Latest / Leaders in Customer Loyalty, Powered by Loyalty360
Hooters: Customer Engagement, Brand Partnerships, and the Role of Today’s CMO
Send us Fan Mail
Hooters is a globally iconic, image-based, casual dining restaurant brand founded in 1983 in Clearwater, FL. The company consists of nearly 370 stores in total, which include domestic and international franchisees. The brand’s footprint counts 42 states in the U.S. and 29 countries and endeavors to serve great food in a fun environment.
Hooters’ tagline is Hooters Makes You Happy — and that’s the brand’s goal. Hooters wants to give its customers a break from the everyday routine and offers an escape featuring cold beer, chicken wings, and the legendary Hooters Girls, who…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.