Latest / Irish Marketing Podcast
08 - Influence Insights: Youth Culture Uncovered 2025
This week, we were onsite at The Thinkhouse Youth Culture Uncovered 2025 Event.
This annual event showcases and explores habits, behaviors and beliefs of young people aged 16-35 with lots of different perspectives on the day from industry, from content creators and young people themselves
Here's what we cover
Head of Thinkhouse Youth Lab Claire Hyland joined us to give some background on their Youth Culture methodology and 2025 findings.
Selected highlights from keynote speaker Beth Marchant who is Senior Strategy Manager with System 1 in the UK
Perhaps the most important perspective of all…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.