Shows / Dealer Talk With Jen Suzuki

Dealer Talk With Jen Suzuki
Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen
Episodes
Dealer Talk With Jen SuzukiThe Dealer Becomes the Developer: How myKaarma Is Changing the Game
What if your dealership's next big competitive advantage isn't something you buy from a technology company? What if someone on your team builds it? I had no…
Dealer Talk With Jen SuzukiThe $2,000 Surprise: Why Good Service Advisors Lose Approvals
Your customer came in for an oil change. Now they're getting a call asking them to approve $2,000 in additional work. And we need an answer! Sound familiar?…
Dealer Talk With Jen SuzukiAI Saved Your Service Team 30 Hours. Now What?
AI is helping service departments handle more calls, send updates, schedule appointments, and take repetitive work off advisors' plates. That's exciting! But…
Dealer Talk With Jen SuzukiYour Customer Asked AI Before They Asked Your Service Advisor... In Sync?
We're spending millions bringing AI into dealerships. But there's another AI revolution happening on the other side of the service counter. Your customers have…
Dealer Talk With Jen SuzukiI Got YOU! 1 Dealership. 5 Advisors. 5 Different Stories.
One Dealership. Five Advisors. Five Different Stories. Same vehicle. Same technician findings. Same MPI. Now hand it to five different service advisors and ask…
Dealer Talk With Jen SuzukiLet Me Help! The Service Appointment Was Confirmed. The Expectations Weren't.
Your customer books a 7:30 AM service appointment. They believe their vehicle is going into the shop at 7:30. Your team knows that's just the check-in time…
Dealer Talk With Jen SuzukiAI Can Make Average Employees Look Exceptional. But Are They?
AI can turn three vague technician notes into a beautifully written repair story. But here's the question dealership leaders need to ask: Does the technician…
Dealer Talk With Jen SuzukiShe's Built a Dealership Legacy. Now She's Helping Lead the Industry. | Sandy Fitzgerald-Angello
Some leaders earn a title. Others earn the trust of an entire industry. Sandy Fitzgerald-Angello started working in automotive at just 15 years old. Today…
Dealer Talk With Jen SuzukiYour Dealership's Newest Employee Is AI. Who's the Manager?
Your dealership's AI is answering calls, scheduling service appointments, sending texts, and speaking with hundreds, sometimes thousands of customers. But…
Dealer Talk With Jen SuzukiFrom Receptionist to CEO in 7 Years: Nikki Lawson on Earning the Right to Lead
She walked into a dealership looking for a job. Seven years later, she's the CEO of a six-store automotive group. How does that happen? And how do you earn the…
Dealer Talk With Jen SuzukiInside Long Island's Luxury Auto Powerhouse: Rallye CEO Juliana Terian on Leadership & AI
What does it take to lead one of New York's most respected luxury automotive groups when margins are shrinking, customer expectations are rising, and AI is…
Dealer Talk With Jen Suzuki17 Dealerships and Still Hungry: Inside Michael Brown's Leadership on Building Empire Automotive Group
Michael's operation has grown to 17 dealerships, but what stood out to me in this conversation wasn't the size of Empire Automotive Group. It was how intensely…
Dealer Talk With Jen SuzukiJust Google Us Book: Jay Mealey, Top Dealer on Trust, Leadership, and the Next AI Revolution
What does it take to build a dealership confident enough to tell customers, "Just Google Us"? Jen Suzuki sits down with longtime client and friend Jay Mealey…
Dealer Talk With Jen SuzukiBefore You Call That Internet Lead… Take 60 Seconds
What if the best thing you could do when an internet lead comes in is NOT immediately pick up the phone? Give me 60 seconds. In this episode of Dealer Talk…
Dealer Talk With Jen SuzukiThe Service Drive Problem Your Team Could Have Caught 3 Days Ago
What if the biggest service problems your dealership faces aren't happening when the customer arrives? What if they started days earlier? In this episode of…
Dealer Talk With Jen SuzukiThe First 90 Seconds: What GM's & Service Managers Should Be Coaching
What if one of the biggest opportunities to improve CSI, service retention and work approvals happens before the MPI is even completed? In this episode of…
Dealer Talk With Jen SuzukiStop Calling Internet Leads Before You Do This
What if the biggest mistake with an internet lead happens before you even say hello? In this episode of Dealer Talk with Jen Suzuki, I'm breaking down why I…
Dealer Talk With Jen SuzukiWould Your Customers Wait Until You're Back?
What makes a customer call the dealership and ask for YOU? It's usually not one incredible service visit. It's the little moments that stack up over time. In…
Dealer Talk With Jen SuzukiCustomers Don't Buy When They're Convinced. They Buy When They're Confident.
Customers don't buy when they've been convinced. They buy when they feel confident. After listening to thousands of dealership calls, Jen Suzuki has noticed a…
Dealer Talk With Jen SuzukiShe Mortgaged Her House to Buy a Dealership. Here's What Ivette Built.
What does it take to keep growing when automotive retail is becoming more complex not less? Ivette Dominguez Drawe began her career selling BMWs. When the…
Dealer Talk With Jen SuzukiCustomers Liked You. So Why Didn't They Show Up?
Have you ever finished a conversation with an internet future buyer and thought, "That went really well" only to never hear from the customer again? Here's the…
Dealer Talk With Jen SuzukiYour Managers Hold Meetings. But Can They Actually Train?
Have you ever walked out of a morning meeting thinking, "Damn, that was a great meeting" only to watch everyone return to the exact same behaviors by…
Dealer Talk With Jen SuzukiThe Invisible Work Behind Higher Approvals
Two service advisors can work in the same dealership, see the same customers, recommend the same repairs and get completely different results. Why? It may have…
Dealer Talk With Jen SuzukiStop Mastering the Comeback to Sales Objections. Master the Conversation with Jen's Tips!
There are things being said on dealership sales floors every single day that we need to retire. "What offers have you received?" "Who else are you shopping?"…
Dealer Talk With Jen SuzukiSalespeople, Before You Ask for the Appointment, Do THIS!
I've listened to thousands of dealership phone calls, and there's one moment I hear over and over: "Do you have the vehicle?" "Yes." "Great. When can you come…
Dealer Talk With Jen SuzukiStop Selling the Car They Asked About | Expand the Buy & Win More Deals
The first car a customer asks about is rarely the one they actually buy. So why do so many salespeople build the entire opportunity around ONE vehicle? A…
Dealer Talk With Jen SuzukiThe More You Talk, The Less They Buy | The Sales Skill Most Car Salespeople Get Backwards
What if the thing you think makes you better at selling is actually costing you deals? In this episode of Dealer Talk with Jen Suzuki, sales coach and trainer…
Dealer Talk With Jen SuzukiHow Character Built the Preston Automotive Group Founder, Dave Wilson | The Moments That Built a Leader!
What really creates a great leader? It's probably not what you think. In this episode of Dealer Talk, I sit down with Dave Wilson, founder of Preston…
Dealer Talk With Jen SuzukiThe Most Overlooked Skill in Automotive Sales is the Walk-around | Stop Showing Cars. Start Selling Lifestyles!
Have you ever made it all the way to the desk only to hear... "I just need to think about it." Most salespeople blame the numbers. The trade. The payment. The…
Dealer Talk With Jen SuzukiThe Confidence Advantage Every Service Advisor Needs
Most advisors think they need more traffic. They don't. They need stronger conversations. In this episode, I'm breaking down one of the biggest reasons…
Dealer Talk With Jen SuzukiThe Financing Conversation Every Advisor Should Master
Most service advisors assume price is the problem long before the customer ever says it. That's where profit disappears. In this episode, Jen Suzuki challenges…
Dealer Talk With Jen SuzukiShe Built One of the Best Service BDC Teams I've Ever Seen
When people think about a Service BDC, they usually picture someone answering phones and setting appointments. Emma Cole saw something completely different…
Dealer Talk With Jen SuzukiInside Dealer 20 Groups: What Top Operators Are Talking About Right Now
Everybody wants to know what the best dealerships are doing differently. So I went straight to someone who sees them every day. In this episode, I sat down…
Dealer Talk With Jen SuzukiInside Matador AI: What the Fastest-Growing Dealers Are Doing Differently
AI is everywhere right now. But here's the question that really matters... Why are some dealerships getting great results while others are frustrated and…
Dealer Talk With Jen SuzukiNobody Ever Showed Me The Way. That's Why I've Dedicated My Career To Helping Others Find Theirs.
People hear me teaching every week. They see the energy, the passion, the coaching, and now AI innovation. But they don't always know where it came from. In…
Dealer Talk With Jen SuzukiThe Hard Truth About Leading Dealerships Today with John Inman, CEO McCurley Dealerships
For nearly 30 years, John Inman, CEO McCurley Dealerships has helped lead one of the Pacific Northwest's most respected dealership groups. But this…
Dealer Talk With Jen SuzukiLogic Explains. Emotion Closes! Sell More with Me!
The best salespeople don't win because they know the most features. They win because they understand people. In this episode of Dealer Talk with Jen Suzuki, we…
Dealer Talk With Jen SuzukiWhy AI Infrastructure Matters to Your Dealership
What do AI data centers have to do with leadership in car dealerships? A lot more than most people realize. In this thought-provoking episode of Dealer Talk…
Dealer Talk With Jen SuzukiThe Next Great Dealership Skill: Leading Through AI Change with NUMA AI Founder
Most AI conversations focus on the technology. This one focuses on the people building it. In this episode of Dealer Talk with Jen Suzuki, I sit down with…
Dealer Talk With Jen SuzukiPeople Create the Experience | Leadership POV from Asbury's CEO, Dan Clara
The companies that win at scale don't become more corporate. They become more human. Leadership isn't about having all the answers. It's about creating an…
Dealer Talk With Jen SuzukiStop Paying Your Customer's Repair Bill! Financing First. Discounting Last.
This is a very simple strategy that is overlooked all the time! You will mprove your ELR at same time. If you're discounting before offering financing, you're…
Dealer Talk With Jen SuzukiSetting Appointments Is Easy. Getting Them to Show Is the Skill.
If you're in automotive sales and you're celebrating appointment counts, we need to have a conversation. Because appointments don't pay you. Customers who…
Dealer Talk With Jen SuzukiSpeed is the New Gross | The Fastest Rep with the Best Conversation Wins
In this high-energy episode of Dealer Talk with Jen Suzuki, Jen Suzuki gets brutally honest about one of the biggest mistakes happening inside dealerships…
Dealer Talk With Jen SuzukiWhat Leaders Are Missing About AI Resistance in Dealerships
What happens when AI enters a dealership… and your employees emotionally resist it? In this powerful episode of Dealer Talk with Jen Suzuki, Jen dives deep…
Dealer Talk With Jen SuzukiAI Explained for Dealership Leaders (Without the Tech Talk)
Jen Suzuki breaks down AI in the most real-world, non-Silicon-Valley way possible. No tech jargon. No robot talk. Just honest insight from someone who trains…
Dealer Talk With Jen SuzukiFrom Technician to COO: Mitch Kudler's Playbook for Fixed Ops Growth
If you're leading a service department or responsible for fixed ops performance, this is one of those conversations you don't skip. In this episode, I sit down…
Dealer Talk With Jen SuzukiClean Notes. Faster Approvals. Bigger Paychecks. | Bad Notes Cost Money, Here's How to Fix It Fast!
If your write-up is weak… your paycheck is leaking. Period. In this episode, I'm going straight at one of the most overlooked, but most expensive breakdowns in…
Dealer Talk With Jen SuzukiCompetitors on Paper, Teammates in Reality: Jen Suzuki & David Kain Get Real
If you've been in automotive for any amount of time, you already know the name David Kain and in this episode, we're going way beyond the highlight reel. This…
Dealer Talk With Jen SuzukiASOTU CON 2026 | Stop Sitting Through Conferences. Start Participating.
In this episode, I sit down with Paul Daly, co-founder of ASOTU (alongside Kyle Mountsier), and let me just say… this conversation is fun, real and relevant…
Dealer Talk With Jen SuzukiThe Deal You Missed Wasn't the Lead… It Was the Follow-Up
Dealers still ask me all the time, "Jen… what leads are the best?" And I always give the same answer… the ones already sitting in your database. In this quick…
Dealer Talk With Jen SuzukiThe Biggest Mistake Salespeople Make on Every Call!
Sales teams… this is the moment where deals are won or lost and most don't even realize it. In this episode of Dealer Talk with Jen Suzuki, Jen breaks down one…
Dealer Talk With Jen SuzukiHow Brandon Hardison Is Solving the Technician Shortage at Jim Ellis Automotive Group
In this episode of Dealer Talk with Jen Suzuki, Brandon Hardison, Executive Leader of Jim Ellis Automotive Group shares a powerful, real-world blueprint for…
Dealer Talk With Jen SuzukiThe Retention Mindset That Changes Everything
In this episode of Dealer Talk with Jen Suzuki, we shift the focus to where real dealership growth actually happens, the service lane. This is a straight…
Dealer Talk With Jen SuzukiLotGPT vs ChatGPT: The Inventory Game Just Changed!
In this episode of Dealer Talk with Jen Suzuki, I sit down with Randy Kobat from LotLinx to break down one of the biggest shifts happening in dealership…
Dealer Talk With Jen SuzukiThe #1 Communication Mistake Killing Your MPI Approval Rate
In this episode of Dealer Talk with Jen Suzuki, we're getting real about one of the most important numbers in your service department, the MPI approval rate…
Dealer Talk With Jen SuzukiThe AI Best Practices That's Driving Real Appointments and Sales with AI Dealership Pro!
If your store is using AI, or thinking about it, this episode will challenge how you think about process, accountability, and what it really takes to win with…
Dealer Talk With Jen SuzukiEfficiency vs Productivity in the Service Shop
If technicians are standing around waiting for approvals, the problem might not be staffing, it might be process. In this episode of Dealer Talk with Jen…
Dealer Talk With Jen SuzukiThe Quiet Multiplier of Service Advisor Income
What if you could make more money every day without writing one extra car? In this episode of Dealer Talk with Jen Suzuki, I break down a metric many service…
Dealer Talk With Jen SuzukiThe Math Behind Service Department Capacity
If every day in the service lane feels chaotic, the problem might not be effort, it might be capacity. In this episode of Dealer Talk with Jen Suzuki, I break…
Dealer Talk With Jen SuzukiWhy Some Service Advisors Make More Money Than Others - Gross Per RO Explained
If you're exhausted at the end of the day but your paycheck doesn't reflect the effort, this episode explains exactly why. In this episode of Dealer Talk with…