Shows / The SportBusiness Podcast
The SportBusiness Podcast
The SportBusiness Podcast gets you up to speed with the stories powering the global sports industry. Our sector-leading newsroom brings you exclusive news, detailed analysis and intelligent opinions that help you and your business grow.
Expert reporters cover the industry’s burning topics across media rights, sponsorship, event hosting, sports tech and more, cutting through the noise of LinkedIn commentators and getting you informed, fast.
SportBusiness is the global sports industry’s leading…
Episodes
The SportBusiness PodcastWhat's Brewing in the $266m MLB jersey patch scene?
During the week that the Brewers win their first-ever World Series, The SportBusiness Podcast cracks open the latest MLB sponsorship intel and also break news…
The SportBusiness PodcastThe Sportel Digestif live from Larvotto Plage
This week on The SportBusiness Podcast, Martin Ross, Jonathan Rest, Joseph Perry and Maria Kholodova bring you the Sportel debrief from Larvotto Beach in…
The SportBusiness PodcastFor club and country: Relevent gets national team call-up
This week on The SportBusiness Podcast, we reveal just how much the global sports media market is worth (hint... it's a lot). Plus, Uefa selects its new…
The SportBusiness PodcastGloves are off: Divisive BKB bids for acceptance
This week on The SportBusiness Podcast, we tackle a bruising sport’s place in the industry, two big European football leagues going to market with domestic…
The SportBusiness PodcastPlus ça change? Africa's MultiChoice pay-TV test
In the wake of that Manchester City ruling, Jonathan Rest and Martin Ross are back on The SportBusiness Podcast to discuss the industry’s headline issues and…
The SportBusiness PodcastContinental shift: who's up and who's down in the European sponsorship market?
This week, Ben Cronin and the SportBusiness Sponsorship editorial team host a live recording of the podcast at L’Escargot restaurant in London to mark the…
The SportBusiness PodcastDown Under Dollars: What's NXT for Australia's sports industry?
This week on The SportBusiness Podcast, with Martin Ross taking a well-earned break, Joseph Perry is back at the microphone to talk through his recent…
The SportBusiness PodcastHyrox, high returns: Why Infront sold up
This week on The SportBusiness Podcast and following a frenetic few days of high-profile sales, would-be sales and Chapter 11 proceedings, Jonathan Rest and…
The SportBusiness PodcastLa rentrée: Industry back for new season
We mark ‘la rentrée’ by bringing you up to speed with analysis of 11 major industry stories to break in the last two weeks. From US major leagues to European…
The SportBusiness PodcastHow Concacaf is turning World Cup momentum into year-round relevance
Welcome to Inside Track, SportBusiness’ new podcast series giving organisations the opportunity to tell their story in their own words. Each episode takes the…
The SportBusiness PodcastToken gains: OneFootball back from the brink
This week we mix up The SportBusiness Podcast format and take an in-depth look at OneFootball’s recovery four years on from the NFT deals that nearly sent it…
The SportBusiness PodcastPalace sponsorship crystallises Temporal’s B2B strategy
This week on The SportBusiness Podcast, we profile the latest addition to the gambling-free Premier League shirt sponsor market, while its US media behemoth…
The SportBusiness PodcastGianni sees stars and Ryder Cup earns Stripes
This week on The SportBusiness Podcast, we profile a new sponsor with big pockets that has landed Ryder Cup and Mercedes F1 deals while unpacking a seismic and…
The SportBusiness PodcastDoing the Fandango: Bundesliga's new US deals
This week on The SportBusiness Podcast, with the World Cup finished, Jonathan Rest and Martin Ross turn their attention to European club football with a major…
The SportBusiness PodcastEleven out of Ten(der): Uefa set to move on from CAA era
This week on The SportBusiness Podcast, Jonathan Rest and Martin Ross discuss a major development in the commercialisation of European football as the World…
The SportBusiness PodcastLive at SportBusiness Live
In a change to the usual format, the SportBusiness Podcast comes live from the city of London. There's the usual World Cup chat, we discuss whether 'Brand…
The SportBusiness PodcastPark Strife: Wimbledon's growing pains
This week on The SportBusiness Podcast, Martin Ross returns from the World Cup to chew the fat with co-host Jonathan Rest in the week that we also launch the…
The SportBusiness PodcastEkstra Ekstra hear all about it
This week on The SportBusiness Podcast, Joseph Perry completes his stand-in duties alongside Jonathan Rest. The pair discuss an upcoming tender in one of…
The SportBusiness PodcastOffshore accounts: Analysing E1 Series' financial model
This week on The SportBusiness Podcast, Joseph Perry steps in as co-host alongside Jonathan Rest, while Martin Ross provides a Fifa World Cup punter's…
The SportBusiness PodcastBlinded by the rights: Fifa's TV goldmine
This week on The SportBusiness Podcast, it's a World Cup preview special as Jonathan Rest is joined by Martin Ross, who - with passport and kilt at the ready -…
The SportBusiness PodcastGrand Budapest Intel
This week on The SportBusiness Podcast, Jonathan Rest and Joseph Perry return from the Champions League final to pore over big European football topics with…
The SportBusiness PodcastOn the Seine at SportGen Summit in Paris
This week, Martin Ross, Maria Kholodova and Matthew Glendinning are in Paris to bring you the lowdown from the inaugural SportGen Summit, plus the usual look…
The SportBusiness PodcastHigh hoops: Netball bids for reach, revenue and relevance
This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross discuss some major developments in European football, a crucial media rights…
The SportBusiness PodcastYOG days are over?
This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross are back to delve into the headline stories of the week and take a look at a…
The SportBusiness PodcastCan the ITTF bounce back from big losses?
This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross bring you analysis of this week’s industry developments, big numbers and the…
The SportBusiness PodcastBundesliga's investment strategy: Three stripes and you're in
This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross analyse the industry’s heavy-hitting stories, go deep on a football media rights…
The SportBusiness PodcastThe Padel paradox: Packed courts, low returns
This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross pick apart the week’s headlines and address some big-ticket issues affecting the…
The SportBusiness PodcastGold rush? Latest Netflix move ignites FTA debate
This week on The SportBusiness Podcast, co-hosts Martin Ross and Jonathan Rest delve into the topics and trends shaping an eventful week for the sports…
The SportBusiness PodcastUnqualified success? Fifa's World Cup deals in Italy
This week on The SportBusiness Podcast, Martin Ross is joined by Joseph Perry to give listeners the intel behind the latest industry stories and go deep on big…
The SportBusiness Podcast$300m showjumping series to stirrup competition
This week on The SportBusiness Podcast, we shake up the format as co-hosts Martin Ross and Jonathan Rest bring you the latest insights from the cutting edge of…
The SportBusiness PodcastMoney on the table? Matchroom pockets Crucible extension
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, we look at the decision to snub…
The SportBusiness PodcastPay days and power plays: Sizing up the IPL
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Matthew Williams and Faaez Samadi…
The SportBusiness PodcastOTT reaction: Is EPL move really a game-changer?
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross and Joseph Perry join…
The SportBusiness PodcastWhat the Paramount-Warner Bros. deal means for the European sports rights market
This month Inside the Deal tackles one of the biggest deals in the industry for years: the Paramount Skydance deal to buy Warner Bros. Discovery. The deal…
The SportBusiness PodcastBanks, airlines and AI: New F1 sponsors on starting grid
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, we pay tribute to a…
The SportBusiness PodcastOne-season wonders? Chelsea’s shirt sponsor struggles.
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Matthew Glendinning joins Catherine…
The SportBusiness PodcastPlane sailing? IMG faces in-flight, in-ship competition
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross joins Catherine Davies…
The SportBusiness PodcastMediapro: ¿Qué pasa?
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross and Jonathan Rest join…
The SportBusiness Podcast2026 Winter Olympics: Faster, Higher, Richer?
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross and Jonathan Rest join…
The SportBusiness PodcastDefinitely, maybe: predicting the future of sports prediction markets
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Matthew Glendinning joins Catherine…
The SportBusiness PodcastDAZN's Belgian conundrum: A no-win scenario
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Frank Dunne joins Catherine Davies…
The SportBusiness PodcastRwanda’s spree in La-La Land takes sports sponsorship layout above $50m a year
Why is Visit Rwanda spending over $20m per year sponsoring two LA-based sports franchises? How do the recent deals with the NBA's Clippers and the NFL’s Rams…
The SportBusiness PodcastNet gains: Unpacking the Australian Open commercial strategy
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. Maria Kholodova and Martin Ross join Catherine…
The SportBusiness PodcastThe Enhanced Games: Where's the commercial injection?
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. Martin Ross joins Catherine Davies to…
The SportBusiness PodcastThe gradual unravelling of the European Handball Federation’s €500m deal
Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry. In 2018, the…
The SportBusiness PodcastTimes A-Changin: 2025 in review
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross and show host Catherne…
The SportBusiness PodcastConmebol chat: Copa contracts closed
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Jonathan Rest joins the podcast to…
The SportBusiness PodcastMinority report: Madrid gets real on external investment
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Gavin Hamilton makes his podcast…
The SportBusiness PodcastAmerican express: US giants race to join new UCL era
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross and Jonathan Rest…
The SportBusiness PodcastNetflix blows rivals out of the water to land Women’s World Cup in US
Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry. This month, we…
The SportBusiness PodcastMLS takes slice off big Apple deal
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Jonathan Rest kicks off the podcast…
The SportBusiness PodcastGold and silver linings: European Tour's DP World, AWS cloud deals
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Matthew Glendinning and Martin Ross…
The SportBusiness PodcastF1 extended but Heineken facing Champions League TKO
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Ben Cronin and Jonathan Rest…
The SportBusiness PodcastPlatform wars: The third era of private equity investment in sport
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Frank Dunne joins the podcast to…
The SportBusiness Podcast‘Flat-top pyramid’ structure pays off for basketball’s Euroleague
Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry. This week, Frank…
The SportBusiness PodcastThe Sportel news buffet: Nuggets aplenty
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Ross, Jonathan Rest and…
The SportBusiness PodcastBetting on big brands: EPL team sponsors overview, from A to Z
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Ben Cronin and Faaez Samadi kick…
The SportBusiness PodcastIn Da Red Zone: Unpacking losses at LIV, European Tour and DAZN
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Martin Rest and Frank Dunne bring…
The SportBusiness PodcastVisit Rwanda heads to Hollywood in sports tourism play
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry. This week, Ben Cronin and Jonathan Rest start…
The SportBusiness PodcastWhat the Women’s Champions League deal says about Disney and non-US sport
Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry. This week, Frank…