Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why You Shouldn’t Become an Influencer: A reality check before you quit your day job.
This podcast discusses the business side of making content, focusing on how it works in Nigeria.
The main points are:
* Smart Business Moves: The host explains how the AIM Group dominated the market by creating different radio stations, like Cool FM and Wazobia FM, to reach different types of listeners.
* The Shift to Live Video: The conversation tracks how trends are moving away from short Instagram skits toward live streaming on platforms like Twitch.
* The Cost of Success: Using examples from creators like Carter Efe and Kolu and Layi Wasabi, the host points out that being an "influencer"…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.