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Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program
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The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first humble location in the middle of the Iowa countryside has grown to 400 locations across 13 different states in the Midwest, and today, Kum & Go brings A Fresh Perspective™ to the customers and communities it serves.
The brand’s purpose to make days better for customers can be found in its broad range of products offering more than traditional convenience store fare. Whether it’s freshly brewed coffee or fresh hot food that’s made to order…
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