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Loyalty360 Loyalty Live | Steven Douglas, Addtowallet
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Addtowallet.io offers a mobile wallet marketing platform that lets brands create, manage, and distribute digital offers and pass them on to Apple Wallet and Google Pay. Traditional coupons, loyalty cards, gift cards, and event tickets can be made visible and accessible to customers no matter where they are—dynamically updated in real-time and tracked from inception to intent-to-purchase to redemption.
After the Addtowallet platform was built, the company realized that there were not many marketers active in the digital wallet channel. The company saw an opportunity for…
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