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Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Small Mistakes That Kill Businesses in a Big Way

Tavershima Ayede shares a humbling story about guest-hosting a radio show in Nigerian Pidgin. The struggle to communicate in a different way gave him a fresh perspective on the challenges his own clients face every day.

Using that experience, he identifies the "self-inflicted wounds" that sink small businesses and how to fix them:

1. Fix Your Finances

* Stop Mixing Money: Never use your personal bank account for business expenses (or vice versa).

* Keep Records: If you don't track it, you can't manage it.

* Pay Yourself: Give yourself a formal, set salary instead of just dipping into the cash…

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