Shows / eCommerce Podcast

eCommerce Podcast
If you’re looking for great tips and insights into how to run your online store, look no further than the Ecommerce Podcast: a show dedicated to helping you deliver eCommerce WOW. New episodes are released every Thursday, and each episode features interviews with some of the biggest names in the eCommerce world. Whether you’re just starting out in eCommerce or you’re a seasoned veteran, you’re sure to learn something new from each episode. So what are you waiting for? Subscribe to the Ecommerce…
Episodes
eCommerce PodcastStop Using Generic AI In Your Ecommerce Business
ChatGPT once invented a 20% advertising budget for a founder who hadn't made a single sale yet. Marissa Rodriguez explains why that happens, and what she does…
eCommerce PodcastHow to Actually Use AI in Your eCommerce Business
AI will not run your ecommerce store on autopilot. Cyril Golub joins Matt Edmundson to explain how to actually put it to work, as a supervised assistant you…
eCommerce PodcastAre You Running Ads to Products People Can't Buy?
Ecommerce Merchandising, and How to Stop Advertising Sold-Out Stock Most stores are quietly leaking sales, and ad spend, to products customers literally cannot…
eCommerce PodcastHe Fed 500,000 Emails Into an AI Copy of Himself
Drew Morgans spent 15 years and around $50,000 building an AI trained on his own work, and it now helps run his Amazon agency. Summary Drew Morgans, founder of…
eCommerce PodcastHow to Sell on TikTok Shop With AI
How do the best brands actually win on TikTok Shop, and where does AI genuinely earn its keep in the process? Summary Matt Edmundson talks with Sohun Sanka…
eCommerce PodcastHow to Get AI to Recommend Your Brand Instead of Your Competitors
When someone asks ChatGPT for the best hiking boots, it names brands 97% of the time. Is yours one of them? That question sits at the heart of this episode…
eCommerce PodcastShe Deleted 19,000 Email Subscribers And Turned Deliverability Around
Email isn't dead. It's just being treated like a newsletter, and that's why so many of them get ignored. Laryssa Wirstiuk runs a boutique email and SMS agency…
eCommerce PodcastTwo Years, 100 Newsletters, and Not a Single Sale Yet
Two Years, 100 Newsletters, and Not a Single Sale Yet Gabriel Lindh has written 100 weekly newsletters and taken 20-odd pre-orders for a pair of swim shorts he…
eCommerce PodcastIs It Time We Talked About Turning Off Your Ads? (And Yes, You Read That Right)
Your best-ever ROAS month can still lose you money. Brenden Delarua explains why the number on your ad dashboard rarely matches the number in your bank…
eCommerce PodcastWhy Pay an Agency 15k When Your Customers Will Tell You for Free
A brand Cem Atik helped scale from $15m to $50m paid an outside firm $15,000 to be told what it was doing wrong. It already had 100,000 customers who would…
eCommerce PodcastWhat I've learned in 300 episodes of the eCommerce Podcast
Three hundred episodes in, and the most useful thing Matt has learned isn't a tactic. It's that the question we all use to filter ideas doesn't filter anything…
eCommerce PodcastThe 90-Minute Massage That Cost Him Half a Million
Jayden Clark sold his first ecommerce business for £500,000 — and the decision came to him during a 90-minute massage. Two and a half years earlier he'd…
eCommerce PodcastHe's Done 70 Acquisitions — Day One, He Calls PayPal
Bawar Ahmad has bought around 70 ecommerce businesses in six years, and the first thing he does after the money clears isn't marketing. It's ringing the…
eCommerce PodcastIs Amazon Cutting Your Product Titles to Just 75 Characters?
Amazon is shrinking product titles to 75 characters from 200, enforced 27 July 2026, and Carolyn Lowe explains exactly what to fix first. Summary Carolyn Lowe…
eCommerce PodcastCan Old-School Direct Mail Beat Email Marketing in Ecommerce?
Direct mail to your warm customers pulls four to five times the response of email, and most ecommerce brands aren't using it at all. This week Matt sits down…
eCommerce PodcastHow AI Is Quietly Killing Your eCommerce App Stack
There are thousands of software companies chasing the same small pool of brands on Shopify, and AI is quietly dismantling the bloated app stacks those brands…
eCommerce PodcastHow to Win on Walmart, Not Just Amazon
Most Amazon sellers who try Walmart copy their listings straight across — same title, same bullet points, same ad campaigns — and wonder why it doesn't work…
eCommerce PodcastWhy Your 2-Pound Parcel Ships Like It Weighs 18
Leo Rodriguez has spent years watching ecommerce brands quietly overpay on shipping, sometimes billed for 18 pounds on a parcel that actually weighs two. In…
eCommerce PodcastThe Elastic Band That Became a Global Brand
Emma Burke didn't set out to start a business. She was standing on the sidelines of her son's football training in the wind and the rain when a parent looped…
eCommerce PodcastTwo Ecommerce Podcasters Walk Into a Studio…
Two people who each host a top ecommerce podcast sat down and recorded a single conversation for both shows. Brett Curry runs OMG Commerce, one of the most…
eCommerce PodcastHe's Never Written a Line of Code in His Life
He runs five businesses with zero employees, and he's never written a line of code in his life. Summary Dmytro "Dima" Negodiuk calls himself a fractional AI…
eCommerce PodcastI'm Spending 90 Days Cracking Instagram For My Ecommerce Business (Here's The Plan)
Two founders, both wildly successful, just gave completely opposite advice about whether ecom operators should build a personal brand — and Matt is running a…
eCommerce PodcastHow to Get Organic Traffic for Ecommerce in 2026
Organic Search for Ecommerce in 2026 What happens to an ecommerce business when paid ads stop working? Matt Edmundson walks through the six organic traffic…
eCommerce PodcastThe 25 Questions That Make Amazon Rufus Push Your Product Higher
Up to 40% of Amazon US sales now touch Rufus, Amazon's AI shopping assistant — and most sellers haven't optimised a single product for it. That's the gap David…
eCommerce PodcastThe £500 Tool She Uses to Fact-Check Her Marketing Agency
Rachel Hanretty pays £500 a month for a tool that fact-checks her marketing agency — and she has opinions about why every seasonal ecommerce founder should do…
eCommerce PodcastWhy Your Products Should Be on 60 Marketplaces, Not Just Amazon
Most ecommerce sellers limit themselves to one or two marketplaces. Jorrit Steinz, CEO and founder of ChannelEngine, argues that's leaving serious money on the…
eCommerce PodcastHow to Start a Print on Demand Business on Etsy With Nigel Wymer
Start a Print on Demand Business on Etsy for Less Than £15 What if you could launch a profitable ecommerce business with no stock, no warehouse, and no design…
eCommerce PodcastThe Metric Nobody Tracks That Drives 56x Subscriber Growth
Most ecommerce operators can rattle off their LTV, churn rate, and CAC without thinking. But when Jay Myers asked a room full of subscription experts at…
eCommerce PodcastHow I'm Using AI in My Ecommerce Businesses Right Now
With 56% of CEOs reporting zero ROI from their AI investments, Matt Edmundson takes a refreshingly honest look at the four AI tools he actually uses across his…
eCommerce PodcastWhy Your Best Customers Leave After the First Order
Most ecommerce brands know everything about their customers but communicate like they know nothing. That’s the observation at the heart of this conversation…
eCommerce PodcastYou Get Three Thumb Scrolls Before They Buy or Leave
Mobile shoppers decide to buy or leave after seeing less than a third of your product page. Adam Pearce from Blend Commerce has seen it happen across hundreds…
eCommerce PodcastThe $20K Loan That Turned Into an Ecommerce Death Spiral
Could a simple pre-approved loan quietly destroy your ecommerce business? Fractional CFO Rob te Braake from Insight Matters reveals how platform loans from…
eCommerce PodcastYour Customers Don't Care About Your Brand
Most businesses build their brand messaging around themselves. Their logo, their history, their awards. But what if the only place your marketing actually…
eCommerce PodcastHow to Charge Double for Paper Plates (And Have Customers Thank You)
Selena Knight has spent 20 years in retail and knows exactly why most e-commerce businesses are undercharging. One of her favourite examples? An Australian…
eCommerce PodcastThe Creative Engine That Stops Your Meta Ads Burning Out
How many ads does your brand actually need each month? Edwin Choi from Jet Fuel Agency reveals the data-driven framework for calculating your exact creative…
eCommerce PodcastHow to Stop Chargebacks From Destroying Your Profit Margins
What if 99.5% customer satisfaction could still threaten your entire business? Payments veteran Jeff Foster reveals why the economics of chargebacks have…
eCommerce PodcastProduct Descriptions That Actually Convert
Can you remember the last product description you actually read? Matt Edmundson explores why most eCommerce product copy is invisible and shares the…
eCommerce PodcastFrom Zero to 5,000 Subscriptions in 10 Months
What if the secret to building a subscription brand isn't clever retention tricks? Joe Welstead took his electrolyte company OSHUN from zero to over 5,000…
eCommerce PodcastLLM Traffic Converts 5X Better Than Google for eCommerce
With 57% of Google searches now ending without a click, where are those potential customers going? Matthew Stafford from Build Grow Scale reveals why LLM…
eCommerce PodcastIs Your E-Commerce Platform Wagging the Dog?
What if your e-commerce platform is actually holding you back? Mikel Lindsaar, founder of StoreConnect and author of the forthcoming book Customer Commerce…
eCommerce PodcastHow You Ship Your Products Can Make or Break Your Business
With over 10,000 3PLs in the US alone, how do you avoid choosing one that sinks your business? Dave Gulas from EZDC 3PL shares the horror stories he's…
eCommerce PodcastThe Year-End Review Most eCommerce Founders Skip (And Why It's Costing Them)
Companies that capture and apply lessons have a 27% higher success rate. Yet most eCommerce founders either skip their year-end review entirely or give their…
eCommerce PodcastA Christmas Thank You to Every Digital David
What does the Nativity story have to do with running an eCommerce business? In this special Christmas Day message, Matt Edmundson draws some beautifully…
eCommerce PodcastFix Your Pop-Up Strategy and Hit Over 10% Opt-In Rates
Most eCommerce brands settle for pop-up opt-in rates of 3-5% whilst competitors achieve 10-15%. Shaan Arora, CEO of Alia Popups, reveals the systematic testing…
eCommerce PodcastStop Guessing Your Site Structure and Fix Your SEO
Most eCommerce stores with large product catalogues share a common problem that quietly kills growth. It's not their products, pricing, or marketing…
eCommerce PodcastThe One Video Per Week YouTube Strategy for eCommerce Businesses
What if one video per week could generate referral-quality leads for your eCommerce business? Nate Woodbury reveals how to leverage YouTube's search algorithm…
eCommerce PodcastThe Power of Simply Saying Thank You
On Thanksgiving Day, whilst American families gather to express gratitude, eCommerce businesses gear up for the most transactional weekend of the year. Matt…
eCommerce PodcastWhy Your Website Is Too Complicated (And How To Fix It)
After building over 200 Shopify stores, Ben Sharf has discovered that nearly every e-commerce brand—whether doing $1 million or $50 million annually—describes…
eCommerce PodcastWhy Your Black Friday Emails Fail and How to Fix Deliverability
Email marketing delivers 30 to 40 times the return of any other marketing channel, yet most Black Friday campaigns vanish into spam folders before customers…
eCommerce PodcastBuilding a 7-Figure Business on Connection Not Commodities
What if scaling your eCommerce business isn't about better ads, but about understanding why customers buy from you? Louise Doyle shares how she built Needi…
eCommerce PodcastHow to Build a Customer Growth System With The FUEL Framework
Customer acquisition costs have surged 222% since 2013, with Google and Facebook CPCs climbing relentlessly. But what if the solution isn't just doubling down…
eCommerce PodcastBuying an eCommerce Business Instead of Starting One
Most entrepreneurs dream of building from scratch, but Michael Simpson took a different path. After running an Amazon arbitrage side hustle, he spent 18 months…
eCommerce PodcastStop Losing Customers After They Click Buy Now
Less than 30% of customers buy a second time, and subscription brands lose 50% within 90 days. Ken Rapp from BluStream reveals why this isn't a marketing…
eCommerce PodcastHow to Build Authority in AI Search for Your Brand
Alex Back's team at Couch posts content about Ashley Furniture, and just two days later, ChatGPT and Google AI change their answers about the brand's quality…
eCommerce PodcastWhy You Should Market to the Amazon Algorithm Too with Tim Wilson
What if the secret to Amazon success isn't about outsmarting competitors, but about seducing an algorithm? Tim Wilson from Product Wind reveals how his team…
eCommerce PodcastWhy Summer Slumps Aren't Inevitable
Summer 2025 is officially over, and whilst most eCommerce businesses breathed a sigh of relief after surviving another 'inevitable' slow season, one team…
eCommerce PodcastWhy Your Shopify Strategy Is Killing Your Amazon Sales
Sean Stone reveals why successful Shopify strategies often destroy Amazon performance and how treating Amazon as a unique marketplace can transform your…
eCommerce PodcastData Is the Biggest Lever in Digital Marketing Right Now
Digital marketing veteran Vlad Zhovtenko reveals why data has become the single biggest lever in modern e-commerce marketing. After 25 years in the industry…
eCommerce PodcastBlack Friday Part 4 - The Mom Test and 8 More Tips That Actually Work
Your website's gonna get rammed on Black Friday - but are you actually ready? In the fourth instalment of our Black Friday strategy series, Matt Edmundson…
eCommerce PodcastBlack Friday Part 3 - The VIP List Strategy for Better Black Friday Results | Matt Edmundson
Most eCommerce brands make the same Black Friday mistake: blasting identical offers to their entire email list. Matt Edmundson explains why this approach "just…