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Episode 95- Brief on Google and its Review Update

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Just in April, Google released a review update for products, services and things.

They also provided tips on How to write reviews so that shoppers can find those reviews in Search.

Here is the link to Google’s writeup if you want to read it yourself: https://developers.google.com/search/docs/specialty/ecommerce/write-high-quality-reviews

So… what are the best practices that Google is pushing?

1. Evaluate from a user’s perspective

2. Demonstrate that you are knowledgeable about what you are reviewing- show you are an expert

3. Provide evidence such as visuals, audio, or other…

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