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Definitely, maybe: predicting the future of sports prediction markets

Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.

This week, Matthew Glendinning joins Catherine Davies to talk about the emergence of the predictive market sector as a potential game changer in sports sponsorship.

Matthew Williams calls in from Mumbai to report on the latest trends in the Indian sponsorship market, while Jonathan Rest breaks down the latest developments at the Professional Fighters League as it adapts its format, calendar and ownership structure. Plus, a wearable tech spat at the Australian Open.

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