Episode 93: Brief on Blogging for SEO
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Before I became a podcaster, I was a blogger. I genuinely enjoy writing and have been really good at it for a long time, but blogging for SEO can be a bit different.
Search Engine Optimization is all about improving your site's ranking in the organic or non-paid section of search results. It's important to focus on if you want to be discovered by your prospects and customers.
So how do you create content that works for Google and people?
Start with your target audience! What are they searching for?
If you don’t know, find out; none of this other information can help if you…
The skinny
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