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Your Side Project Isn't a Real Startup
Stop playing startup! I’ve been consulting for a while now, and I’m seeing a worrisome trend in the Nigerian tech ecosystem. I see teams of three, four, or…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The 'Chief Okoro' Challenge: How to Close Deals with Skeptical Clients
I shared a case study today featuring Amaka Nwosu (a name I made up) and her company, Zest Way Logistics (also made up). We looked at how she might handle the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Selling the Easy Way: Finding People Who Actually Want Your Product
Stop trying to perform miracles in your business! Many of you have been reaching out lately thinking your biggest problem is that you don’t know how to…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Hiding From Phone Calls is Killing Your Sales
I had a bit of a shock recently. My wife tried to reach out to an Instagram vendor to pick up an order, but she found herself completely shut out. This…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Market Multiple Passions Without Confusing People
Today on the podcast, I’m breaking down why your content marketing strategy might be falling flat. Many of you are out there trying to use content to get…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Use WhatsApp to Remember Everything Your Clients Say
Have you ever worried about mixing up client details or forgetting that one critical piece of information shared during a call? I used to worry I was being a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Sound Like a Real Person Instead of a Corporate Robot
Let’s talk about that one phrase we all love to hate—or maybe we just use it out of habit: Please kindly advise. If you’re in sales or trying to move a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Greeting Strangers Like Friends Kills Your Sales
I was recently coaching someone who was struggling with a major frustration: about two out of every ten people were hanging up on her during the very first few…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Supporting Your Daughter’s Business Dreams
I recently came across a powerful message from Wuraola Ogundipe, a Senior Program Advisor specializing in financial inclusion and the founder of GA Place…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Track Your Way to Higher Profits
Are you struggling to see the results you want in your sales? The truth is, many business owners and salespeople fail because they simply don't track what they…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Don't Call Your Boss Too Early: How to Manage Big Sales Deals Alone
Stop reaching for the Oga card too early in your sales deals. I see it all the time with Nigerian salespeople: you land a meeting for a big deal and your first…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Estimates vs. Quotes: How to Handle Price Changes Without Losing Customers
I’ve been speaking with several clients lately—especially those in the solar space, but should also apply to export, and import industries as well. This is…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Business Lessons from a Mechanic: How to Grow Without New Leads
We Nigerian business people are obsessed with the "new." Every morning we wake up chasing new leads, new markets, and a new hustle. But I’m here to preach a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Don't Be Annoying: Better Ways to Follow Up
Have you ever feel a bit mellow or sad because you spent your morning calling prospects/ potential customers and most of them didn't even pick up? If you…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Explain Why You Cost More - Selling Value
Are you tired of potential clients throwing out a figure/ price and feeling like you have to immediately bend over backward to match it? In our latest…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Real Way People Find You on Google
Stop obsessing over your business name and start focusing on how your customers actually think. Today, I want to talk about Search Engine Optimization (SEO)…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Free Money for Your Business: The Truth About Grants and Equity
I just received a message this morning from one of my former mentees, Tej, and it reminded me why I do this. Tej is an everyday Nigerian business person just…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
When is the Best Time to Call a Client in Nigeria?
Have you ever sat staring at your phone on a Monday morning, wondering if it’s too early to dial a potential client? Many Nigerian business owners and newbies…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Beyond the Pitch: Using Your CRM to Close More Deals
Success in sales isn't about having a great memory; it's about having a great system. The speaker argues that the best pros don't wing it—they rely on…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Blueprint for Hiring Top Sales Talent
In this episode, a sales consultant shares a better way to hire and interview sales talent. He moves away from "stress-test" interviews, arguing that a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Break Into Nigeria’s Most Exclusive Circles
A lot of people in Nigeria believe a "secret cabal" or "the Matrix" is actively working to keep them poor. In this episode, a sales expert flips that script…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
You Can Be a Good Person and Still Be Rich
Many Nigerian business owners are being misled by the popular idea that sales has two sides: a desperate side driven by unbridled greed and a desired side…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
From Architecture Student to Entrepreneur: A Case Study
In today’s episode, I’m diving deep into some real talk about business growth, triggered by a great WhatsApp conversation I had with one of our listeners, Sam…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Tech Co-Founder Myth: Building Without Coding
Do you have to move to Lagos to "blow" as a startup founder? It’s a question I hear all the time. If you’re a Nigerian of a certain age, you remember when the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why you can't sell expensive products using spam
Hey everyone! I’m coming to you today from a slightly unusual spot—an airport parking lot. My flight pick-up was delayed, and I didn't want to let the time go…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Secret to Getting More Customers on WhatsApp
In regions like Africa and Latin America, WhatsApp has become an indispensable tool for business, though its potential is often undermined by poor execution…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Faster Way to Test if People Will Actually Buy Your Product
Are you trying to build a community just because you’re afraid to sell? Recently, a writer reached out to me with a plan to create a community of 1,000 people…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Most Nigerian Startups Die Early & How to Launch Your Business in Just 7 Days
The harsh reality is that most Nigerian startups fail before they even launch. While the reasons are varied, there is one particular culprit I see over and…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Sales Lessons from a Wuse 2 Underwear Vendor
Too many Nigerian entrepreneurs are waiting for that "perfect" customer who slides into the DM, asks for a price, and pays immediately without a single…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Turning Politeness into Profit
Have you ever finished a presentation in Lagos, Abuja, Kano, Jos, or anywhere else and heard the dreaded words: "We'll consider it"? It’s a common hurdle, and…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Nobody Cares About Your Company History (Yet)
Many Nigerian businesses kill their sales chances by talking too much about themselves. They start pitches with "Our history" or "Meet our founder," which…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
AI as Your Partner: How to Start a Business with Just 50,000 Naira
In this talk, a business consultant shares practical advice for Nigerian entrepreneurs and anyone struggling with low income—like a widow living on 50,000…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Customer Service: Your Secret Sales Weapon
In this podcast, the speaker explains why salespeople need to care about customer service to make more money. Instead of just chasing new sales, the goal is to…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Spot High-Value Clients Without Being Rude
Selling is not about how well you "toast," pitch, or manufacture a presentation; it’s about the quality of the conversations you have and the questions you…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
30 Pairs of Panties and Zero Responses: A Sales Horror Story
Are you wondering why your business is struggling to bring in revenue despite having a great product? The truth is, for many Nigerian businesses, the reason…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Dealing with Nigeria’s Toughest Customers
Let's talk about something nobody really teaches us in business school or at the office: how to handle difficult customers. Whether you are running a business…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Soft Close: How to Close Deals Without Being Pushy
I’m writing this today because I’ve noticed a recurring problem: many Nigerian business owners, entrepreneurs, and self-employed professionals haven't gotten…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Screaming Won't Close Big Deals Faster
How many deals did you close this week? How many did you close today? Yesterday? Last week? If you are a sales manager, business owner, or territory manager…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Mastering the Process: A Listener’s Journey to Better Sales
Hello everyone, my name is Othniel. As a longtime listener of the podcast sales for the Nigerian business person/ Sales and Marketing with Tav, I wanted to…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Truth Behind "Overnight" Success
I see a lot of tension in the entrepreneurial space lately between the desire to build a career and the desperate urge to "blow," "hammer," or arrive at the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Start Business Conversations with People You Don’t Know
I’ve been noticing something interesting lately. As I scroll through my WhatsApp messages, the quality of the outreach I’m receiving from Nigerian business…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Don't Guess What They Want: How Making Assumptions Kills Your Sales
Are you struggling to grow your business or hitting a ceiling in your career? The truth is, many Nigerian business owners and salespeople are failing because…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Making Excuses and Start Making Money
Stop worrying about "spiritual alignment" and "mental head trash." I know that might sound harsh, especially if you’ve been listening to the podcast for a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Your Customers Pay Competitors More for the Exact Same Product
To all my fellow Nigerian business owners and sales professionals, I have a message you need to hear: you have a superpower, and it is your subject matter…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Sliding into the DM is a "Boss Move": Why the Pro Always Reaches Out First
This happens a lot! a Nigerian business owner or salesperson puts up a great post on LinkedIn, Instagram, or TikTok to stay accessible to their audience. Then…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Disturbing Your Clients: Follow Through, Don’t Just Follow Up
Is your business struggling with cash flow, stagnant revenues, or missing profit targets at the end of the quarter? If so, the hard truth is that your…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Closing the Deal: From Inspection to Agreement
Whether you’re a real estate agent, an architect, or a consultant in Nigeria, a site inspection is more than just a tour—it’s a strategic move to close a deal…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The WhatsApp Trap: How Nigerian Entrepreneurs Are Losing Customers.
This podcast highlights the mistakes many Nigerian business owners make on WhatsApp. The main takeaway is that trying to sell everything to everyone makes you…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Stand Out in Nigeria: How to be the most trusted business person in your market.
This podcast explains that solution selling is about being a consultant, not a pushy salesperson. Instead of just listing product features, a great salesperson…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Sales is Leadership: Why Every Businesswoman Needs a Customer Pipeline
In this podcast, a former lawyer reflects on his limited speaking time at the Elevate Women’s International Conference. He felt he wasn't given enough space to…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Business of Being a Woman: Skills for Home, Office, and Beyond
At a recent women’s conference in Abuja, a male sales expert—who was the only man on his panel—shared his unique take on empowerment. Knowing he was the "odd…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Quick Sales vs. Big Projects: Understanding the Difference
Moving from selling clothes to selling solar panels is a bigger leap than most people realize. For professionals in Nigeria, this transition requires a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How Nigerian Entrepreneurs Can Double Their Profits
Many business owners lose money because they wait for customers to come to them. Tavershima Ayede explains that you can grow your income without spending more…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Multitasker’s Struggle: Lessons from Tega’s Four Business Ideas.
Many Nigerian entrepreneurs have too many ideas and don't know where to start. This podcast uses a listener named "Tega the Tiger" (not his real name)—who…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Being the Best Won't Get You the Sale
In the Nigerian market, being the "best" at what you do isn't enough. According to Tavershima, most clients can’t actually tell the difference between…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Find Clients Who Are Ready to Pay
In today's podcast Tavershima advises Natasha, a spiritual healer in South Africa, that her business struggles aren't about which software she uses, but how…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Forget the "Oga": Why the Boss Isn't Your Only Customer
Selling to other businesses (B2B) in Nigeria isn't just about "knowing the boss." This podcast explains that winning a contract is a team game where many…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Content Marketing Doesn't Pay the Bills Overnight
In this podcast Tavershima breaks down how to move from "thinking about" content creation to actually doing it. Here is the core advice: 1. Strategy Before…