Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
How Nigerian Entrepreneurs Can Double Their Profits
Many business owners lose money because they wait for customers to come to them. Tavershima Ayede explains that you can grow your income without spending more on ads by making two major shifts:
1. From Passive to Active Selling
Stop assuming that "serious" customers will just buy on their own. Most sales happen during the follow-up. If you aren't actively reaching out to people who showed interest, you are leaving money on the table.
2. Use Data, Not Guesswork
You need to track your conversion rates—which is just a fancy way of saying you should know exactly how many people who message you…
The skinny
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