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Mediapro: ¿Qué pasa?
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.
This week, Martin Ross and Jonathan Rest join Catherine Davies to break down the latest developments, departures and disclosures at Mediapro, the Spain-based global sports media rights and production agency.
Ben Cronin provides an analysis of the Chinese EV industry’s rising influence in the sports sponsorship sector, in the week that Manchester City became BYD’s latest sponsorship interest.
Also, a look at TOP sponsor branding and activations at the Milano-Cortina winter Olympics…
The skinny
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