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Latest / AdTech Heroes - Interviews with Advertising Technology Executives

Ep. 63: The Rise of Agentic Commerce - How Conversational Shopping Is Changing Advertising

In this special episode of the AdTech Heroes podcast live from Cannes Lions 2026, Jon Wallett welcomes Charlotte Maines, Vice President, Devices Content & Advertising at Amazon.

They discuss the rise of agentic and conversational ads, how shopping is changing, and what it means for advertisers when agents, not people, are the ones searching and deciding.

Interested in being a guest? Contact us: adtechheroespodcast.com/contact

The skinny

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