Shows / AdTech Heroes - Interviews with Advertising Technology Executives
AdTech Heroes - Interviews with Advertising Technology Executives
On the AdTech Heroes podcast, we feature interviews with today’s leaders in advertising technology. If you are working in AdTech and always wanted to sit down and pick the brains of today’s experts, then this show is for you. Subscribe and join us each week as we meet a new AdTech Hero. You can see all of the show notes and resources mentioned in these episodes at AdTechHeroesPodcast.com
Episodes
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 71: Agentic AI in Advertising: How Retail Media Moves From Prompt to Performance
In this episode of the AdTech Heroes podcast, recorded live at Amazon Unboxed in San Francisco, Jon Wallett welcomes Liz Joyce, Senior Product Marketing Lead -…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 70: Agentic AI in Media Planning: From Brief to Activation in Hours
In this episode of the AdTech Heroes podcast, recorded live at Amazon Unboxed, Jon Wallett welcomes Jason O'Toole, EVP, Head of Commerce and Retail Media at…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 69: AI in Advertising: Pharma's Next Chapter
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Raman Khanna, VP of Addressable Investment at Omnicom Media. They discuss how AI is…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 68: Agentic AI in AdTech: How Data Science Is Rewiring Decision-Making
In this episode of the AdTech Heroes podcast, Jon Wallett talks with Ashok Ganapam, President, AdTech and Monetization at MediaMint, about how agentic AI and…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 67: GIFs, Emojis & AI: The Evolution of Digital Communication
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Kevin Hein, Chief Growth Officer at GIPHY. They discuss how communication has evolved from…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 66: Reclaiming Authenticity in Marketing with Digital Chadvertising
In this episode of the AdTech Heroes podcast, Jon Wallett chats with the creator behind Digital Chadvertising, the award-winning ad industry meme page. They…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 65: TikTok Ads & AI Automation: Scaling Integrated Commerce
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes David Kaufman, VP of Product Management and Head of Monetization Product Solutions &…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 64: People, Not Platforms: Rebuilding Culture, Creativity & Agency Connection
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Gabrielle Levy, SVP of Precision at Digitas North America. They discuss how workplace…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 63: The Rise of Agentic Commerce - How Conversational Shopping Is Changing Advertising
In this special episode of the AdTech Heroes podcast live from Cannes Lions 2026, Jon Wallett welcomes Charlotte Maines, Vice President, Devices Content &…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 62: From Keywords to Context: AI, Search & Performance Marketing
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Matt Prater, EVP, Innovation at OuterBox. They discuss how generative AI is transforming…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 61: People First in an AI-Driven World: Media Leadership & Partnerships
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Sascha Lock, Executive Director (SVP), Integrated Investment at Hearts & Science. They…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 60: The Drivers Shaping Modern Media: Automation, Creativity & Connected Data
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Lisa Markou, Executive Vice President, Platforms at Publicis Collective. They explore how…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 59: Authenticity & Human Connection in Live Music Advertising
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Jared McCarthy, Co-Founder and Chief Strategy Officer at Venue Ad Network (VAN). They…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 58: Cultural Identity, Behavior & AI: The New Playbook for Brand Connection
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Alyssa Collier, Performance Marketing Manager, Paid Social & Display at Etsy. They explore…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 57: Marketing at the Speed of Change: Transformation, Agility & Modern Leadership
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Sarah Leinberger, Vice President, Head of Marketing at Yoobi. They discuss how…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 56: The Age of the Undernet: How AI Agents Could Transform Advertising
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Jacob Davis, Executive Director & Global Head of Performance at Crossmedia. They discuss…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 55: The Human Edge of AI in Modern Media
In this episode of the AdTech Heroes podcast, Jon Wallett welcomes Liane Nadeau (Chief Investment Officer at Digitas North America) to cover the intersection…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 54: From Startup Vision to Global Scale: The Seedtag Story
In this special episode of the AdTech Heroes podcast, Brian Gleason, CEO of Seedtag, joins co-founders Albert Nieto and Jorge Poyatos to reflect on the journey…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 53: Building a Career in Adtech
In this episode of the #AdTechHeroes podcast, Jon Wallett welcomes Nobles Crawford, Assistant Vice President of Corporate Brand Engagement at L'Oreal. They…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 52: Reimagining Commerce for the Agentic Era
Welcome to the first episode of Season 4 of the AdTech Heroes podcast. Our new host, Jon Wallett (Head of Sales, East Coast at Seedtag) welcomes Amie Owen, the…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 51: MindSync: The Role of Empathy in Advertising
In this episode of the AdTech Heroes podcast, Charles Van Winsen (founder of Mindsync) speaks about the integration of psychology into marketing. Charles…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 50: T&P: Integrating Creative, Data & Performance
In this episode of the AdTech Heroes podcast, Tom White (Chief Performance Officer at T&P) covers the integration of creative data and performance in…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 49: Decoding Media Measurement with M+C Saatchi Performance
In this episode of the AdTech Heroes podcast, Dane Buchanan (Chief Data and Analytics Officer at M+C Saatchi Performance) decodes the complexities of media…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 48: Cannes '25: Winning Audiences in a New Era of Engagement
In this special crossover episode of AdTech Heroes x The Pub Way podcasts, recorded from Cannes in partnership with The Drum, we explored how brands and…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 47: Starcom: The Dynamics of Consolidation in Advertising
In this episode of the AdTech Heroes podcast, Dal and Jacques Du Preez (Head of Programmatic at Starcom) discuss the evolving landscape of the adtech industry…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 46: UM: When Branding Meets Performance
In this episode of the AdTech Heroes podcast, Dal speaks with Louise Owen, Chief Performance Officer at UM, about the intersection of branding and performance…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 45: FirstParty Capital: The Future of AdTech Investment
In this episode of the AdTech Heroes podcast, Dal speaks with Rich Ashton, Managing partner at FirstParty Capital, about investing in the adtech industry. Rich…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 44: The New Rules of TV Measurement
In this episode of the AdTech Heroes podcast, host Dal Gill speaks with Andy Beames, VP of Enterprise Partnerships at Samba TV, about the evolution of TV…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 43: Mastering CTV: Insights from MiQ
In this episode, Dal speaks with Stephen Emsall, Head of Advanced TV at MiQ, about the evolving landscape of Connected TV (CTV) and its implications for the…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 42: Navigating AI Ethics in Advertising
In this episode of the AdTech Heroes Podcast, Dal sits down with James Sandham, Global Head of Digital & AI Development at MullenLowe Global, to discuss the…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 41: Elevating Brand Connections Through Research & Insights
In this episode of the AdTech Heroes podcast, our host Dal Singh Gill sits down with Jane Ostler (EVP Global Thought Leadership at Kantar) & Tony Costella…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 40: Live from Cannes: The Power of Context: Creating Connections Across Screens
Relive the exclusive crossover episode of the AdTech Heroes x The Pub Way Podcast, live from the Cannes Lions in partnership with Campaign. In this special…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 39: Navigating the Future of CTV in India
in this episode of the AdTech Heroes podcast, our host, Dal Gill, along with guest Vikram Chande, General Manager and Sales Lead for Samsung Ads India…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 38: Strategic Partnerships & Adaptability for Success with Matthew Birkby, Innitiative
In this episode, our host Dal sits down with Matthew Birkby (SVP, Strategic Integration at Innitiative) to discuss who should own the ad stack. During the…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 37: Ride on Demand: The Uber Way to Ad Success with Paul Wright, Uber
In this episode, our host Dal sits down with Paul Wright (Head of Uber Advertising & Eire) to discuss Uber's advertising business. During the conversation…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 36: Reddit's Key to Context with Alex Underwood, Reddit
In this episode, our host Dal sits down with Alex Underwood (Global Head of Agency Development at Reddit) to discuss Reddit's advertising business. During the…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 35: The Future of Podcast Advertising & Audio Creativity with Steve Dunlop, AMA
In this episode, our host Dal sits down with Steve Dunlop (Founder & CEO at AMA) to discuss the future of podcast advertising. During the conversation, they…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 34: A Deep Dive Into Bid Shading and Programmatic with Jeremy Fain, Cognitiv
In this episode, our host Dal sits down with Jeremy Fain (CEO & Co-Founder at Cognitiv) to discuss bid shading and programmatic. During the conversation, they…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 33: Deconstructing Barbie's Marketing with Mike Shaw and Rachael Lake
In this episode, we brought on two industry leaders; Mike Shaw (Director, International Ad Sales at Roku) and Rachel Lake (UK Head of Strategy, m/SIX) to…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 32: Data in AdTech with Dylan Mouratsing, mSix&Partners
In this episode, our host Dal sits down with Dylan Mouratsing (Global Chief Data Officer at mSix&Partners) to data in AdTech. During the conversation, they…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 31: The State of the SSP Landscape with Alex Gardner, Index Exchange
In this episode, our host Dal sits down with Alex Gardner (Chief Revenue Officer at Index Exchange) to discuss technology within the state of the SSP…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 30: Live from Cannes - Beyond the Labels: Breaking Stereotypes in Advertising
In this special panel episode of the AdTech Heroes podcast, streamed live from Cannes in partnership with ExchangeWire, our host, Dal Gill, VP of Global…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 29: Technology in The AdTech Industry with Melissa Blaha, Finecast
In this episode, our host Dal sits down with Melissa Blaha (Head of Product, Data and Analytics at Finecast) to discuss technology within the AdTech industry…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 28: The Evolution of The Agency Sector with Katie Grosvenor, GroupM
In this episode, our host Dal sits down with Katie Grosvenor (Chief Engagement & Growth Officer) to discuss how the agency sector has evolved over the years…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 27: How TV Viewership Is Shifting with Tony Marlow, LG Ad Solutions
In this episode, our host Dal sits down with Tony Marlow (Chief Marketing Officer at LG Ad Solutions) to discuss Connected TV and how viewership is shifting…
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 26: The Evolution of Dailymotion with Bichoï Bastha, Dailymotion
In this episode, our host Dal sits down with Bichoï Bastha (Chief Revenue & Business Officer at Dailymotion) to discuss the evolution of Dailymotion as a…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 25: The Complexity of The Advertising Industry with Clare Ritchie, Omnicom Media Group
In this episode, our host Dal sits down with Clare Ritchie (SVP Global Head of Programmatic & Inhousing at Omnicom Media Group) to discuss the complexities…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 24: The Opportunities of Cookie Depreciation with Bharat Khatri, Omnicom Media Group
In this episode, our host Dal sits down with Bharat Khatri (Chief Digital Officer, APAC at Omnicom Media Group) to discuss the opportunities that come out of…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 23: What the Metaverse Means for Brands with Alex Thomas, GroupM
In the latest episode of the AdTech Heroes podcast, our host Dal sits down with Alex Thomas (Brand & Safety at groupM) to discuss the Metaverse and what it…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 22: Building Successful Programmatic Teams with Seun Odeneye, Matterkind
In the latest episode of our AdTech Heroes podcast, our host Dal sits down with Seun Odeneye, Manager Director at Matterkind, to discuss how he's helped build…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 21: The Partnership Between People & Technology with Vincent Paolozzi, Kinesso
In the latest episode of our AdTech Heroes podcast, our host Dal sits down with Vin Paolozzi, Chief Investment Officer at Kinesso, to discuss the relationship…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 20: Sustainability in AdTech with Harvin Gupta, Scope3
Did you know that a flight from London to Boston and back has the same carbon footprint as one million video impressions. --- Crazy, right? --- Which is…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 19: The rise of programmatic out of home advertising with Dom Kozak, JCDecaux
How has OOH advertising changed over the last decade? --- Well... one *major* way it's changed is the introduction of programmatic. --- It's completely changed…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 18: The changing nature of television trading with Mike Shaw, Director of International Ad Sales at Roku
How has TV trading changed over the last decade? Has it properly adjusted to consumer change? --- These were the two questions we posed to our guest, for…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 17: Live from Cannes - Driving Interest & Engagement in The Attention Economy
An AdTech Heroes podcast special episode featuring a live panel of top speakers, in collaboration with The Drum. --- To gain this attention, brands must keep…
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 16: Privacy and Personalized Advertising with Shad Alter, Head of Mobile and Programmatic UA at eToro
Can privacy and personalized advertising co exist? --- That's the question a lot of minds in the industry at the minute. --- Which is why for today's episode…
- AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 15: The Future Of Digital Advertising, Live From Ibiza!
In this episode, Dal kicks off season #2 of the AdTech Heroes podcast live from Ibiza at Seedtag's company retreat. ---- He's joined by Daniel Freixo (VP of…
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 14: The Importance of Brand Values with Andrés Ordóñez, Chief Creative Officer at FCB Chicago
In the latest episode of the AdTech Heroes podcast, we speak with Andrés Ordóñez, Chief Creative Officer at FCB Chicago, about brand values. Throughout Andrés’…
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 13: The Role of Consultancy with Sam Tomlinson, Partner at PwC
In this week’s episode of the AdTech Heroes podcast, we speak with Sam Tomlinson, Partner at PwC, to talk about the role of the consultancy. Sam works as the…
AdTech Heroes - Interviews with Advertising Technology ExecutivesEp. 12: Customer Client Success and Retention with Alex Bourg, Global Sr Director of Customer Success at Cisco
In the latest episode of the AdTech Heroes podcast, we speak with Alex Bourg, Global Senior Director of Customer Success at Cisco, to discuss customer success…