Shows / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the…
Episodes
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Financial Survival: Real talk on managing money
In this podcast, Tavershima breaks down how to manage money better, whether you're in Nigeria or anywhere else in the world. The goal is simple: stop living…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Most People Fail at Being Influencers
In this podcast, Tavershima gives a reality check to anyone trying to start their career as an influencer. He argues that building a profitable following is…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Only Talking to One Person is Killing Your Deals
This podcast breaks down how to handle one of the most common sales roadblocks: the "I need to talk to my boss" objection. The core message is that if a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why You Shouldn’t Become an Influencer: A reality check before you quit your day job.
This podcast discusses the business side of making content, focusing on how it works in Nigeria. The main points are: * Smart Business Moves: The host explains…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Abuja Business Guide: Competition, Credit, and Recycling.
Stop Planning, Start Doing The core message is simple: Action beats information. Don’t get stuck in "analysis paralysis." Tavershima points to a fashion…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Science of Success: Making Growth Predictable
In this podcast, Tavershima critiques the common Nigerian business practice of relying on "vibes," personal favors, and gut feelings. Instead, he argues that…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Personal Branding is a Financial Strategy
In this podcast episode, Tavershima explains why your professional reputation is actually a financial asset. He breaks down the idea that a strong personal…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Marketing to Everyone Means You’re Selling to No One
The podcast features a business consultant who argues that a brand isn't just a logo—it’s the consistent experience a customer has with your business. Here is…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
A Business Guide for International Women's Day
In honor of International Women's Day 2026, this podcast episode breaks down how the "give to gain" mindset can transform your career. Instead of treating…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Calling Strangers Without Doing Your Homework First
In this podcast episode, Tavershima Ayede breaks down how to master the "dreaded" cold call. By critiquing a real-life (and failed) sales pitch, Tavershima…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to turn a high-pressure negotiation into a calm conversation.
In this podcast, Tavershima breaks down why sales role-playing is the best low-stakes way to practice high-stakes negotiations. Using a real-world example of a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Selling Heavy Equipment in Nigeria: The King David Case
In this episode, Tavershima Ayede coaches a listener called "King David" (not his real name) on how to navigate the high-stakes world of heavy machinery and…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Is Your 9-to-5 Killing Your Startup?
In this podcast episode, a sales consultant breaks down a major dilemma for Nigerian entrepreneurs: Should you quit your job to go full-time, or keep your…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why More Visitors Won’t Save Your Sales: Stop Multiplying Zero!
In this podcast, Tavershima Ayede explains why high website traffic doesn't always equal high sales. He argues that if your website’s message is confusing or…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Get Business Equipment When You’re Broke
In this podcast, Tavershima Ayede explains how entrepreneurs can get the equipment they need without having the cash upfront. Using a fashion business as an…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
MLM or Scam? How to Tell the Difference Before You Join
In this podcast, a former lawyer and sales expert shares advice on how to avoid losing money on risky business deals in Nigeria. Here is a simpler breakdown of…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Know Your Worth: How to Spot Great Clients and Avoid Time-Wasters
In this podcast, a business consultant breaks down how to handle difficult clients and grow your income through referrals. Here is the simplified version of…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Getting Ghosted: How to Lock In Your Next Meeting
This podcast episode (continuing from the earlier one!) breaks down how to handle the classic sales brush-off: "I'll get back to you." The host explains that…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Handle "Let Me Get Back to You": A direct answer to the most common sales stall
This podcast offers a professional game plan for handling one of the most common sales hurdles: the dreaded "let me get back to you." Instead of seeing this…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The difference between a random contact and a real buyer
This podcast episode is a masterclass in not wasting your time on people who aren't going to buy from you. Here is a simplified breakdown of the main points…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How one student built a real business during his service year
This podcast episode features a growth story from a listener named Ogundimeji (not his real name) to teach a broader lesson on how to build a serious business…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
From Small Talk to Signed Contracts: Turning friendly chats into real business.
In this podcast, business consultant Tavershima Ayede explains how to handle vague client feedback. Many professionals get excited when a prospect says, "It’s…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Make Content That Actually Sells
In this 2026 podcast, a consultant shares how to master real estate content marketing in Abuja. Here is a breakdown of his core advice: 1. Quality Over Gadgets…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Prove Your Worth: The Real Secret to Persuasion
You don’t need to be a master storyteller to succeed in business. While many people think "storytelling" is a requirement for sales, it’s actually just one way…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why My Best Friends Are Also My Business Partners
The podcast explores how to blend business ownership and career success with a unique philosophy on friendship. The host believes that true professional…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Get Paid: Making Your Podcast Work in Africa
In this podcast, Tavershima explains how to actually make money from podcasting in Nigeria and across Africa. He argues that you don't need to wait for better…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Your AI Business Assistant: Using Your Phone to Brainstorm
In this podcast, Tavershima explains how business owners can use free AI tools to grow their businesses and solve everyday problems. Using a real-life example…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Some Sales Take Days and Others Take Months!
Is waiting six months to close a deal too long? The answer depends entirely on what you are selling and who you are selling it to. 1. Simple Sales (Short…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Focus More, Sell More: Why doing less grows your business.
This podcast explains why trying to do everything at once actually stops your business from growing. Using a student nicknamed "Prince Ali" as an example, the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Write Proposals That Actually Work: Stop Guessing!
In this podcast, Tavershima Ayede explains why many Nigerian entrepreneurs struggle to land big clients. He points out a major mistake: sending fancy…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Don’t Just Post Content: How to Actually Find Customers
In this podcast episode, Tavershima breaks down how to fix bad business outreach using a real LinkedIn message as a "what-not-to-do" guide. Here are his key…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Business of Feminism: How to talk about social issues and still make an income
In this podcast episode, the host talks with a law student named Ife (Codename) to break down how influencer marketing actually works. He moves past the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Do Podcasts Actually Drive Sales? The Case for Niche Content
In this series finale, the podcast host explains how professionals can use podcasting to grow their brands and businesses. Using the success story of…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
A "Shy Person’s" Guide to Public Speaking
In this podcast, business consultant Tavershima Ayede gives advice to a listener on how to grow a personal brand and get better at content marketing. Here is a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Tell if Your Sales List is Actually Good
In this podcast, a business consultant explains why recycling old sales leads is a losing strategy for Nigerian companies. Here is a simpler breakdown of his…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Small Mistakes That Kill Businesses in a Big Way
Tavershima Ayede shares a humbling story about guest-hosting a radio show in Nigerian Pidgin. The struggle to communicate in a different way gave him a fresh…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Sell to Someone Who Already Has Everything
In this episode, sales consultant Tavershima Ayede explains how to handle "no" from a client by mastering your Unique Value Proposition. He argues that most…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Chasing Everyone: How to pick the customers who actually want to buy
In this podcast episode, business consultant Tavershima Ayede explains how to avoid common mistakes when reaching out to potential clients online. Here is the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Fast Cash vs. Slow Growth: Why direct outreach beats waiting for customers
In this podcast, business consultant Tavershima Ayede explains why direct outreach is the fastest way to boost revenue. Here is a breakdown of his key points…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The 8% Club: How to Keep Your Goals When Everyone Else Quits
In this podcast, Tavershima Ayede shares a plan for how to stay on track with your business goals and grow your business. Here is a simple breakdown of his…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Content That Sells: Education over Promotion
In this podcast episode, Tavershima Ayede breaks down how to grow your personal brand and boost sales through podcasting and content marketing. Here is a…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Grow a Podcast Without Using Social Media
If you want to grow a podcast and actually make money from it, you need to stop treating it like an Instagram page. Here is the breakdown of how to actually…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Attracting Your Ideal Customer with Strategic Content
In this podcast, Tavershima Ayede explains how to use podcasting to grow your business and personal brand. Here is the breakdown of his main points: 1. Focus…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Hiding: The Professional Risks of Anonymous Branding
If you want people to trust you with their money, stop hiding behind "cartoon" profile pictures. In a recent podcast, Tavershima warned crypto fans and…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Podcasting for Likes (Start Podcasting for Sales)
This podcast breaks down how to turn your digital presence into a real business. The main point? Content is great, but the goal is sales. Using a case study of…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Building Her Empire: Why Passion Isn’t Enough for Success
In this podcast, Tavershima shares a practical roadmap for a young Nigerian woman aiming for financial independence. He breaks down the "rules of the game" for…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How to Launch Small and Win Big: The Power of the MVP
In this podcast, Tavershima argues that the secret to a successful business isn't a perfect plan—it’s getting started immediately. Key Takeaways Action Over…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The "Swimming Coach" Mistake: Why Your Auto-Reply is Failing
In this podcast episode, Tavershima Ayede explains why entrepreneurs should be careful with WhatsApp automated messages. He shares a story about a swimming…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Profit Formula: Technical Skill + Sales Savvy
In a recent radio episode, Tavershima explains why so many entrepreneurs struggle to get off the ground. While he started out talking about why New Year’s…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Invisibility Trap: Why Your Organic Reach is Dying
In this episode, Tavershima breaks down a simple reality for entrepreneurs: if you want to grow without paying for ads, you have to post constantly. He argues…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
A Structured Plan for Client Conversations
In this podcast, Tavershima Ayede explains that building rapport with potential clients shouldn’t be left to chance. Instead of just making small talk, he…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Real Way to Validate Your Business Idea
Stop asking your mentors if your idea is good—they aren’t the ones buying it. This episode dives into the "Why" and "How" of market validation. Using the…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Being a Broke Creator
In this episode, Tavershima Ayede argues that you cannot ignore money when starting a business or creating content. He believes that even the best intentions…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Small Talk, Big Results: Why Casual Chat Matters in Business
In this episode, Tavershima Ayede breaks down the difference between "small talk" and "building rapport" in business. He argues that while they aren't exactly…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Being Likable Isn't Enough to Close the Deal
In this podcast episode, Tavershima Ayede explains why rapport—that feeling of ease and comfort between two people—is the secret ingredient to a successful…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Speak Their Language: Closing Deals Without the Confusion
The Main Idea? Stop Using "Fancy" Words! In this episode, Tavershima Ayede has a simple message for business owners: Stop overcomplicating things. If your…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Your "Brand Awareness" is Actually a Distraction!
Today Tavershima gives a "reality check" to a struggling web development agency owner. The main takeaway is simple: Stop worrying about how your brand looks…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why "No" is the Second Best Answer in Sales
The secret to getting more customers isn't just reaching out to everyone—it’s reaching out to the right people. Here is a breakdown of the key points in this…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Crowd Effect: How to Educate Once and Sell to Many
In this podcast, Tavershima Ayede breaks down how to use webinars to grow a business in Nigeria. His main point? Online seminars work best when you show up…
- Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
The Search for Wonder Woman: Uncovering Nigeria’s Top 1% Talent
In this podcast episode, Tavershima uses a standout sales candidate—whom he nicknames "Wonder Woman"—to challenge the idea that high-quality talent is hard to…