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Gold and silver linings: European Tour's DP World, AWS cloud deals
Welcome to The SportBusiness Podcast, getting you informed on the biggest stories in the global sports industry.
This week, Matthew Glendinning and Martin Ross join to discuss the importance of the DP World Tour’s title sponsorship renewal, alongside its new deal with AWS, plus Dubai’s links to the Tour.
Joseph Perry brings back fresh insight into the NFL’s Global Markets Program from Berlin where he attended the NFL International Series match.
Finally, Catherine Davies and Joseph analyse the outlook for LaLiga as it looks to extract maximum value from the domestic market for its pay-TV media…
The skinny
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