Latest / AdTech Heroes - Interviews with Advertising Technology Executives
Ep. 16: Privacy and Personalized Advertising with Shad Alter, Head of Mobile and Programmatic UA at eToro
Can privacy and personalized advertising co exist?
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That's the question a lot of minds in the industry at the minute.
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Which is why for today's episode, we've brought on Shad Alter (Head of Mobile and Programmatic UA at eToro) who's got 10 years of experience in the digital industry.
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During the conversation Dal & Shad discuss:
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✅ Today's advertising landscape.
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✅ What the future holds for privacy.
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✅ How eToro are tackling the privacy issue.
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Hope you enjoy the conversation :)
The skinny
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