Shows / Dealer Talk With Jen Suzuki
Dealer Talk With Jen Suzuki
Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen
Episodes
Dealer Talk With Jen SuzukiYou're Paying for the Calls, Here's a GSM Blueprint Using CallRevu to Turn Them Into ROI
Managers… this one is for you. I sat down with Jimmy Vargas, GSM at Paradise Chevrolet and this isn't just a conversation… this is someone I'm actively in the…
Dealer Talk With Jen SuzukiAI Is Reinventing Dealership Commercials (With a Two-Time Emmy Award-Winning Director)
Dealership advertising is entering a completely new era and AI is at the center of it. In this episode of Dealer Talk with Jen Suzuki, Jen sits down with…
Dealer Talk With Jen Suzuki"The Technician Is the Revenue Engine", says Joe Minns, Corporate Fixed Op's Director. Hear Why Service Leaders Must Protect Their Time. with
Flat rate has been debated for decades in service departments, but what if the real issue isn't the pay structure at all? In this episode of Dealer Talk with…
Dealer Talk With Jen SuzukiPersonalization on That Next Level! AI Images in Sales Follow-Up
There's a lot of communication flying out of dealerships every single day and text messaging is often the fastest way to reach a customer. But if your messages…
Dealer Talk With Jen SuzukiLeaders Go First: Teaching AI Inside the Dealership
AI isn't something managers can delegate. It's something they have to demonstrate. In this episode, Jen talks about one of the biggest leadership shifts…
Dealer Talk With Jen SuzukiThe Most Underrated Follow-Up in the Dealership: 20 Seconds of Video
20 seconds. That's all it takes to separate average dealerships from memorable ones. Customers don't remember your CRM. They don't remember your process map…
Dealer Talk With Jen SuzukiHow to Teach a New Technique to Your Team and See Immediate Execution
Great ideas don't fail in dealerships because they're bad. They fail because no one installs the behavior fast enough. In this episode of Dealer Talk with Jen…
Dealer Talk With Jen SuzukiThe First 5 Minutes That Control Your Customers Entire Service Visit
The first five minutes of a service visit can make or break everything that follows. In this episode of Dealer Talk with Jen Suzuki, Jen dives into one of the…
Dealer Talk With Jen SuzukiELR Isn't Accounting, It's Leadership!
If your service managers and advisors can't explain Effective Labor Rate in one sentence, money is leaking out of your shop every single day. In this episode…
Dealer Talk With Jen SuzukiStaying Relevant with Dealer/GM Fred Emich | AI, Texting, and the Phone Call Debate: What Still Wins in 2026
This one was different, we recorded an in-person (we are both within minutes of each other in CO!) episode in a studio (yes, the kind rappers use 😄) with a…
Dealer Talk With Jen SuzukiWhy the Service Walk-Around Is Dying and How to Bring It Back
There are two sacred moments in every service visit and if you miss them, nothing else matters. In this episode of Dealer Talk, Jen Suzuki breaks down the most…
Dealer Talk With Jen SuzukiAI Isn't the Hero, Here's the Service Model That Works for Advisors
AI isn't here to replace service advisors, it's here to protect what they do best. In this episode of Dealer Talk with Jen Suzuki, Jen speaks directly to…
Dealer Talk With Jen SuzukiWhat Actually Works in BDC | AI Best Practices From #2 Kia Store BDC Director
In this episode of Dealer Talk with Jen Suzuki, I sit down with Jessica Colan, who leads one of the biggest BDC departments in the country and works in the #2…
Dealer Talk With Jen SuzukiRey: Learn This DMS AI Assistant Dealers Have Been Waiting For!
This episode is all about the kind of AI dealers actually need not another shiny chatbot, but a real assistant built inside the DMS and grounded in real…
Dealer Talk With Jen SuzukiRevive Dead Leads with Kerri Wise, Lotlinx + $148k Giveaway 😲 Coming Up Next Week!
In this episode of Dealer Talk with Jen Suzuki, I sit down with Kerri Wise, Chief Marketing Officer at LotLinx, to unpack one of the biggest problems I've seen…
Dealer Talk With Jen SuzukiQuestions Investors Ask That Dealers Should Be Asking Too with CEO, Keith Style from Presidio Group
Today we're bringing a new angle to Dealer Talk with Jen Suzuki Podcast! The capital side of dealer tech. I'm joined by Keith Style from Presidio, an…
Dealer Talk With Jen SuzukiThe Silent Profit Leak Hiding on Every RO...Discounts. Let's STOP it Right Now!
Every time a service advisor discounts too fast, something bigger than money is lost — credibility. In this episode of Dealer Talk with Jen Suzuki, Jen tackles…
Dealer Talk With Jen SuzukiBehind the Voice AI Curtain: A CTO Explains What Dealers Should Actually Ask
We've never had a CTO on Dealer Talk with Jen Suzuki! So we went full behind-the-scenes with Kelvin Pho, CTO & Co-Founder @ Mia Labs! Kelvin pulls back the…
Dealer Talk With Jen SuzukiSmarter Inventory Decisions with LotGPT Explained by Lance Schafer
Meet Lot GPT: Dealer AI, Done Right Ever wonder what happens when automotive tech veterans build an AI just for dealers? Meet Lance Schafer, GM of Product and…
Dealer Talk With Jen SuzukiBuilt in the Dealership: The Real Story Behind MyKaarma with Ujj Nath,Co-Founder
Ujj Nath, Co-Founder & CEO of MyKaarma walks us through the messy, glorious work of building dealer software. The late nights, the dealer-floor immersion, the…
Dealer Talk With Jen SuzukiFrom Working at Enterprise to AI Pioneer: Nick Cossette on Revolutionizing Auto Sales & Service!
Get inspired by Nick Cossette, co-founder and Head of Growth & Operations at Matador AI, as he shares his journey from working at Enterprise Rent-a-Car to…
Dealer Talk With Jen SuzukiManagers Mini-Series: How Leaders Teach Objection Handling That Sticks— Episode 4
Part 4 of Jen Suzuki's 4-part mini-series gives managers a simple, repeatable structure for teaching one of the most stressful skills in sales: handling…
Dealer Talk With Jen SuzukiManagers Mini-Series: Explain Value Better by Coaching for Service Approvals— Episode 3
Part 3 of Jen Suzuki's 4-part manager mini-series goes deep into one of the most profitable coaching skills in the dealership: teaching teams how to gain more…
Dealer Talk With Jen SuzukiManagers Mini-Series: Lead Strong by Coaching Your Team to Dominate the First 3 Minutes— Episode 2
Part 2 of Jen Suzuki's 4-part mini-series for dealership leaders drills into the single most important window of any customer interaction — the first three…
Dealer Talk With Jen SuzukiManagers Mini-Series: Level Up Daily with Fast Coaching for Dealership Managers — Episode 1
Part 1 of Jen Suzuki's 4-part mini-series for dealership leaders: a fast, repeatable coaching framework to level up your team one short session at a time. In…
Dealer Talk With Jen SuzukiHow Elite Dealers Are Pulling Ahead: Bill Camastro on AI, People, and Performance!
In this episode of Dealer Talk with Jen Suzuki, Jen sits down with Bill Camastro, dealer partner at Gold Coast Cadillac and Jersey, to explore the intersection…
Dealer Talk With Jen SuzukiHow to Build a Team That Loves Working With You (Not For You) with Clint Pulver!
What makes people stay… and what makes them walk out the door? In this episode, Jen sits down with Clint Pulver — Emmy Award–winning speaker, author, and…
Dealer Talk With Jen SuzukiInside CDK's Data: What's Really Holding Service Departments Back With Kim Saylor!
What's really happening inside dealership service departments? In this episode, Jen sits down with Kim Saylor, Senior Director of Fixed Ops Product Marketing…
Dealer Talk With Jen SuzukiVoice AI Is Exploding in Automotive: The New Era with Rich Sands, CEO of Stella
Wake up — it's here. Conversational AI has officially arrived in automotive, and it's transforming dealership operations faster than anyone expected. In this…
Dealer Talk With Jen SuzukiEp6 Internet Sales Series: Work Smarter, Not Harder! AI Strategies for Dealership Teams
AI is no longer optional—it's a must-have tool for every salesperson, service advisor, and dealership professional. In this episode of Dealer Talk with Jen…
Dealer Talk With Jen SuzukiP4 AI Mini Series: Sales & Service are Leading the AI Shift Inside Dealerships — with Carla Ksonzek, Head of Sales at Matador AI
AI is changing the way dealerships connect, communicate, and compete! In Part 4 of our Matador AI mini-series, Jen sits down with Carla Ksonzek, Head of Sales…
Dealer Talk With Jen SuzukiP3 AI Mini Series: From Demo to Daily Use: How to Make AI Actually Work Inside a Dealership — with Joshua Bagley, Head of After Sales at Matador AI
We all love a shiny new tech demo—but what happens after the install? In Part 3 of our AI mini-series with Matador AI, Jen sits down with Joshua Bagley, Head…
Dealer Talk With Jen SuzukiP2 AI Mini Series: From GM to Dealer Advisory Board Member: How AI Is Changing the Way Dealerships Operate
Not every day do you meet someone who's worked their way from the sales floor to the GM's office — and now sits on the advisory board for an AI company that's…
Dealer Talk With Jen SuzukiP1 AI Mini Series: How to Collab with AI in Your Dealership with Kevin Esmezyan, Matador AI
AI isn't here to replace humans—it's here to amplify them. In this first episode of our new mini-series with Matador AI, Jen sits down with Kevin Esmezyan…
Dealer Talk With Jen SuzukiEp5 Internet Sales Series: Stop Sending Boring Emails! Level Up Your Video Game!
Emails alone won't cut it anymore. In this episode of Dealer Talk with Jen Suzuki, we dive into how to leverage video to boost responses, engage leads, and…
Dealer Talk With Jen SuzukiEp4 Internet Sales Series | Stop Being Transactional: Connect, Build Trust, Sell More
Are you still saying, "What I'd like to do is get you down here…"? That old-school, transactional approach is dead. In this episode of Dealer Talk with Jen…
Dealer Talk With Jen SuzukiEp3 Internet Sales Series | The 3-Step Framework to Convert Internet Leads Into Appointments
So many people avoid calling internet leads — and it's not fear, it's lack of process. In this episode of Dealer Talk with Jen Suzuki, I break down my 3-step…
Dealer Talk With Jen SuzukiEp2 Internet Sales Series | Aggressive 72-Hour Internet Lead Follow-Up Strategy
Unlock the secrets to mastering internet lead follow-up with Jen Suzuki! In this episode of Dealer Talk with Jen Suzuki, Jen dives deep into her aggressive…
Dealer Talk With Jen SuzukiEp1 Internet Sales Series | Stop Sounding Basic! Level Up Your Phone Game with Jen Suzuki
In this solo episode, Jen Suzuki kicks off her new Sales Series with the energy, insight, and strategy that'll transform your phone calls into conversions. Jen…
Dealer Talk With Jen SuzukiLeadership That Sells Cars: How Raul Gomila Took City Kia to #3 in the Nation
Get ready to meet Raul Gomila, General Manager of City Kia of Greater Orlando, and one of the highest-performing dealership leaders in the nation! Jen Suzuki…
Dealer Talk With Jen SuzukiEp. 8 2.0 MPI Follow-Up Calls: Turning Conversations into Approvals
In this episode of Dealer Talk with Jen Suzuki, I break down how to take everything from the previous service advisor lessons — warm greetings, Job-Risk-Reward…
Dealer Talk With Jen SuzukiEp. 7 Real MPIs, Real Practice, Real Results: Boost Approvals with Hands-On Training
Learning concepts is only half the battle — the real skill comes from practice. In this episode of Dealer Talk with Jen Suzuki, I share an interactive activity…
Dealer Talk With Jen SuzukiEp. 6 Stop the Tech Talk: Why Analogies Win Service Approvals
Specs, millimeters, torque, hydraulic pressure… customers check out FAST when advisors go "full tech mode." That's where analogies change the game. In this…
Dealer Talk With Jen SuzukiEp. 5 The #1 Takeaway from My Service Classes: J-R-R Explained
Most customers don't wake up excited to buy brake pads or a cabin filter. That's where YOU come in. In this episode of Dealer Talk with Jen Suzuki, I reveal…
Dealer Talk With Jen SuzukiEp 4 Why Unclear Expectations Kill CSI (and How to Fix It)
You can be the friendliest advisor in the world, but if a customer thinks their car will be ready in two hours and it takes six… you're the bad guy. In this…
Dealer Talk With Jen SuzukiReshaping Dealership Marketing: Social Media, Boosting, Branding, AI and Bots
Social media and AI are no longer side projects for dealerships—they're the engines driving connection, branding, and sales growth. In this episode of Dealer…
Dealer Talk With Jen SuzukiEp. 3 Don't Sleep on the Walkaround: The Service Drive Trust Builder!
Most advisors treat the walkaround like it's optional. It's not. In this episode of Dealer Talk with Jen Suzuki, I'm breaking down why the walkaround is the…
Dealer Talk With Jen SuzukiJay Vijayan, Founder & CEO of Tekion on Risk, Innovation, Disruption and Building the Future of Automotive
In this episode of Dealer Talk with Jen Suzuki, we sit down with Jay Vijayan, visionary founder and CEO of Tekion, to explore his transformative journey from…
Dealer Talk With Jen SuzukiEp. 2: Why Your Greeting Sets the Tone for Approvals (and Paychecks)
First impressions are money in the service drive. In this episode of Dealer Talk with Jen Suzuki, we dig into the relational greeting — the difference between…
Dealer Talk With Jen SuzukiService Team Series Ep.1: The Secret to More Approvals
This one's for the service team (but sales, you should listen too—because everybody's in sales). In this kickoff to my new Service Team Series on Dealer Talk…
Dealer Talk With Jen SuzukiDriving Relationships and Embracing Change: A Conversation with Ryan Rohrman, CEO Rohrman Automotive Group
In this episode of Dealer Talk with Jen Suzuki, I've got Ryan Rohrman, CEO of Rohrman Automotive, to explore the intersection of legacy, leadership, and…
Dealer Talk With Jen SuzukiMindset, Leadership & Bold Moves with Inder Dosanjh & Munish Mahajan
In this episode of Dealer Talk, we dive deep into mindset, leadership, and making bold decisions in business. I'm thrilled to sit down with my long-time friend…
Dealer Talk With Jen SuzukiManagement, Sales & BDC Secrets from the Big Leagues: Greg Iverson on Winning Sales Processes
This week on Dealer Talk with Jen Suzuki, I'm joined by automotive veteran Greg Iverson—a BDC and marketing leader who has worked with some of the nation's…
Dealer Talk With Jen SuzukiRethinking the Ring: Why the Phone is Your Dealership's Greatest Untapped Revenue Source with CallRevu
In this episode of Dealer Talk with Jen Suzuki, we dive into the overlooked powerhouse of the dealership tech stack: the phone. Jen is joined by Keri Cohen and…
Dealer Talk With Jen SuzukiStep 9 & 10: From Handshake to Longtime Loyalty - Series on Showroom 10 Steps to Sale
In this final episode of the 10 Steps to the Sale series, Jen brings the energy and strategy you need for Steps 9 and 10—Vehicle Delivery and Follow-Up &…
Dealer Talk With Jen SuzukiSteps 7-8: Let's Talk Numbers & Bold Closes—Without Killing the Vibe - Series on Showroom 10 Steps to Sale
In this episode of Dealer Talk with Jen Suzuki, we're diving into Steps 7 and 8 of the 10 Steps to the Sale—presenting the numbers and closing the deal. This…
Dealer Talk With Jen SuzukiTest Drives, Trial Closes & Real Talk: Steps 5 & 6 of the Sale - Series on Showroom 10 Steps to Sale
In this episode of Dealer Talk with Jen Suzuki, we're diving deep into Steps 5 and 6 of the 10 Steps to the Sale — the test drive and the trial close. Jen…
Dealer Talk With Jen SuzukiThe Matchmaker & The Walkaround: Steps 3 & 4 to Seal the Deal - Series on Showroom 10 Steps to Sale
In this episode of Dealer Talk with Jen Suzuki, I'm diving into steps 3 and 4 of the classic "10 Steps to the Sale" — Qualify and Vehicle Presentation. Learn…
Dealer Talk With Jen SuzukiMaster the Meet & Greet + Discovery: Step Up Your Sales Game - Series on Showroom 10 Steps to Sale
Salespeople ask me all the time: "Jen, do you still teach the 10 Steps to the Sale?" The answer is YES — but with a modern spin for today's showroom and remote…
Dealer Talk With Jen SuzukiSales Managers: This One-on-One Framework Changes Everything
The best sales coaches don't wing it — they go one-on-one. In this powerful episode of Dealer Talk with Jen Suzuki, we get into the most underutilized yet…