Shows / Leaders in Customer Loyalty, Powered by Loyalty360
Leaders in Customer Loyalty, Powered by Loyalty360
Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
Episodes
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Steven Douglas, Addtowallet
Send us Fan Mail Addtowallet.io offers a mobile wallet marketing platform that lets brands create, manage, and distribute digital offers and pass them on to…
- Leaders in Customer Loyalty, Powered by Loyalty360
Great Clips: Leveraging the Power of a Viral Campaign and Building a Path to Customer Loyalty
Send us Fan Mail Founded in 1982 in Minneapolis, MN, Great Clips, Inc. counts more than 4,400 salons in the U.S. and Canada. The brand is 100% franchisee-owned…
- Leaders in Customer Loyalty, Powered by Loyalty360
Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness
Send us Fan Mail A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling…
- Leaders in Customer Loyalty, Powered by Loyalty360
Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador
Send us Fan Mail The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a…
- Leaders in Customer Loyalty, Powered by Loyalty360
Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty
Send us Fan Mail In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the…
- Leaders in Customer Loyalty, Powered by Loyalty360
Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?
Send us Fan Mail Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert…
- Leaders in Customer Loyalty, Powered by Loyalty360
Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?
Send us Fan Mail Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Bill Schneider, SheerID
Send us Fan Mail SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | David Hamel, nventive
Send us Fan Mail With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Sukumar Muthya, Ansira
Send us Fan Mail Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage…
- Leaders in Customer Loyalty, Powered by Loyalty360
Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty
Send us Fan Mail Rodney Strong Vineyards was founded in 1959 when Rodney Strong chose Sonoma County in California as the ideal place to produce some of the…
- Leaders in Customer Loyalty, Powered by Loyalty360
Lowe’s Home Improvement: A Tiered Rewards Program Designed To Engage DIYers and Attract Millennials
Send us Fan Mail From its humble beginnings as a hardware store in a small North Carolina town, Lowe’s grew to become one of the largest home improvement…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty Live: TCS on Leveraging Customer Data Platforms in Support of Loyalty Program Efforts
Send us Fan Mail As brand marketers seek to comprehensively understand and use the customer data they’ve collected, one of the first considerations centers on…
- Leaders in Customer Loyalty, Powered by Loyalty360
The Coca-Cola Company: Brand Refreshes Global Campaign Leveraging AI and Social Media
Send us Fan Mail The Coca-Cola Company’s global initiative, the ‘Best Coke Ever?’ debate, is using artificial intelligence (AI) to create a truly unique…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Patricia Camden and Michael Anders, EY
Send us Fan Mail As today’s brands continue to seek ways to improve their customer loyalty programs, marketers and loyalty professionals are challenged to…
- Leaders in Customer Loyalty, Powered by Loyalty360
Melting Pot: Inspiring and Cultivating Emotional Loyalty with Customers
Send us Fan Mail The first Melting Pot restaurant, established in 1975 by businessmen Bruce Knoechel and Roy Nelson in Maitland, FL, offered a simple menu of…
- Leaders in Customer Loyalty, Powered by Loyalty360
CVS Pharmacy: Evolving Customer Loyalty Programs and Creating a More Convenient Customer Experience
Send us Fan Mail In 1963, Consumer Value Stores was founded in Lowell, MA, providing customers with health and beauty products. The company name changed to CVS…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Mladen Vladic, FIS
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Mladen Vladic, General Manager, FIS Loyalty Engagement Solutions, about looking at the holistic…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Terry O’Neil, Citi Retail Services
Send us Fan Mail Customer expectations continue to evolve, and when considering a purchase — a big ticket item or even a smaller one — they often look for…
- Leaders in Customer Loyalty, Powered by Loyalty360
Bob Evans: Cultivating Emotional Loyalty by Making Customers Feel Recognized and Special
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Bob Holtcamp, President and CMO at Bob Evans, about leveraging a new AI-driven loyalty-and-offer…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Kim Welther, Baesman
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Kim Welther, Vice President, CRM & Loyalty for Baesman, about the challenges and opportunities in…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Laura Miller and Martha Cohen, Kobie
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Laura Miller, SVP of Strategic Services, and Martha Cohen, Vice President, Client Services at…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Jill Moser, Mastercard
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Jill Moser, SVP of Global Offers at Mastercard, about what will impact loyalty in 2024, how brands…
- Leaders in Customer Loyalty, Powered by Loyalty360
Hooters: Customer Engagement, Brand Partnerships, and the Role of Today’s CMO
Send us Fan Mail Hooters is a globally iconic, image-based, casual dining restaurant brand founded in 1983 in Clearwater, FL. The company consists of nearly…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Don Smith, EVP, Chief Consulting Officer at Brierley, about defining and measuring success, trends…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Tom Madden and Katie Berndt, Phaedon
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Tom Madden, Executive Vice President, and Katie Berndt, Vice President, at Phaedon, about expected…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Manoj Agarwal, Xoxoday
Send us Fan Mail In today’s commercial landscape, fostering customer loyalty requires more than discounts and rewards. Brands must also deliver personalized…
- Leaders in Customer Loyalty, Powered by Loyalty360
1-800-Flowers: Helping Customers Build Meaningful Relationships Builds Better Customer Loyalty
Send us Fan Mail In the journey from that first retail flower shop founded in Manhattan by Jim McCann in 1976 to the gift-giving resource giant known as…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Sam Panzer, Talon.One
Send us Fan Mail Mark Johnson, CEO of Loyalty360, spoke with Sam Panzer, Director of Industry Strategy at Talon.One, about the 2024 trends in customer loyalty…
- Leaders in Customer Loyalty, Powered by Loyalty360
Bojangles: Shaping the Customer Experience with the Right Technology and a Dash of Southern Hospitality
Send us Fan Mail Bojangles is a Carolina-born restaurant brand specializing in Southern food like hand-breaded fried chicken and made-from-scratch biscuits…
- Leaders in Customer Loyalty, Powered by Loyalty360
Amtrak: Enhancing the Customer Experience with a Proactive Service Recovery Initiative
Send us Fan Mail From the inception of railroads in the U.S., commercial freight railroads operated private passenger service. However, by the 1960s, travel by…
- Leaders in Customer Loyalty, Powered by Loyalty360
Food Lion: Keeping Customer Loyalty and the Customer Experience at the Forefront
Send us Fan Mail Founded in 1957 in Salisbury, N.C., Food Lion has spent over six decades delivering fresh and affordable products to its customers. With over…
- Leaders in Customer Loyalty, Powered by Loyalty360
Fubo: Building Brand Love by Rewarding Consumers and Investors
Send us Fan Mail Originally established in 2015 to provide soccer fans with a way to stream matches, today, Fubo is a direct-to-consumer live TV streaming…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Vince Tirelli, dunnhumby
Send us Fan Mail Discover the future of grocery shopping with Vince Torelli, the customer strategy maestro at Duhumbi, as we unravel the secrets behind what…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Sam Panzer, Talon.One
Send us Fan Mail Loyalty360 interviews Sam Panzer, Talon.One, to discuss the trends in customer loyalty and customer experience, and the changing industry…
- Leaders in Customer Loyalty, Powered by Loyalty360
Improving Customer Loyalty: A Q&A with Subway on the Launch of the New MVP Rewards Program
Send us Fan Mail Partners Fred DeLuca and Dr. Peter Buck opened Pete’s Super Submarines in Bridgeport, Connecticut, in 1965 after 17-year-old DeLuca asked the…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Peter Vogel, vPromos
Send us Fan Mail For brands with loyalty programs, customer interaction is an integral part of the total customer experience. Brands benefit when their…
- Leaders in Customer Loyalty, Powered by Loyalty360
Cracker Barrel: Over Five Decades of Creating a Welcoming Customer Experience
Send us Fan Mail Dan Evins founded Cracker Barrel Old Country Store® in 1969 in Lebanon, Tennessee. Over the next 50 years, Cracker Barrel evolved into a…
- Leaders in Customer Loyalty, Powered by Loyalty360
Hooters: Creating a Culture of Empowered Employees and Elevating the Customer Experience
Send us Fan Mail Hooters, founded in Clearwater, FL, in 1983, is now one of the largest employers of women in the service industry. With 198 corporate stores…
- Leaders in Customer Loyalty, Powered by Loyalty360
Luxury Stays: A Q&A with Preferred Hotels on Customer Loyalty and Forming Strategic Partnerships in the Travel Industry
Send us Fan Mail Preferred Hotels & Resorts is a portfolio of independent hotels worldwide that offers travelers a wide selection of luxury stays with a focus…
- Leaders in Customer Loyalty, Powered by Loyalty360
Publix: Cultivating Customer Loyalty by Enhancing the Customer Experience
Send us Fan Mail Publix was founded in 1930 in Winter Haven, FL, by George W. Jenkins and is one of the 10 largest-volume supermarket chains in the country…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Andy O’Dell, Clutch
Send us Fan Mail Artificial Intelligence (AI) has become a topic of conversation for marketers this year. With its ability to enhance personalization, tailor…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360: A Q&A with Author Doug Zarkin on Moving Your Brand Out of the Friend Zone and Creating Emotional Loyalty
Send us Fan Mail For marketers and customer loyalty professionals, creating authentic emotional connections between the brand and consumers is vital to success…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Michael Snyder, Comarch
Send us Fan Mail Data leads the way in modern marketing, serving as the foundation for informed decisions at every turn. Today's customer loyalty strategies…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Aaron Lobliner, CataBoom
Send us Fan Mail In a rapidly evolving marketing landscape, where engaging and retaining customers is an ongoing challenge for many brands, the concept of…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary
Send us Fan Mail Capillary Technologies, has made waves in the loyalty industry, thanks to its recent acquisitions of two prominent companies: Brierley and…
- Leaders in Customer Loyalty, Powered by Loyalty360
Bringing Homes to Life: A Q&A with At Home on Making the Customer Experience Richer Through Value
Send us Fan Mail At Home is a retail superstore focusing on holiday, seasonal, and decorative items for the home. The company was first established in South…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce
Send us Fan Mail Familiar to marketing, sales, and customer service teams globally, Salesforce supplies cloud-based solutions to support its clients’ customer…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Ellen Green, Bounteous
Send us Fan Mail For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a…
- Leaders in Customer Loyalty, Powered by Loyalty360
Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program
Send us Fan Mail The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first…
- Leaders in Customer Loyalty, Powered by Loyalty360
AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement
Send us Fan Mail Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies
Send us Fan Mail PDI Technologies has decades of industry experience, gathering customer data and providing expert consulting to fuel stations for increased…
- Leaders in Customer Loyalty, Powered by Loyalty360
Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience
Send us Fan Mail Teriyaki Madness is the result of a mad passion for teriyaki that came to life for brothers Rod and Alan Arreola, and their cousin, Eric…
- Leaders in Customer Loyalty, Powered by Loyalty360
GNC Details Launch of the Newly Revamped myGNC Rewards Program
Send us Fan Mail Jenna O’Connor, Director of Loyalty Marketing, has 14 years of tenure at GNC, with a focus on the member marketing strategy and management and…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Kyle Clark, Mastercard
Send us Fan Mail Mastercard® has been a leader in payments since the late 1960s. Over the past decade, the company has evolved its suite of services to help…
- Leaders in Customer Loyalty, Powered by Loyalty360
A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members
Send us Fan Mail In 1919, Conrad Hilton was on his way to buy a bank in Cisco, TX. When the price was raised at the last moment, Hilton left the deal on the…
- Leaders in Customer Loyalty, Powered by Loyalty360
Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards
Send us Fan Mail Established in the 1970s in rural Alberta, Canada, Parkland has become a leading convenience and fuel marketer across the country. Expansion…
- Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Kris Tremaine and Tom Madden, Phaedon
Send us Fan Mail A well-known name in customer loyalty for years, ICF Next recently announced exciting news for the company as the result of the sale of its…
- Leaders in Customer Loyalty, Powered by Loyalty360
Technology Makes It Easier: A Q&A with Wings and Rings on Loyalty Programs and Improved Customer Engagement
Send us Fan Mail Known originally as Buffalo Wings and Rings, the Wings and Rings first opened its doors in 1984 in Cincinnati, OH, with four locations…
- Leaders in Customer Loyalty, Powered by Loyalty360
A Game-Winning Approach: A Q&A with Aristocrat on Building B2B Customer Loyalty
Send us Fan Mail Aristocrat was founded in Sydney, Australia, in the 1950s as a gaming provider. Expansion followed in the next two decades, bringing the first…