Shows / Irish Marketing Podcast
Irish Marketing Podcast
The Irish Marketing Podcast, powered by IMJ and Tinpot Productions drops every Friday.
Each week we give you the need to know on what's happening in Irish marketing with interviews, insights and context from the frontlines of adland and further afield.
We know you're busy so it's always short, informative and to the point with absolute minimum faff guaranteed.
Presenter - Daryl Moorhouse
Sound Engineer - Sean Byrne
Recorded, edited and mixed at Tinpot Productions Studios, Dublin
if you've got a…
Episodes
Irish Marketing Podcast61 - Barry Muldowney: Group MD, Verve The Live Agency
This week, Daryl sits down with Barry Muldowney, Group Managing Director of Verve, the live agency to explore Verve's expansion from a homegrown Dublin agency…
Irish Marketing Podcast60 - Rachael Ryan: Post Tik Tok & The Rayn Collective
This week, Daryl is joined by Racheel Ryan, former Global Head of Research & Insights at TikTok, to discuss her move from New York back home to Connemara and…
Irish Marketing Podcast59 - Sounding Out with Mark Ritson, Ralph Van Dijk and Mario Rosenstock
In this special edition of The Irish Marketing Podcast, we bring you highlights from Radio Centre’s Sounding Out 2026 conference at the Mansion House in…
Irish Marketing Podcast58 - Behind the Scenes: Smyths Toys Character Campaign
Daryl is joined by Sinéad Byrne, European Marketing Director at Smyths Toys Superstores, and Jen Speirs, Chief Creative Officer at Droga5 Dublin, to discuss…
Irish Marketing Podcast57 - Paddy Power's Michelle Spillane: MII Marketing Champion 2027
In this weeks ep, Daryl is joined in Tinpot Studios by Michelle Spillane, Managing Director of Online at Paddy Power, following her recognition as the…
Irish Marketing Podcast56 - Thinkie: Refreshing Social Media With Jonathan McCrea
In todays ep, Daryl is joined by broadcaster and tech commentator Jonathan McCrae to discuss Thinky—his new algorithm-free social network built as an antidote…
Irish Marketing Podcast55 - Boys & Girls Skoda Tapestry of Ireland Campaign
On todays ep, Daryl is joined by Jesse Newman (Art Director at agency Boys and Girls) and textile artist Eileen McNulty to discuss the story behind Škoda’s…
Irish Marketing Podcast54 - Top of the Shops - Top 100 Brands 2026
Daryl is joined in Tinpot Studios by Maev Martin (Editor of Checkout) and Ruth Lloyd Evans (Senior Business Insights Manager at NIQ) to unpack the Checkout Top…
Irish Marketing Podcast53 - The IAB Creator Summit
On Episode 53 we examine Ireland's evolving creator economy through 2 distinct viewpoints. IAB Ireland CEO Suzanne McElligott represents the industry…
Irish Marketing Podcast52 - Fierce Mild Launch Lively Lager
Daryl is joined in the studio by Fergal Carroll, co-founder and head brewer of Fierce Mild—Ireland’s first and only dedicated non-alcoholic brewery. Fergle…
Irish Marketing Podcast51 - Una Herlihy From The Indie List
In this episode, Daryl sits down with Una Herlihy, co-founder of The Indie List, to explore the massive structural shift towards independent working and…
Irish Marketing Podcast50 - Orchard Thieves: The Foxpack Unpacked
In this episode of the Irish Marketing Podcast, we unpack the "Fox Pack", a collaborative initiative between Orchard Thieves and youth-marketing agency…
Irish Marketing Podcast49 - Creatives Series: Karl Waters
In this ep, Daryl sits down with Karl Waters from Folk VML. Karl shares his fascinating journey from studying film and television in Galway and sub-editing…
Irish Marketing Podcast48 - Creatives Series: Kevin Keenan
In this episode of our summer creative series, Daryl sits down with Kevin Keenan, owner of Cobblestone Brands, who has been described by industry peers as a…
Irish Marketing Podcast47 - Creatives Series: John Kilkenny
John Kilkenny, Executive Creative Director at RTÉ since 2020 joins Daryl to share his career journey and the transition from top commercial advertising…
Irish Marketing Podcast46 - Creatives Series: Bridget Johnson
In our latest Creatives Series interview, Daryl sits down with seasoned creative Director Bridget Johnson, as recommended by TU Dublin's Rosie Hand. Bridget…
Irish Marketing Podcast45 - Creatives Series: Molly Kiely, Ringers Creative
Through the Summer we are spotlighting some of Ireland’s finest creatives - on todays podcast Daryl speaks to Molly Kiely who is an indepedent documentary…
Irish Marketing Podcast44 - Creatives Series: Nick Kelly Part 02
In part 2 of our Creative Series interview Nick Kelly traces a remarkable journey from disillusioned musician to pioneering filmmaker, taking in hand-written…
Irish Marketing Podcast43 - Creatives Series: Nick Kelly Part 01
In the first of our Creative Series, Daryl sits down with acclaimed Irish creative Nick Kelly — filmmaker, musician and award-winning copywriter — to explore…
Irish Marketing PodcastIMP Short Cut: The Pub That Refused To Die
In light of the news that Publicis Dublin, Thinkhouse and Heineken picked up a coveted Grand Prix and four bronze lions at Cannes last week, we're replaying…
Irish Marketing Podcast42 - Roy Keane, High Expectations, and Sky's Bold Bet
In this episode of the Irish Marketing Podcast, Daryl sits down with Caroline Donnellan, Director of Marketing and Brand at Sky Ireland, and Shane Doyle, Head…
Irish Marketing Podcast41 - Emma Kelly on Elevate Turning 25
What does it take to build a PR agency that lasts 25 years? Emma Kelly, founder of Elevate PR, joins Daryl to answer exactly that. Starting out in 2001 with…
Irish Marketing Podcast40 - Ringers Creative: Solving Proper Problems
What does it take to build a creative agency around genuinely hard problems? This week on The Irish Marketing Podcast, Daryl sits down with Miriam Hendrick and…
Irish Marketing Podcast39 - How To Become A Market Of One & Tackling Traffic Decline
Is your agency feeling the squeeze? Is your website traffic quietly disappearing? You are not imagining it — and you are definitely not alone. In this episode…
Irish Marketing Podcast38 - Markgo - Big Marketing for Small Businesses
What happens when experienced advertising executives get tired of watching small businesses throw money at marketing that simply doesn't work? They build…
Irish Marketing Podcast37 - Live from The Podcast Show London 2026: Trends and Takeaways
The Irish Marketing Podcast went international this week, broadcasting live from the Podcast Show 2026 at the iconic Business Design Centre in Islington…
- Irish Marketing Podcast
36 - Media Awards Winners: RTE & EssenceMediaCom, Virgin Media
How do you seamlessly integrate a fast-paced retail brand into a TV storyline filmed six months in advance? And what exactly does it take to be named "Sales…
- Irish Marketing Podcast
35 - Paul Dervan: The Essential Guide to AI For Marketers
What separates the marketers who will thrive in an AI world from those who won't? According to Paul Dervan, founder of Run with Foxes, it comes down to whether…
- Irish Marketing Podcast
34 - Exclusive: Inside the New Bord Gáis Energy Campaign
What does it take to cut through one of the most competitive sponsorship categories in Irish sport? On this week's Irish Marketing Podcast, we go behind the…
- Irish Marketing Podcast
33 - Mark Shanley And The Art of Unique Creative Direction
What does it actually take to make advertising that people love rather than skip? In this episode, we sit down with one of the most decorated creative…
- Irish Marketing Podcast
32 - Bank of Ireland "Right With You" Campaign Rollout w Laura Lynch CMO
How are everyday apps like Uber changing the face of traditional banking? And why are we still so uncomfortable talking about money around the dinner table? In…
- Irish Marketing Podcast
31 - Fiona Curtin - Marketing Director, Heineken
For this weeks podcast it was a pleasure to have Fiona Curtin, Director of Marketing at Heineken in the booth. Fiona has a tonne of insights on shifting…
- Irish Marketing Podcast
30 - Youtube and The Broadcasters Dilemma w Ben Woods from Midia Research
On this weeks podcast we’re joined by Ben Woods, former media and tech journalist with The Sunday Times and Telegraph newspapers and currently a creator…
- Irish Marketing Podcast
29 - Ken Robertson Talks Tenth Man "Punk Spirit"
Earlier in the year, we released an interview with Ken Robertson CEO of Tenth Man and former Paddy Power renegade marketer and today we’re bringing your part…
- Irish Marketing Podcast
28 - Irish Audio Awards Highlights with Mark Shanley, Damian Hanley, Alex Jenkins
The Irish Audio Awards which took place in Smock Alley Theatre in Dublin last week. This is an unusual event which steps outside the norms of your average…
- Irish Marketing Podcast
27 - Pitch Perfect 2026 Winners, Saor Water and Examinaite
On the pod this week we're covering the Pitch Perfect 2026 Final which took place in TU Dublin Grangegorman. We spoke to the overall winner Ryan Ormonde from…
- Irish Marketing Podcast
26 - Súil Feasa Report - How to Improve Advertising Through The Irish Language
We are currently in the midst of Seachtain na Gaeilge, the world's largest international festival dedicated to promoting the Irish language and culture which…
- Irish Marketing Podcast
25 - Barry Dooley on the 75th Anniversary of Association of Advertisers in Ireland
It's the 25th edition of the The Irish Marketing Podcast, powered by IMJ and Tinpot Productions, Barry Dooley CEO of The Association of Advertisers in Ireland…
- Irish Marketing Podcast
24 - Disappoint Your Clients with Danny Cullen, The Public House
This week's podcast as follow up to a recent article by Danny Cullen Associate Creative Director at The Public House. The piece had the slightly…
- Irish Marketing Podcast
23 - Droga5 Dublin 26 Minutes Samaritans Campaign
In this week's podcast we catch up with Olwyn Greene, Chairperson of Dublin Samaritans' Awareness Team and Al Pollock who is a Senior Copywriter at Droga5…
- Irish Marketing Podcast
22 - Ken from Tenth Man Part 01:The Paddy Power Years
This week we're joined by Tenth Man CEO Ken Robertson for Part 01 of a 2 parter covering his storied history in the industry and his time with Tenth Man Ken…
- Irish Marketing Podcast
21 - Mark McCann and the Oliver Ireland Secret Sauce
On this weeks podcast, Mark McCann CEO of Oliver Ireland joins us to talk about his agency journey. We covered lots of ground including The original agency…
- Irish Marketing Podcast
20 - Paul Kelders, Jump! Innovation Agency & Eoin Tuohy, Pitch Perfect Winner
Pitch Perfect is an initiative as part of Local Enterprise Week in Dublin. The competition gives 6 early stage start ups the chance to pitch for 5000 euro in…
- Irish Marketing Podcast
19 - Bord Gáis Energy Know Your Power with Meadhbh Quinn and Ken Robertson
On todays podcast we are covering a campaign that you have likely seen across TVC, socials and elsewhere. It's from Bord Gais Energy who recently went live…
- Irish Marketing Podcast
18 - Spotify Allianz Seatbelters Campaign, Jonathan McCrea talks 2026 Tech
We are fresh refreshed and ready to go for 26 with a bumper edition of the pod today. Last year and rre podcast launch we recorded a pilot which featued Damian…
- Irish Marketing Podcast
17 - Irish Marketing Podcast Wrapped Part 02
The countdown continues as we unwrap your favourite moments from the podcast so far. We've dived into the stats and picked some optimal moment from the most…
- Irish Marketing Podcast
16 - Irish Marketing Podcast Wrapped Part 01
As we close out the year we’re going to bring you 2 best of editions featuring some of the highlights of the podcast so far. Over todays podcast and next weeks…
- Irish Marketing Podcast
15 - Fever Pitch - The Problems With Pitching Part 02
On today's podcast, we've got part 2 of our conversation with career adman turned pitch consultant Ray Sheerin. In a wide ranging conversation, we covered the…
- Irish Marketing Podcast
14 - Fever Pitch - The Problems With Pitching Part 01
On today's pod, we have something special for you. Pitching is a topic that has universal interest across the industry and is an ongoing endeavour that touches…
- Irish Marketing Podcast
13 - The No Bullshit SEO Strategy for the AI Age
A Merrion Street power outage meant we were a man down when it came to guests this week. For that reason, this week's podcast will be the first in a one part…
- Irish Marketing Podcast
12 - Richard Bogie and Chris Cashen Talk Trusted Media
Are young people more media savvy than we might expect? And is there a pendulum attention swing towards legacy trusted media? On this week's pod we discuss the…
- Irish Marketing Podcast
11 - Content Creator Collaborations: How To Make Them Work
The content creator economy and ecosystem is expanding exponentially, so this is an area that should be on every marketers radar. In this weeks podcast we're…
- Irish Marketing Podcast
10 - Richard Shotton: Hacking The Human Mind
On this week's podcast, we are popping a tiny metaphorical champagne cork to celebrate our tenth edition and to celebrate we have a special interview with…
- Irish Marketing Podcast
09 - Effie 2025 Gold Winners: Core, Mindshare, Boys and Girls Campaigns
This weeks episode is a 2025 Effies Award special and we’re bathing in the reflected glory of 3 gold winners In the booth we had Andy Pierce, Group Strategy…
- Irish Marketing Podcast
08 - Influence Insights: Youth Culture Uncovered 2025
This week, we were onsite at The Thinkhouse Youth Culture Uncovered 2025 Event. This annual event showcases and explores habits, behaviors and beliefs of young…
- Irish Marketing Podcast
07 - The Sounding Out 2025 After Pod
The Irish Marketing Podcast powered by IMJ and Tinpot Productions Today's edition is a Sounding Out 2025 After Pod featuring selected highlights from the half…
- Irish Marketing Podcast
06 - Behind The Scenes Campaigns - No Bumholes & For Future Us
The Irish Marketing Podcast powered by IMJ and Tinpot Productions Today we're talking to Ronan Nulty from Publicis Dublin about how they used the story of…
- Irish Marketing Podcast
05 - The Inception AI Podcast Factory
The Irish Marketing Podcast powered by IMJ and Tinpot Productions We talk to journalist, editor, broadcaster and host of the For Tech’s Sake podcast Elaine…
- Irish Marketing Podcast
04 - Sonic Branding Insights, TU Dublin Incoming MSc Students
The Irish Marketing Podcast powered by IMJ and Tinpot Productions On todays pod, we talk to Keith Lawler who is the Creative Director of LAUDHAUS - a sonic…
- Irish Marketing Podcast
03 - The ICADS After Pod
The Irish Marketing Podcast powered by IMJ and Tinpot Productions brings you the 2025 ICAD Awards After Pod The IMP team was onsite at this years unique…