Shows / Imperfect Marketing
Imperfect Marketing
Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.
Episodes
- Imperfect Marketing
Episode 124: The Human Touch: Essential Ingredient in AI-Curated Content
Send us Fan Mail Ever wondered about the intriguing intersection of AI and content creation? Join me and the remarkable David Forman as we explore this dynamic…
- Imperfect Marketing
Episode 123: Visualize Your Voice: Creating Dynamic Podcast Artwork
Send us Fan Mail Do you ever judge a book by its cover? When it comes to podcasting, your artwork could be the deciding factor for potential listeners. But…
- Imperfect Marketing
Episode 122: Shaping your Business Journey with Joyan Chan
Send us Fan Mail Do you ever find yourself struggling with self-doubt, fearful of taking the leap to start your business or podcast? We're here to tell you…
- Imperfect Marketing
Episode 121: Brief- Crafting Your Hook: How to Write a Compelling Podcast Description
Send us Fan Mail Struggling to craft the perfect podcast description that captures your listener's attention? Fear not! This episode of Imperfect Marketing is…
- Imperfect Marketing
Episode 120: The Power of Podcasting: Building Trust and Growing Your Business
Send us Fan Mail What if you could amplify your business growth through podcasting? That's exactly what we're exploring with Sarah St John, an entrepreneur who…
- Imperfect Marketing
Episode 119: Brief- What's in a Name? Crafting the Perfect Podcast Title
Send us Fan Mail Struggling to find the perfect name for your podcast? Don't worry, we've got you covered! In this episode of Imperfect Marketing, we dive into…
- Imperfect Marketing
Episode 118: Ernie Martin Reveals: The Power of Storytelling in Marketing
Send us Fan Mail Do you ever get the sinking feeling that nobody really cares about your business? Well, you're not alone. We're honored to have marketing…
- Imperfect Marketing
Episode 117: Brief- Discovering Your Unique Voice: How to Determine Your Podcast Topic
Send us Fan Mail Are you tired of the same old podcast topics? Ready to break free and explore the exciting world of podcasting? Welcome back to Imperfect…
Imperfect MarketingEpisode 116: Boost Your Business Through Thoughtful Podcast Guesting with Sara Lohse
Send us Fan Mail Do you want to learn how to deliver outstanding value to your listeners every time you appear as a guest on a podcast? Join me as I sit down…
- Imperfect Marketing
Episode 115: Brief: Staying Focused and Innovative: The 10% Experimentation Rule in Marketing
Send us Fan Mail Are you struggling to find the perfect balance between staying focused on your core marketing strategies and experimenting with new, exciting…
- Imperfect Marketing
Episode 114: Trust-Building Secrets for High Ticket Sales: Expert Insights from Craig Andrews
Send us Fan Mail What if your first-time offers could work like coffee dates to accelerate high-ticket sales? Discover the secret to building trust with your…
- Imperfect Marketing
Episode 113: Brief: Tapping into the Podcast Potential: An Ocean of Opportunities
Send us Fan Mail Do you feel like the podcasting space is too crowded for your unique voice and ideas? Let me assure you, there's never been a better time to…
- Imperfect Marketing
Bonus with C.Lee on Paper Organizing
Send us Fan Mail What if there was a way to transform your relationship with paper clutter and finally make peace with that dreaded 'Doom box'? That's exactly…
- Imperfect Marketing
Episode 112: Repurpose Your Wisdom: Book Coaching with Nancy Erickson
Send us Fan Mail Have you ever dreamed of becoming a successful nonfiction author, but struggled to find the right guidance? Look no further, as book coach…
- Imperfect Marketing
Episode 111: Brief- Solving the issue of time in marketing
Send us Fan Mail Welcome back to Imperfect Marketing with your host, Kendra Corman, your personal marketing coach. In today's episode, we address a common…
- Imperfect Marketing
Episode 110: Discover the Power of EFT Tapping: Boost Your Success with Lauren Fonvielle
Send us Fan Mail Are you tired of feeling stuck in your business and personal life? Discover the Emotional Freedom Technique, a tool that can help you process…
- Imperfect Marketing
Episode 109: Brief- 5 Reasons to consider starting a podcast
Send us Fan Mail Welcome back to the Imperfect Marketing podcast with your host, Kendra Corman. This episode takes a fascinating journey into the world of…
- Imperfect Marketing
Episode 108: Zero to 100 Million Sales Blueprint with Gary Garth
Send us Fan Mail Are you ready to propel your business growth to new heights? Well, strap in and join us as we delve into the world of sales metrics and…
- Imperfect Marketing
Episode 107: Brief- Storytelling and Social Media
Send us Fan Mail Welcome to another thrilling episode of the Imperfect Marketing Brief with your host, Kendra Corman. Today, we dive into the heart of social…
- Imperfect Marketing
Episode 106: Write Your Success Story: Tips from Non-Fiction Book Coach Amy Bernstein
Send us Fan Mail Buckle up, because we're about to tackle that pesky writer's block and smash our goals, all in one go! How, you ask? Well, let's dive into the…
- Imperfect Marketing
Episode 105: Brief- When to use and when not to use AI
Send us Fan Mail Welcome back to another Imperfect Marketing brief with Kendra Corman. In this episode, we delve into the world of AI - its power, its…
- Imperfect Marketing
Episode 104: The Power of Sticky Ideas: James I. Bond Reveals Emotional Selling Tricks
Send us Fan Mail Ever feel like your message is just not landing right? Like you're shouting into the void? Well, guess what? You're not alone. But don't…
- Imperfect Marketing
Episode 102: Balancing AI & Human Creativity: Lessons from Dave Van Beekum
Send us Fan Mail Discover the unexpected twist in the world of AI and marketing as one developer uncovers the power of technology but warns against relying…
- Imperfect Marketing
Episode 101: Why should I care what my target does on weekends?
Send us Fan Mail Welcome back, folks, to another episode of Imperfect Marketing! Today, we're rolling up our sleeves to answer a question that might have you…
- Imperfect Marketing
Episode 103: Brief- What is Chat GPT?
Send us Fan Mail Hello, marketing enthusiasts! Today on Episode 103 of Imperfect Marketing, we’re uncovering the exciting realm of ChatGPT, an Artificial…
- Imperfect Marketing
Episode 100: Milestone Episode: Top Marketing Insights from 100 Shows of Imperfect Marketing
Send us Fan Mail Welcome to the Imperfect Marketing 100th episode celebration! Today, we're highlighting key marketing lessons from previous episodes. Let's…
- Imperfect Marketing
Episode 99: Brief on How long is a downloadable good for?
Send us Fan Mail Go ahead and leave your downloadables up forever. Why not? If you have one that is outdated because it was all about COVID talked about the…
- Imperfect Marketing
Epiosode 98: Boost Your Productivity with Our Favorite Business Tools & Systems
Send us Fan Mail Do you want to save time and increase efficiency in your small business? Are you tired of tedious and inefficient processes? Look no further!…
- Imperfect Marketing
Episode 97- Brief: Spring Cleaning Your Website Content
Send us Fan Mail Start a once a month Website Wednesday or Maintenance Monday for yourself and schedule the 2nd Monday or Wednesday of the month as your…
Imperfect MarketingEpisode 96: Lead Gen, Social Media and Marketing Strategy- Oh My! with Caleb Roche
Send us Fan Mail Are you tired of hearing that generic messaging and one-size-fits-all marketing tactics are the key to success? It's time to break free from…
- Imperfect Marketing
Episode 95- Brief on Google and its Review Update
Send us Fan Mail Just in April, Google released a review update for products, services and things. They also provided tips on How to write reviews so that…
Imperfect MarketingEpisode 94: SEO Tips and Insights with Jesse Ringer
Send us Fan Mail In this episode of Imperfect Marketing, we speak with Jesse Ringer on SEO tips and insights. We talk about the old style of SEO and how it is…
- Imperfect Marketing
Episode 93: Brief on Blogging for SEO
Send us Fan Mail Before I became a podcaster, I was a blogger. I genuinely enjoy writing and have been really good at it for a long time, but blogging for SEO…
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Episode 92: How Kim Dang Grew Her Business with Facebook Groups
Send us Fan Mail Facebook Groups are a phenomenon that have grown the businesses of quite a few people. In this episode of Imperfect Marketing, I speak with…
- Imperfect Marketing
Episode 91: Brief on Auditing Your Website
Send us Fan Mail The phrase "auditing your website" sounds intimidating, but please stick with this episode! It's a super important practice for ANYONE who has…
- Imperfect Marketing
Episode 90: Mindset and Marketing
Send us Fan Mail So excited to have had the opportunity to interview Elizabeth Louis. If you are struggling with thinking traps or want to understand how to…
- Imperfect Marketing
Episode 89: Brief on Google Business Profile
Send us Fan Mail Whether you are a brick-and-mortar location or an online business, being found online is important, and today's brief explores the world of…
Imperfect MarketingEpisode 88: Answering Questions with SEO
Send us Fan Mail Thank you for joining me on another episode of Imperfect Marketing! Today I am joined by Alison Knott and we dive deep into answering…
- Imperfect Marketing
Episode 87: Email Deliverability (Who's got the best?)
Send us Fan Mail Email Deliverability is the ability to get your emails to subscribers’ inboxes. Sounds powerful, right? You don’t want to invest all your time…
- Imperfect Marketing
Episode 86: Faith And Your Brand
Send us Fan Mail As we head into the Easter Weekend, I wanted to go a bit off-topic and talk about faith and faith's interactions with your brand, business…
- Imperfect Marketing
Episode 85: Spring Cleaning Your Email List
Send us Fan Mail Spring has sprung and the weather is improving here in Michigan where I am recording this episode, which means it's time for spring cleaning!…
Imperfect MarketingEpisode 84: Authority Marketing with Kim Thompson-Pinder
Send us Fan Mail Thank you for tuning in to another episode of Imperfect Marketing! Today's guest is Kim Thompson-Pinder of RTI Publishing and the Author to…
- Imperfect Marketing
Episode 83: Sending Cold Emails
Send us Fan Mail What's a cold email and how do you send them? Great question! A cold email is just something you send to someone who hasn’t done business with…
Imperfect MarketingEpisode 82: Marketing Fundamentals with Tim Fitzpatrick
Send us Fan Mail Thanks for joining me for another Imperfect Marketing episode! I am joined by Tim Fitzpatrick, an entrepreneur and business owner with…
- Imperfect Marketing
Episode 81: Making Email Marketing Personalization Easier
Send us Fan Mail Welcome back to another episode of Imperfect Marketing! Today’s brief is about making email marketing easier and more personalized. Have you…
Imperfect MarketingEpisode 80: The Emotional Side of Delegating
Send us Fan Mail This week I had the pleasure of speaking with Jenny Mitchell, a leadership coach, to better understand the emotional side of delegating and…
- Imperfect Marketing
Episode 79: To GIF or Not to GIF
Send us Fan Mail Welcome back to another Imperfect Marketing Brief! I hope you're ready to answer a CRUCIAL question: to GIF or not to GIF. Now, let's take a…
Imperfect MarketingEpisode 78: Growing Your Business with a Strong Strategic Foundation
Send us Fan Mail This week on Imperfect Marketing I had the honor of speaking with Claire Chandler. She is a thought partner to many CHROs and other c-suite…
- Imperfect Marketing
Episode 77: Getting People to Your Party (or Webinar)
Send us Fan Mail I'm thinking of a girl sitting at home alone, birthday signs and streamers around, sad and lonely in a fluffy pink dress. (I don’t know why…
Imperfect MarketingEpisode 76: Are you telling your prospects what to do? They might not do it just to be contrary.
Send us Fan Mail Today's Imperfect Marketing conversation is with Scott Murray and we had a great conversation about building relationships—not just marketing…
- Imperfect Marketing
Episode 75: Brief on Do you really need an email marketing system?
Send us Fan Mail Whether you are JUST starting out or you are going full boar through growth, there's one crucial question to answer. Do you REALLY need an…
Imperfect MarketingEpisode 74: Landing Pages That Convert
Send us Fan Mail Welcome back to Imperfect Marketing! This episode with Lorraine Ball is truly chock full of tips, ideas, and insights that I am sure will help…
- Imperfect Marketing
Episode 73: Brief on Topic Clusters
Send us Fan Mail Google's Helpful Content Update made it so that thoroughly covering a subject is now more critical than ever, which is why we're focusing on…
Imperfect MarketingEpisode 72: SEO and Your Website with a Conversion Copywriter
Send us Fan Mail I had an amazing conversation with Erin Ollila, conversion copywriter extraordinaire. It was so good and interesting that we ran out of time…
- Imperfect Marketing
Episode 71: Brief Keyword Planning for SEO
Send us Fan Mail I always get the question, "What keywords should I optimize for?" If you ALSO struggle with finding the best keyword planning for SEO, I…
Imperfect MarketingEpisode 70: Getting Started with Vision Boards
Send us Fan Mail How are your goals progressing? If it feels like a struggle, it might be time to try a different technique. Have you thought about creating a…
- Imperfect Marketing
Episode 69: Brief Developing Content Ideas for Your Blog
Send us Fan Mail This is a topic that gets me all "geeked out" because I LOVE helping people take the stress out of generating content ideas. (Hint hint: click…
Imperfect MarketingEpisode 68: What's the one thing you're not doing that's costing you business?
Send us Fan Mail I am joined by Gary Geiman this week from DMN8. I love the simplicity of what Gary shares, but he is right in saying that there are things…
- Imperfect Marketing
Episode 67: Brief Using YouTube for Marketing
Send us Fan Mail The trend is all about video, so when you get down to it, what can you do to leverage YouTube for your marketing? Here are a few of the tips I…
Imperfect MarketingEpisode 66: Copyright and Your Marketing with Lisa C. Alvarez
Send us Fan Mail I am always looking for fresh images to use in my social media posts, on my website, and for my clients' projects. Images are a big part of…