Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint / How Nigerian Entrepreneurs Can Double Their Profits
Transcript
- 0:01Lots of Nigerian business people have no idea that a lot of the
- 0:08revenue problems that they're dealing with can be solved very
- 0:11easily. The reason why this is what
- 0:14we're going to be looking at today is because I'm having a
- 0:16conversation with someone currently who reached out to me
- 0:20yesterday and the guy has some very simple goals in his
- 0:23business. He's currently doing about
- 0:25200,000 naira in revenue every single month.
- 0:29And yes, I know some of you say 200 K, what is 200K?
- 0:33But you know we don't despise the days of little beginnings.
- 0:36If somebody doing 200K in profit every single month, it actually
- 0:40is a good thing. At least that is the baseline.
- 0:43And we now know that the way forward is up.
- 0:46We can be going from TO200K in profit every single month to 300
- 0:50to 500 to 800 to one point something.
- 0:53So we don't despise days of simple beginning.
- 0:56We know that we're going to make progress eventually.
- 0:59So this fellow has some relatively modest goals because,
- 1:05OK, well, you're looking at it in terms of numbers.
- 1:07You say that his goal is modest because he just wants to go from
- 1:10200,000 naira in profits every single month.
- 1:14He now wants to go to 500,000 naira profits every single
- 1:17month. So if you're looking at it in
- 1:20terms of naira value, you say those are modest goals, but if
- 1:23you look at it in terms of percentages or in relative
- 1:25terms, then I guess you can say that's aggressive because
- 1:29essentially the guy wants to more than double his profits.
- 1:33So first of all, if you're in that situation, you just realize
- 1:36that, you know, the goal can be doable.
- 1:39It is doable, but it's not something that is going to
- 1:41happen overnight. Now to solve this problem, we've
- 1:46had to have one session so far where we start breaking down
- 1:49exactly what's going on in the business.
- 1:52OK, so we've tried to figure out his ideal customer profile, who
- 1:56exactly is he targeting? You know, things of that nature.
- 1:59Because apart from increasing his profits from 200,000 naira
- 2:03monthly to 500,000 naira monthly, the main reason why he
- 2:06reached out to me was because he wanted to scale his business.
- 2:10So we started off the session talking about how to recruit the
- 2:14right team and how to train the right team to sell on his behalf
- 2:18because currently like most Nigerians, he's doing this
- 2:21thing, you know, on the part time level.
- 2:23So the guy is a civil engineer and then he's doing this other
- 2:26business on the side part time. And then of course the extra 200
- 2:30K every single month, you know, doesn't you know, it doesn't
- 2:33hurt was not bad. So after talking through what
- 2:38will be like potential hires, how we're going to train them
- 2:41and all of that, eventually, we don't have to get down to this
- 2:44issue of OK, no problem. Currently we're doing 200,000
- 2:49and next we're aiming for 500,000 naira monthly in
- 2:54profits. So the next thing that we had to
- 3:00do after that was we now had to start looking at some hardcore
- 3:03data. And I told him that's where the
- 3:04problem is going to be because to be honest, lots of Nigerian
- 3:07business people, we don't keep data.
- 3:09We're not keeping track how many people came into the store, how
- 3:12many people bought, what items did they buy, you know, all
- 3:15those kind of things. So when we have that data, it's
- 3:19very easy to start planning because he offers different
- 3:23kinds of services. He's in the gadget space.
- 3:27So sometimes they sell, sometimes they repair.
- 3:30So we need to know the profit margins on which you know, so
- 3:33the profit margin on sales of computer accessories, is that
- 3:37where most of the money comes from or is it from repairs?
- 3:41Now luckily he had some data on that that repairs doesn't really
- 3:44bring you much money and then you know, Niger now they would
- 3:47the price are anyhow when it comes to repairing things.
- 3:49So a lot of the profits was from from the sales.
- 3:54So if we're able to get all the data that we needed would have
- 3:58now started looking at conversions.
- 4:01Now conversions is just the idea behind conversions is this.
- 4:05Whenever you're talking to someone and you want to close
- 4:07the deal, typically what will happen is the deal is going to
- 4:11close in small, small, small stages for most people.
- 4:14You're not just going to show up and then try and sell something
- 4:18and collect money one time. Now if you're selling something
- 4:21that is a simple commodity like a boosie or I don't know, a
- 4:26standing fan or something like that, it's possible to collect
- 4:29your money. One time, like 2 days ago, one
- 4:33of the fans in the house packed up and I was like, you know
- 4:35what, I'm not going to fix this thing again.
- 4:37Let me just go and buy a brand new fan.
- 4:40Excuse me recovering from a cold.
- 4:42So I just walked into City Plaza and there was a fan there.
- 4:45I know it's about 30 something grand, so I just picked the fan.
- 4:49So you can see that there's some situations that are relatively
- 4:51straightforward, but for the rest of you, especially if
- 4:55there's a service component in what it is that you sell or if
- 4:59it is high-priced, if it's expensive, you'll find that the
- 5:02deal closes stage by stage by stage.
- 5:05So the way that I explained it to this guy, my client, let's
- 5:11just call him Kenzo, not his real name Kenzo.
- 5:13So the way I explained it to Kenzo was to use the same
- 5:16example that I always give on the podcast, which was back in
- 5:18my wedding photography days. So for those of you who've been
- 5:22listening long time, you will know that for me, I the reason
- 5:27why I preferred, I just preferred bride hush was because
- 5:30it was nice to be on the floor. Excuse me to be on the floor to
- 5:34talk to potential brides, talk to their husbands, you know,
- 5:37that would be husbands talk to the groom, you know, get to know
- 5:40them, you know, relationship building, all of that.
- 5:43I just heard like it was a much more efficient way to try and
- 5:46close deals. So the way I explained it to him
- 5:48was this. Let's say I get on the floor and
- 5:50I talk to 100 couples, then the goal would be now to get some of
- 5:54those couples to come back to my stand.
- 5:57Because the way that it works in business exposed bridal, you
- 6:00know, any kind of business exhibition, whether it is Lagos
- 6:03International Trade fair or whether it's a bridal trade fair
- 6:06or an agricultural trade fair or a real estate trade fair, it's
- 6:10always the same. You know, it's like a market.
- 6:12So there's, you know, there's business, there's music, there's
- 6:15people walking up and down. Then all of us who are vendors,
- 6:19all of us, we have our own individual store.
- 6:21So the goal is always, you know, you go, they perambulate, you
- 6:24know, on the floor, you know, you go site one or two people,
- 6:27you think, ah, be like, say this person get money and they strike
- 6:29up a conversation. Excuse me.
- 6:33And then hopefully you're able to bring the person back to the
- 6:35stand. So it's when you bring the
- 6:36person to the stand now that you will collect phone number.
- 6:39And then you know, from there you try and close one or two
- 6:40deals or make some useful connects.
- 6:43So let's say I'm on the floor and I talk to 100 people, then
- 6:48I'm able to get 80 people to come to the stand.
- 6:52That is a conversion. I spoke to 100 people, 80 people
- 6:55follow me to the stand. That's a conversion.
- 6:58Now, of course, when they get to the stand, since I'm not going
- 7:01to collect, you know, money like that immediately because I was
- 7:06in the event space, wedding photography, wedding video.
- 7:08Now back in the day, I don't know how much they charge now,
- 7:11but back in the day you don't like photography, you will
- 7:14collect like around that kind, maybe like 354100K, their video
- 7:19will be another 250300K. So bottom line, if everything
- 7:25goes well, you could be collecting 708 hundred from
- 7:27them. And of course, you know, nobody
- 7:29just goes around and just drops 100K like that.
- 7:32So realistically now to close the deal, what will happen is
- 7:36now that they understand and we're talking and we're getting
- 7:37friendly, I go collect phone number or e-mail address or
- 7:42physical address because some people are OK with you, you
- 7:44know, coming to see them in the office.
- 7:46So the goal is get some details, but of course not be everybody
- 7:50will go drop details because some people will say no, don't
- 7:53worry, don't call me, I have your flyer, I will call you.
- 7:56It's unfortunate, but you know, that happens.
- 7:58So of the 80 people that come to the stand, it's not as if I'll
- 8:00collect phone number or 80. So let's say maybe like 70,
- 8:05we'll drop phone number. Oh, sorry.
- 8:06By the way, making today's recording out and about South,
- 8:11you're going to hear noise, you know, cars driving by and then
- 8:14stuff like that, people walking past.
- 8:15Sorry about that. So where was I now?
- 8:20And so for the 80 that come to the stand, it's not as if all of
- 8:23them will drop phone number. So let's say 70 drop phone
- 8:25number. You see, that's also another
- 8:26conversion. You spoke to 100 people.
- 8:29You take 80 people to the stand, that's conversion. 80 people
- 8:33come to the stand, only 70 drop phone number.
- 8:35That's conversion of the 70. You will call them eventually
- 8:40and then you try and hook up. You try and hook up a meeting.
- 8:45So let's say with that 70 that you try to hook up meeting,
- 8:48let's say 20 of them will ghost you.
- 8:49They no go answer phone, they no go pick up.
- 8:51So because of that, you're only able to fix a meeting with 50.
- 8:54You see, that's conversion again, you collected 70 phone
- 8:56number, you called, you tried to fix meeting.
- 8:59Only 50 people agree for meeting.
- 9:01Then let's say for this meeting, you go to the office or they
- 9:04come to the studio. You know, let's say one thing,
- 9:06one thing, something's happened. I know everybody is able to show
- 9:09up for the meeting. So out of those 50, maybe you
- 9:13only have meetings with 30 people.
- 9:15That's another conversion. You called 50 people, answered,
- 9:1950 people said we'll go for a meeting, but at the end of the
- 9:22day, only 30 people showed up. That's conversion.
- 9:24Then from the 30 that show up for the meeting, you will
- 9:28discuss and then maybe you give proposal to all of them.
- 9:31Thirty. So the next stage now is you're
- 9:33not trying to close. You want to collect your 700K.
- 9:36You want a collection of good money, then you try, you try,
- 9:39you try, you try, you try. Some people goes to you, some
- 9:41people will say no, something work out.
- 9:43Somethings don't work out. So maybe out of that 30 now
- 9:47maybe 10 of them agree and pay. You deposit and stuff.
- 9:50You see that's conversion again. So you see as everything they
- 9:53breakdown step by step by step. You talk to 100 people on the
- 9:57floor, 80 people come to the booth that not conversion.
- 10:01Then the 80 people will come to the booth.
- 10:03You try to collect phone number 70 collect phone number, sorry
- 10:0670 drop phone number down a conversion.
- 10:08Then from the 70 will drop phone number.
- 10:13You call. You try to arrange meeting, 50
- 10:15people agree, say they will meet with you no problem down a
- 10:18conversion. All the 50 people will agree say
- 10:21we will get meeting. They don't show up for the
- 10:22meeting. Only 30 people show up down a
- 10:24conversion. So from the 30 that show up, you
- 10:27should proposal, you know some people goes to some some clicks
- 10:31or no click at the end of the day and only 10 people will pay.
- 10:33So you see conversions. But in this case, now you will
- 10:37now know depending on your level in in business, depending on
- 10:41expertise, now depending on level of maturity, you will no
- 10:44say in order for me to close 10 deals, I guess, I guess be
- 10:50talking to like 100 people. So those are conversions, so
- 10:55excuse me. And unfortunately those are the
- 10:57figures that lots of Nigerian business people don't keep.
- 11:00But if we keep those figures, we'll be able to know where to
- 11:04tweak, where to measure so that we can improve our process.
- 11:09Because what I was thinking first of all was this, and this
- 11:13is what most people do, that if I start toasting 100 people at
- 11:18the end of the day, I go close 10 deals.
- 11:21The average thinking is if I want to now have 20 customers
- 11:25next month so I can double my profit margin, what I need to do
- 11:28is I need to start talking to 200 people.
- 11:31So that's the average scope that most people do.
- 11:34If every single time I talk to 10 people, sorry, every single
- 11:38time I talk to 100 people, I close 10 deals.
- 11:42Each of those 10 deals, everybody's worth 7700K.
- 11:47So 10 deals, 700 K7. OK, good.
- 11:50So if I talk to 100 people in a month and then I get 7:00 AM, if
- 11:54I want to make 14M, the goal will now be let me talk to 200
- 11:58people. So that will close 20 deals and
- 12:01that's how I get 14 M. So that's just one basic rough
- 12:05math. Now, it's not that simple.
- 12:06There's a whole lot that goes into it because remember, if you
- 12:09know your conversions and you increase, you can tweak your
- 12:13conversions, you can increase, you can, I'll put it, you can
- 12:17start making more money. We're having to talk to more
- 12:20people. So let's say at that stage where
- 12:24it comes to dropping proposal, you drop proposal on 50 people.
- 12:32But then guys, sorry, I didn't write down the numbers, OK, you
- 12:36drop proposal of 50 people, there are those 50 people, 20
- 12:41ghosted you, OK. So now if you handle the sales
- 12:44process better, are you able to increase your conversions and
- 12:48then you drop proposal of 50 people.
- 12:50But because you get better your sales process, maybe only 5
- 12:54people ghost you. And so you have 45 people who
- 12:57have proposals they are trying to close on.
- 12:59You can see that at the end of the day, the final close that
- 13:01you will get will be higher because before you're talking
- 13:05to, you're talking and you're fooling around with 30 people
- 13:08who have proposals and they're able to close 10 deals out of
- 13:1130. So if you're able to increase
- 13:13the number that there are 45 people who are running around
- 13:16with proposals, you see it automatically your, your, the
- 13:23final deals that you close at the end of the day will go up as
- 13:26well. By the way, you know is sorry
- 13:28that I said automatically, it's not as if it's automatic.
- 13:31That will happen by force. By force.
- 13:33But you know, Brian Tracy talks about the law of averages.
- 13:36So in average over time, if we keep this up, these are the
- 13:43revenues we hope to make. These are the number of deals
- 13:45that we hope to close. So that's how the thing works.
- 13:48It's a matter of averages. It's not as if it's, it's an
- 13:52automatic necessity that if you talk to 10 people, you close
- 13:55sorry, that if you talk to 100 people, then you close 10 deals.
- 13:59So this is the idea behind conversions.
- 14:02So sorry about this long preamble, but I'm going to get
- 14:04to the point now. This is the problem that lots of
- 14:08Nigerian business people have because #1 they're not tracking
- 14:12their figures. So we don't even know what our
- 14:14conversions are. And then #2 and this is the one
- 14:18that shocked me. That really, really shocked me.
- 14:21There are lots of Nigerian business people who go around,
- 14:24all right, And they don't even have a follow up process.
- 14:28They don't have a framework to guide how they have
- 14:30conversations with people because.
- 14:33And also they're asking questions to the guy to try and
- 14:36figure out what the flow was like.
- 14:38You know, when somebody slides into your DM to say, oh boy, how
- 14:41far you get this, you get this, how much, how much, you know, I
- 14:43need to gauge the flow. That was a level of flow like
- 14:46the conversation that you have. How do you structure this
- 14:49conversation? So now the guy shocked me.
- 14:52Cancel again, not his real name. So cancel said now no, that you
- 14:56know the portion, anybody that depends if anybody wants to buy
- 14:59the Uber. Our shock, I froze.
- 15:02The reason why our shock is because I don't have lots of
- 15:06Nigerian business people do it. But I didn't realize that.
- 15:12How do I put it? I didn't realize that it was how
- 15:17I put it, like I knew, I know in theory that lots of people have
- 15:21that attitude, like if they're serious, they'll buy.
- 15:23But it never crossed my mind that I would actually meet
- 15:26someone who actually, that is how the person is running his
- 15:31business. So, so for those of you who are
- 15:36listeners of the podcast for a long time, you can see how I say
- 15:40that you know, your business can succeed in if you have a crappy
- 15:43sales process. So in his own case, that's a
- 15:46crappy sales process, but at least he's doing 200,000 naira
- 15:49in profits every single month or something that he's doing part
- 15:52time again, yes, 200,000 naira. Yes, it's small, but don't
- 15:56worry, we don't despise days of simple beginnings.
- 15:59The goal is from 200 K, we'll be going to 300 to 400.
- 16:03Ultimately his goal is to get to 500.
- 16:05This year in 2026 was making 500,000 naira, I mean profits
- 16:10and still do this thing part time.
- 16:13So if you're like Kenzo again, not his real name and you don't
- 16:21have the figures, you don't know where your conventions are,
- 16:26we're not going to be able to know where the problem is.
- 16:30We'll know whether you are good at starting conversations, but
- 16:34you are terrible at fixing appointments, or maybe you are
- 16:40terrible at making presentations.
- 16:43Unless we have the numbers won't be able to know exactly where it
- 16:46is that the problem is. Because let's say somebody now
- 16:51goes and talks to 100 people on the floor at the business booth.
- 16:56But then the person is only able to get, sorry, the person talks
- 17:01to 100 people on the floor of the trade fair, but then he's
- 17:05only able to get 10 people to come to the booth.
- 17:09And out of the 10 that come to the booth, he's able to collect
- 17:11phone numbers. And let's say he's able to close
- 17:13maybe like 5 deals. That kind of person now will now
- 17:17know that, ah, this person is a superstar, that if this person
- 17:20can bring 10 people to the booth, he will close.
- 17:23Half of them will now know that the problem is that when he's on
- 17:28the floor, he doesn't know how to bring people to the booth.
- 17:31So as a sales coach and as a business development consultant,
- 17:36will now start asking questions like, OK, when you see people on
- 17:38the floor, who do you decide to talk to?
- 17:40How do you start the conversation?
- 17:42What is it that you say, you know, would start trying to fix
- 17:44the problem there? Because we know that this guy is
- 17:47a superstar. If he brings 10 people to the
- 17:50booth, he will close 5. So we know automatically that if
- 17:53this guy, you were able to bring 20 people to the booth for this
- 17:57guy, he will close 10. So when we have the stats, when
- 18:04we have the figures, we can now figure out where the problem is.
- 18:07So that's Kenzo's first problem, no figures.
- 18:10And the second problem, like I pointed out, is, you know, the
- 18:13guy has no follow up game essentially because as far as
- 18:15he's concerned, you know, if they're serious, they will buy.
- 18:18If they're not serious, they will not buy.
- 18:20So unfortunately, we can't run business that way.
- 18:25Just in case there's another Kenzo listening to the podcast
- 18:28right now, I beg, I'm begging you, you can't run your business
- 18:32that way. If they're serious, they will
- 18:33buy because all kinds of things happen.
- 18:36People get busy, people forget. By the time somebody's ready,
- 18:42they've lost your phone number. Or maybe competition shows up
- 18:47and they steal the deal from your hand.
- 18:50What else? Like it could be all manner of
- 18:52things. Some of you are missing out on
- 18:55easy revenue just because you don't have a simple follow up
- 18:57process. By the way, in sales, we don't
- 19:00say follow up, we say follow through and I'll explain why
- 19:02later. So you don't have a follow up or
- 19:06a follow through process. And so because of that, there
- 19:08are people that are sliding into your DM, there are people that
- 19:11are meeting you on the trade floor.
- 19:13There are people that are walking into your shop, there
- 19:15are people that are walking into your office who could be
- 19:17prospective customers. These are people who could be
- 19:20giving you money, but because you have an attitude of and if
- 19:23they're serious, they will buy. If there are no serious medium
- 19:25wacker, you are losing money. You are losing money.
- 19:31So luckily Kezo has some figures.
- 19:34He's talking on average to people about three people a
- 19:37week. So about three people a week.
- 19:40That means about 12 people every single month.
- 19:43So this profit margin of this profit margin of 200,000
- 19:49roughly, remember it's an average, you know, it goes up,
- 19:52it goes down. So sometimes would be 180 K,
- 19:54sometimes it might be 320. You know, boy, average is like
- 19:57200K per month. So this profit margin?
- 20:02That he's having and listen to this, this profit margin that
- 20:06he's having of 200 K every month is from talking to only 12
- 20:10people. And the 12 people that he's
- 20:12talking to, he doesn't have even have a process.
- 20:15His own idea is if they're serious, they'll pay, then we'll
- 20:18buy. If they're not serious, they
- 20:19will not buy. Imagine that somebody's only
- 20:23talking to 12 people. He's not even bothering to chase
- 20:26them. So it's only the people who in
- 20:29his own mind are serious, you know, who drop money.
- 20:31How many people does he end all buying at the end of the day?
- 20:35You know, maybe two or three a month.
- 20:38That's the number of sales he's getting every single month.
- 20:42Two or three a month. Just by having a follow up
- 20:45process or a follow through process, his profit margins
- 20:48could be higher. Are you listening?
- 20:52In case you're a Kenzo, you're like Kenzo, your profit margins
- 20:56could be higher without doing too much work.
- 21:01You're talking to 12 people every month.
- 21:03From the 12 people that you're talking to, two people buy on
- 21:06average. For the two people who buy on
- 21:08average, you're making profits of around 200 K every single
- 21:12month. But The thing is, you're talking
- 21:14to 12 people every single month. If you just make sure you have a
- 21:18follow up process or a follow through process, are you able to
- 21:21double that number from talking to 12 people?
- 21:24You now start closing four of them.
- 21:27Can you see that automatically his profit margins go just drop
- 21:30like that just from making one small change.
- 21:37He doesn't have to start looking for new people, he doesn't have
- 21:40to pay for advertising, he doesn't have to do anything
- 21:45extra. All he needs to do is just to
- 21:48set up a simple follow up and follow through process.
- 21:52That is the difference between closing 2 deals when you're
- 21:56talking to 12 people or closing for deals when you're talking to
- 22:0212 people. So it is possible.
- 22:04There are lots of you Nigerian business owners who are in this
- 22:07situation. You want to grow your business
- 22:11from 300K to 600K or from 600K to 1.2 or from 1.2 to 3.4 and
- 22:18you're looking for wonderful fancy ideas.
- 22:21Meanwhile, if you just make one or two tweaks #1 track your
- 22:25numbers, know your conversions #2 fix those conversions, there
- 22:31are some easy wins that can be made here.
- 22:33So very easy wins. Sorry, one moment, one of my
- 22:35guys is coming. May I greet to go?
- 22:39OK, sorry about that. One of my guys was passing.
- 22:40I just see my healer. All right, so where was I now?
- 22:45So there are lots of Nigerian business owners.
- 22:49Why cancel situation? Your business can be doing a lot
- 22:52more. We just need to be tracking our
- 22:53figures. How many people are we talking
- 22:55to on average every single month?
- 22:57The people that walk into the store, how many people just the,
- 23:00you know, worker like that? The people that send us DMS, on
- 23:03average how many people are sending us DMS?
- 23:05More The tracker, small, small, small, small, small.
- 23:08You don't have to make it too much work.
- 23:09Maybe what you can do at the end of the month is OK, this is
- 23:14today's date as the day of this recording is OK, 24th of March,
- 23:18so maybe 31st March. You just open your phone and
- 23:21then begin to scroll. OK, how many DMS did we get this
- 23:23month? OK, then based on the DMS, how
- 23:27many of those DMS close? You know, just it doesn't have
- 23:29to be complicated. Something simple like that.
- 23:31And then you go to track come. By the time you look at 2-3
- 23:33months figures, you will now be able to see exactly where it is
- 23:37the problem lies. Whatever.
- 23:38Luckily Council's problem is a simple problem, so we're going
- 23:42to fix it. So I've told him to share some
- 23:44of the conversations that he's been having with people who
- 23:47slide into his DM and then we'll fix it.
- 23:50We'll just come with a simple follow up process, a process for
- 23:53doing need analysis to figure out what people want, a process
- 23:57for trying to figure out who is the serious person.
- 23:59Because we don't leave it up to people to decide whether they're
- 24:02serious or not. We are the ones, the business
- 24:04owners, we are the ones, the sales professionals, we are the
- 24:07ones who are going to decide whether somebody's serious or
- 24:09not or whether this person is a workout pass.
- 24:12Then when we decide using our own criteria that this person is
- 24:15a serious person, we will pursue this person.
- 24:19Remember, Brian Tracy says it's about the law of averages who
- 24:22will pursue this person. So over time, if we are spending
- 24:26a lot of time with people who are serious buyers and we are
- 24:29the ones really poor shoe, guess what?
- 24:31We start making more money. You can't grow your business
- 24:34passively. You can't.
- 24:38So you have to wake up. So any summary, I'm just making
- 24:42today's podcast episode to know that to let you guys know
- 24:45anybody who is in cancer situation that the business
- 24:48growth you're looking for is not as far as you think.
- 24:53You reach out to a consultant and you're thinking what new
- 24:56ideas, what new ideas, what new ideas, what new products.
- 25:00Sometimes some of you don't need to think far.
- 25:02It's not about new ideas, it's not about new campaigns, It's
- 25:05not about adding new projects, new products or anything like
- 25:10that. Sometimes it's a very simple
- 25:12something. Let's look at the numbers.
- 25:13What are our conversions? Based on the conversions, we'll
- 25:16know where the problem is once we fix that problem.
- 25:19Leaving your business as it is, talking to only 12 people every
- 25:23single month, Just by fixing your conversions, you will see
- 25:25that new money will just be entering your business again.
- 25:32The beauty of cancer situations that he's doing all these things
- 25:34part time. You were able to fix this and
- 25:37he's able to achieve his goal. That's great.
- 25:41From 300, sorry, from 200 every single month in profits to 500K
- 25:46every single month. I mean, who knows?
- 25:48Eventually he's doing, he's covering more of his.
- 25:53Eventually he's going to make up it money what he does every
- 25:58single month. I mean, who knows if we're able
- 26:03to fix everything and then he's able to even start going behind
- 26:06this thing full time. This is what we're doing part
- 26:10time. Imagine what the promise can be.
- 26:14Anyway, I've kept you guys for 30 minutes, let me just bring
- 26:16you to a close. Now if you'd like to connect
- 26:17with me just like Kenzo did, again, not his real name, you
- 26:21can call send me a text message or a WhatsApp message on
- 26:2308064662140. Now for some of you who are
- 26:31worried that I sound expensive, don't worry, I'm reasonably
- 26:35priced. But apart from that, we have
- 26:37flexible coaching options. So Kenzo is not even paying for
- 26:40any high level something. He's paying on the power
- 26:44something he wants an hour of my time.
- 26:46The guy boss me, he dropped money and then we have a
- 26:48detailed conversation and that's how we're moving this thing
- 26:51forward. Small, small, small, small,
- 26:52small. So don't worry, you don't have
- 26:54to be on adobo and come, you know, with hundreds of thousands
- 26:56of naira and then pay for my time for a whole month.
- 26:59We can do the hourly thing just like Kenzo is doing.
- 27:03Well, please be ready when you do call me, I will have lots of
- 27:06questions for you. It's not that I'm trying to
- 27:09waste your time. I'm not trying to run down the
- 27:10clock. I'm actually trying to figure
- 27:13out what it is that is going on. So that's the reason why I'm
- 27:17going to be asking you all these questions, because we're trying
- 27:19to get to the to the cocoa, to the meat of the matter so that
- 27:23we'll fix your problem once and for all.
- 27:26Because, yeah, I like money and I like receiving money from you.
- 27:29But honestly speaking, my goal is that you guys come to me, I
- 27:33do my best to fix you up, and then I set you on the way.
- 27:36So my goal is not to collect money from you guys in
- 27:38perpetuity. I want us to look at the
- 27:40problem. Let's fix this thing one time
- 27:42and then you're making progress. If you come back again, it's
- 27:45because you have, you know, you need help in, you know, one or
- 27:48two other areas. We'll fix that one and then
- 27:49we'll make progress while moving on the way.
- 27:51So my goal is not to be collecting your money in
- 27:53perpetuity. That is why I don't do
- 27:55retainers. So I'm not going to say, you
- 27:58know, pay for, put me on retainer for one year.
- 28:02No, my goal is not to be in your system forever.
- 28:07So that's it. If you love to connect, just
- 28:09like Kenzo did, call me, send me a text message or WhatsApp
- 28:12message on 08064662140. And if you all know those people
- 28:19who say you know, get money, no problem.
- 28:21I answer questions for free, but I will only answer one question
- 28:24for free. Just let me know where from when
- 28:27you reach out to me. That's what you're looking for.
- 28:31Sorry, excuse me, like I told you, I'm recovering from me sore
- 28:35throat. If I'm from here, I should even
- 28:36go to the pharmacy self. Oh, by the way, don't abuse
- 28:41drugs. Go and see a doctor.
- 28:42Don't do like I do. Go see a doctor.
- 28:44If you're not feeling well, don't do self medication.
- 28:48So if you say you don't get money, that's not a problem.
- 28:51So just let me know. You're looking for free
- 28:52coaching. You're looking for free advice.
- 28:53It's not a problem. I'll answer one question, but
- 28:56one question only. So make sure that you think real
- 28:58hard and real, real hard about what that one question is going
- 29:03to be. And then reach out 08064662140.
- 29:08Even if you just want to say hello to your boy, no problem.
- 29:10I appreciate I like figuring out who's listening to the podcast
- 29:14anyway. Let me get to know what who my
- 29:16audience is so that that way the podcast episodes that I make
- 29:19will be relevant and particular to you guys and and ladies and
- 29:26the challenges that you all are facing in your business.
- 29:29So thank you very much for your time and attention.
- 29:31I'll catch you all some other time.