Shows / Mortgage Marketing Radio

Mortgage Marketing Radio
The #1 podcast for Mortgage Loan Originators looking to grow their business, save time, and make more money. Host Geoff Zimpfer interviews top-producing Mortgage Originators, social media influencers, and industry executives to bring you real-world advice, proven strategies, and insider insights. Tune in for expert tips on lead generation, building agent partnerships, mastering social media, and leveraging the latest marketing tools to dominate your market.
Episodes
Mortgage Marketing RadioOnly 19% of Gen Z Trust Loan Officers - Here's How to Fix That
Only 19% of Gen Z trust loan officers, while 75% trust friends and family for homebuying information. That's a serious problem for mortgage professionals…
Mortgage Marketing RadioThe #1 Source of Purchase Loans in 2026
🎓 FREE 5-Day Mini Course: The Agent Class Method How to get more agent referrals with events and classes — without chasing or cold calling. 👉…
Mortgage Marketing RadioMore Realtors, Better Realtors: The Strategy for 2027
Business is still happening. Homes are still being sold. Buyers are still getting mortgages. And Realtors are still influencing which loan officers get the…
Mortgage Marketing RadioStop Chasing Realtors: Build a Referral Machine That Scales
Want more Realtor referrals without spending your entire week chasing agents, scheduling coffee meetings, and hoping they send you business? In this episode of…
Mortgage Marketing RadioHow Loan Officers Grow in a Tough Market
What if the toughest mortgage market in years is actually giving you an opportunity to take market share? In this episode, I sit down with Don Goettling…
Mortgage Marketing RadioStop Cold Calling Agents. Teach a Class, Get Referrals
Want more Realtor referrals without spending your week cold calling agents? In this episode, longtime client Glenda White joins the Agent Referral Xcelerator…
Mortgage Marketing RadioWork-Life Balance Is a Lie — Here's What Actually Works
You didn't wake up one day and choose a life you don't recognize. You drifted into it, one compromise at a time. Shawn Mingus spent 20 years teaching this to…
Mortgage Marketing RadioThe Referral Gap: Why Agents Still See You as a Vendor
Most loan officers are stuck on the bottom two floors of a pyramid they don't know they're standing on. Floor one is solicitor. Cold calls, coffee invites…
Mortgage Marketing Radio425 Episodes. One Search Box. (This One's Free.)
Six months chasing one agent. She finally texts back, and the Loan Officer freezes. No idea what to say. Five years ago I'd have typed him a long answer from…
Mortgage Marketing Radio63% of Homes Sold With a Seller Concession. Steal This Play
I'm back behind the mic with a rapid-fire episode — two swipeable ideas you can put to work this week, plus the one thing that decides whether anyone shows up…
Mortgage Marketing RadioGen Z Homebuyers Won't Call You...Here's the Fix
Gen Z homebuyers are watching your videos, checking their credit, and still not picking up the phone. Here's exactly why, and the fix that gets them to call…
Mortgage Marketing RadioWhy Most Loan Officers Get ZERO ROI From Social Media
You’ve been sold a lie: that if you just post enough content, the business will come. It won’t. And in this guest-host takeover of Mortgage Marketing Radio…
Mortgage Marketing RadioThe 2026 LinkedIn Algorithm (Quick Hit)
I studied two new research reports covering 260,000+ LinkedIn posts — and in this quick-hit episode, I break down exactly what's working on LinkedIn in 2026…
Mortgage Marketing RadioStop Trying to Beat the Algorithm.
You feel it, don't you? That constant pressure to post more, create more, be more online — just to keep up. Meanwhile, your pipeline isn't moving the way it…
Mortgage Marketing RadioCancer, AI, and What's Next
Six weeks ago, I went silent. No episodes. No posts. No noise. I was fighting cancer. Squamous cell carcinoma of the tonsil and tongue. Two rounds of chemo…
Mortgage Marketing RadioThe AI Mistake Killing Loan Officers in 2026
Mike Faraci (founder of Red Button Media) sat down with James Duncan (former mortgage marketing exec, now advising at Calum Advisors) to tackle the question…
Mortgage Marketing RadioThe Real Reason Next Gen Buyers Won't Call You
Most loan officers are solving the wrong problem. They think next-gen buyers need lower rates. Or bigger down payment assistance programs. Or easier qualifying…
Mortgage Marketing Radio$4 BILLION in Mortgages (Before Age 40) Here's EXACTLY How He Did It
He's closed over $4 billion in mortgage production. He's not yet 40. And there's a good chance you've never heard of him. That changes today. In this…
Mortgage Marketing RadioHow Loan Officers Are Losing Deals To A $20/Month Chatbot
A borrower you've closed loans for before just photographed your Loan Estimate and dropped it into ChatGPT. The AI told them you're overcharging. You're not…
Mortgage Marketing RadioWhy This LO Refuses to Quote a Rate
What if the loan officers who are struggling most to grow their business are asking the wrong question — and one loan officer from Fargo, North Dakota figured…
Mortgage Marketing Radio121 Units. Half the Team. One AI System
What does it actually look like when a top-producing loan officer stops dabbling with AI and fully embeds it into every layer of his mortgage business? In this…
Mortgage Marketing Radio10 Loans per Month, 30-Hr Work Week. Here's the System
What if 10 loans a month — not 30 — was actually the goal? Sam Abazari has coached over 120 loan officers. His LOs average doubling their business every three…
Mortgage Marketing Radio$93M Producer Reveals His Scripting & Referral Playbook
What does it take to close 230 purchase units in your first year as a loan originator? For Andy Beigel, it started with one obsession: practice. While every…
Mortgage Marketing RadioHow One Simple Rule Can Skyrocket Your Mortgage Business in 2026
In this episode of Mortgage Marketing Radio, we talk with top-producing mortgage originator and elite coach Amir Syed to reveal the exact blueprint mortgage…
Mortgage Marketing RadioSocial Media is Over, Here's What Will Grow Your Business
Is social media actually hurting your business more than helping? What if you could grow without chasing trends, dancing for the algorithm, or constantly…
Mortgage Marketing RadioMy Two Words for 2026
Forget resolutions. In this solo episode, I’m taking you inside the personal mindset shift I’m making for 2026 — one that’s already reshaping how I lead, work…
Mortgage Marketing RadioHow to Get AI to Recommend You as a Top Lender
In this powerful episode, Katie Shive reveals how mortgage pros can leverage AI to build visibility, rank in search, and attract real leads online. Katie, a…
Mortgage Marketing Radio13 Questions Every LO Must Ask Before 2026 - If You’re Serious About Growth
Are you stuck in the same production level year after year, wondering why the needle isn’t moving? It’s not because you’re not capable—it’s likely because…
Mortgage Marketing RadioBeyond Lunch & Learns: How Top LOs Are Scaling Realtor Referrals with High-Impact Agent Classes
In this special crossover episode, you'll hear Geoff Zimpfer guest-host The LO Down Community Call with Connor Bartley to uncover how four top-producing LOs…
Mortgage Marketing RadioFuture Proof Your Mortgage Marketing: Merging AI with Human Connection
In this episode, we welcome James Duncan, a recognized leader in mortgage marketing who was honored as a “Marketing Leader” by HousingWire in 2022. James…
Mortgage Marketing RadioRethink Networking: The New Blueprint for Building Authentic Relationships in a Tech-Driven World
In today’s episode of Mortgage Marketing Radio, we’re tossing out the old networking playbook and redefining what real connection looks like in today’s noisy…
Mortgage Marketing RadioMastering Team Building in the Mortgage Industry
In this episode, we dive deep into how to build, hire, and grow an effective mortgage team with guest expert Irene Duford, a veteran in the mortgage industry…
Mortgage Marketing RadioThe Fastest Path to 10+ Loans per Month Without the Grind
Stuck at 3–4 loans a month? You’re not alone—and it’s not your fault. In this episode, Geoff sits down with Todd Scrima, founder of Summit Funding and coach to…
Mortgage Marketing RadioYour Sales Process Is Broken! Here’s What Today’s Borrowers Actually Want
Want to double your Realtor referrals without chasing, cold-calling, or paying for leads? See how Travis Newton grew his production by $40 million! Check Out…
Mortgage Marketing RadioHow to Stop Losing Past Client Deals Before It’s Too Late
Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? Discover the proven Realtor referral system top mortgage…
Mortgage Marketing RadioWhy Most Loan Officers Won’t Survive This Market
Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? Discover the proven Realtor referral system top mortgage…
Mortgage Marketing RadioHow to Get Realtor Referrals as a Loan Officer (No Cold Calling)
🛑 Want more Realtor referrals as a Loan Officer without chasing, cold-calling, or paying for leads? 👉 Discover the proven Realtor referral system top mortgage…
Mortgage Marketing RadioFrom Likes to Loans: How to Convert Social Posts Into Clients
In this special AMA edition of Mortgage Marketing Radio, we tackle a question from a 20-year industry veteran who’s struggling to turn social media activity…
Mortgage Marketing RadioClosing 20+ Loans a Month in This Market
Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor…
Mortgage Marketing RadioFrom Vendor to VIP: Build a Brand Agents Chase (Not Ignore)
Want to Host Realtor Classes That Fill Seats & Your Pipeline, Without Doing It All Yourself? If you’re a mortgage professional looking to attract more Realtor…
Mortgage Marketing RadioThe 1-Message-a-Day System That Fills Your Pipeline
Here’s How the Top 1% Get Agent Referrals On Demand Join Geoff Zimpfer for a high-impact training where you’ll discover the exact system the top 1% are using…
Mortgage Marketing RadioStop Chasing Views: How to Build a Video System That Fills Your Pipeline
Here's How the Top 1% Get Agent Referrals On Demand Join Geoff Zimpfer for a high-impact training where you’ll discover the exact system the top 1% are using…
Mortgage Marketing RadioFrom Zero to 4X Growth as a Loan Officer with Neel Dhingra
Here's How the Top 1% Get Agent Referrals On Demand Join Geoff Zimpfer for a high-impact training where you’ll discover the exact system the top 1% are using…
Mortgage Marketing RadioHow the Loan Officer Closed $20M from TikTok
Double Your Realtor Referrals in 90 Days or Less. No Cold Calls, No Chasing, No Paying for Leads. See The Success Stories Here: https://goagentrx.com/ In this…
Mortgage Marketing RadioFrom TikTok to $20M: How Theoni Rapo Built a Consumer-Direct Mortgage Brand
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioWhy You’re Losing Repeat Business—and How to Fix It Fast
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioWhy Most LOs Struggle in 2025—and the Few Strategies That Are Crushing It
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioFrom Views to Value: How to Turn Social Attention into Trust That Converts
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioWhy Overthinking Is Killing Your Growth (And What To Do Instead)
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? See the system that gets these results: Ben Doubled His…
Mortgage Marketing RadioHow One Class Got More Referrals Than a Month of Cold Calls
Ready to attract more agent referrals without cold calling? Click the link below to join the VIP waitlist for the Agent Referral Accelerator. Spots are…
Mortgage Marketing RadioMortgage Business Dried Up? How John Farrell Expanded Out-of-State, and Closed $100M
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioTarget Smarter, Close Faster: The New Way to Grow Agent Referrals
Key Takeaways: Use Data to Work Smarter, Not Harder Focus on Relationships That Actually Matter Leverage Past Transactions to Grow Faster Want to Host Realtor…
Mortgage Marketing RadioRecession Looming? 3 Power Plays to Fill Your Pipeline Fast
In this conversation, John Donnelly shares insights on sales leadership, the importance of referral partnerships, and effective strategies for engaging with…
Mortgage Marketing RadioThe ONE Thing You’re Not Doing (That’s Holding You Back)
In this conversation, Geoff Zimpfer discusses that progress often feels slow and invisible, but it's during these quiet moments that momentum is built. Through…
Mortgage Marketing RadioThis Loan Officer Went From Zero to $50M in 12 Months From Scratch
PJ Crescenzo III moved to a new area and started over from scratch. With no contacts, no referrals, and no excuses, PJ shares his journey of relocating to a…
Mortgage Marketing RadioFrom Zero to $50M in 12 Months With No Network, No Referrals, No Excuses
In this high-energy and highly tactical episode, host we reconnect with mortgage professional PJ Crescenzo III, who shares how he boldly relocated to a new…
Mortgage Marketing RadioHow to Turn Agent Classes into a 6-Figure Income
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself? If you’re a mortgage professional looking to attract more…
Mortgage Marketing RadioIs Sales a Numbers Game or Skills Game?
I've certainly been guilty of that claim. 𝗕𝘂𝘁 𝗵𝗼𝘄 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗮𝗿𝗲 𝘀𝗸𝗶𝗹𝗹𝘀? Think about Steph Curry. Why is he so admired? It's not because of how many shots he…
Mortgage Marketing RadioLead Generation for Loan Officers: Finding the Right Strategy
In this conversation, Alex Machuca discusses the challenges and flaws of traditional lead generation in the mortgage industry. He emphasizes the importance of…
Mortgage Marketing RadioHow to Make Your Real Estate Marketing Drive Sales in 2025
Marketing makes sales easier—100% true. But are you using the right kind? If you’re relying only on brand awareness, you’re missing out on real conversions…