Shows / Master The Inbox
Master The Inbox
Master The Inbox is THE podcast for course creators, coaches and consultants who want to know how to use email marketing to nurture and convert their audience in a non-spammy, non-bullshit BUT data driven approach. You will learn about hands-on strategies and insider secrets to authentically engage your audience, craft powerful marketing emails, and turn your subscribers into loyal customers with a customer-centric approach.
Episodes
- Master The Inbox
Black Friday Teasers: Get Your Course on Their Wish List
A teaser can help someone plan a purchase before your promotion opens. Monica explains how to move from a relevant goal to a product preview and an explicit…
- Master The Inbox
Is Your Email List Ready for Black Friday?
You have 20,000 contacts on your email list—but is sending all of them your Black Friday campaign a good idea? Monica Badiu sits down with Radek Kaczyński, CEO…
- Master The Inbox
How to Sell Memberships on Black Friday, interview with Heartbeat CEO Murtaza Bambot
Getting someone to join your membership on Black Friday is only the beginning: what happens next needs to give them a reason to stay. Murtaza Bambot, founder…
- Master The Inbox
8 Types of Black Friday Emails for Course Creators
Your Black Friday offer is live, but what should you email next besides another reminder about the discount? Monica Badiu walks through eight types of Black…
- Master The Inbox
Email re-engagement strategies ahead of Black Friday
Before you increase your Black Friday email sends, find out who still wants to hear from you and what they need now. Monica Badiu shares email re-engagement…
- Master The Inbox
Black Friday Tips: a discount isn’t your best selling point with Charlotte Sargeant
A bigger Black Friday discount won’t tell your audience why your course is worth buying. Monica Badiu and Charlotte “Charlie” Sargeant, founder of The Creative…
- Master The Inbox
Why your Black Friday emails might never reach the inbox and what to do before November
You can have the best discount, the best copy, and a big list and still watch your Black Friday campaign fail because your emails never reached the inbox. In…
- Master The Inbox
Running Ads in Q4: The Good, the Bad, and the Ugly — with Rita Ainsworth
Everyone talks about ad budgets and creative strategy for Black Friday. Almost nobody talks about what's happening in your nervous system while the dashboard…
- Master The Inbox
I Studied 100+ Emails From Language Course Creators, Here's What I Found
Have you ever wondered how often other course creators are emailing their lists — or what they're actually sending? In this episode, Monica Badiu shares six…
- Master The Inbox
7 Reasons Your Sales Emails Get Opened But Not Clicked
You have decent open rates. But clicks? Nearly zero. And sales? Not happening. In this episode, Monica Badiu walks through the seven specific reasons your…
- Master The Inbox
The KPI That Reveals Whether Your Email List Has Buyers or Just Readers
Your open rates look fine. Your list is growing. So why isn't revenue following? In this episode, Monica Badiu introduces the one metric that tells you whether…
- Master The Inbox
Stop shouting at your audience: why the propaganda model of selling is dead
If selling makes you uncomfortable — if the word "salesman" makes you cringe, or if you feel a little bit of shame every time you hit send on a promotional…
- Master The Inbox
Your sales funnel isn't a tech problem, it's a conversation problem
If you've been treating your sales funnel like a tech problem — obsessing over pages, buttons, email sequences, and automation triggers — you've missed the…
- Master The Inbox
How to sell your course more often without launches or discounts
If most of your course revenue comes from just a few moments a year — launches and Black Friday — you’re not alone. For a lot of course creators, selling…
- Master The Inbox
“Let Me Ask My Partner First” isn’t an objection, it’s a buying signal
If you sell high-ticket courses, programs, or services, you’ve heard this sentence before: “Let me ask my partner first.” For many sellers, that moment…
- Master The Inbox
The most overlooked email funnel in online courses
What actually happens after someone buys your course? Not what your platform promises. Not what you hope happens, but what really happens once the payment goes…
- Master The Inbox
How to craft compelling Meta ads for Black Friday with strategist Crystal Johnson
Black Friday is a huge opportunity for course creators to boost revenue. But running successful campaigns isn’t as easy as just hitting ‘publish.’ Today we’re…
- Master The Inbox
Segment Your Way to Black Friday Profits: The Top 3 Subscriber Groups to Target
Want to boost your Black Friday profits? The secret isn’t in offering bigger discounts—it’s in targeting the right audience. In today’s episode, I’ll show you…
- Master The Inbox
Black Friday Emails Done Right: Insider Tips from Copywriter Nikki Trailor
Most people assume that Black Friday emails are simple—just announce a discount, and you’re done. But let’s be honest, crafting these emails can feel too…
- Master The Inbox
Black Friday Email Checklist: Social Proof, Objection Handling, Urgency
It's tempting to think that the only way to win for Black Friday is by offering and communicating the highest discounts. But the truth is, your audience isn’t…
- Master The Inbox
The Ultimate Guide to Re-Engaging Email Lists Before Black Friday interview with Martina Viljevac
There’s one aspect of preparing a successful Black Friday campaign that most people ignore. And that has everything to do with your email list. It’s a tactic…
- Master The Inbox
Course Creators Don't Make These 3 Mistakes With Your Black Friday Offers
Black Friday is the biggest sales event of the year, but are your offers setting you up for success or failure? In this episode, I’m breaking down the top…
- Master The Inbox
Keeping Your Black Friday Emails Out of the Spam Folder, Interview with Deliverability Expert Matt Brown
Black Friday is all about the sales pitch. So you’ll be sending sales emails - quite a few of them, over a short period of time. So what does that mean for…
- Master The Inbox
How to Improve Email Deliverability Before Black Friday: Insights from Andrew Kordek
Black Friday is coming soon and there’s a big big issue most course creators have. And that’s deliverability. If your email list is disengaged, then you don’t…
- Master The Inbox
Unlock Black Friday Profits: Expert Funnel Strategies for Course Creators with Josip Belina
It might surprise you, but not every Black Friday campaign leads to big profits. A lot of people assume that offering a steep discount is all it takes, but…
- Master The Inbox
Your Black Friday Success is in your data / Interview w data analyst Georgiana Costache
There’s one BIG reason some Black Friday campaigns do better than others. And it’s not how much you’re discounting your courses. In fact, success has…
- Master The Inbox
Should you run a Black Friday sale for your course or not?
As the biggest shopping event of the year approaches, many course creators are wondering: Should you join the sales frenzy or stand your ground? In this…
- Master The Inbox
When Should You Automate Your Sales Emails?
The digital age has transformed how we connect with our audience, making email marketing a pivotal tool for creators, coaches, and consultants. Yet, as we…
- Master The Inbox
How to Communicate a Price Increase Without Alienating Subscribers
We've all been there, feeling the pinch as costs go up, and realizing our prices need to reflect that. But the big question is, how do we communicate this to…
- Master The Inbox
Your Audience’s False Beliefs Are Killing Your Sales
We often fall into the trap of thinking we know our audience based on surface-level stats. But what if I told you there's more? In this episode, I show you how…
- Master The Inbox
Don’t Rely Only on the Subject Line Copy to Get People to Open Your Email
There's a little trick that could make your emails stand out and get clicked on more. So, I’ve been coaching course creators worldwide for a while now, and…
- Master The Inbox
From Problem to Product Aware with Sales Emails
Your inbox is more powerful than you think when it comes to turning leads into customers, and I'm here to show you how to make the most of it. In today's…
- Master The Inbox
3 Secrets to Writing Sales Emails Your Audience Will Care About
Let's shake things up and figure out how to make your sales emails matter to your audience. In this episode, I'm going to share the three secrets to writing…
- Master The Inbox
Big Email Lists Aren't Always Ideal
Is having a big email list really the key to successful email marketing? In this episode, I take a deeper look at why a large email list may not always be as…
- Master The Inbox
Tips for Keeping Your Sales Emails out of the Spam Folder
Emails can be a powerful tool for sales, but there's common fear that they'll end up in the spam folder, triggering unsubscribes and impacting visibility. In…
- Master The Inbox
Should An Email Be Salesy to Sell?
If you've ever wondered whether your sales emails are coming across as too pushy, or if you've been looking to up your email marketing game, you're in the…
- Master The Inbox
Don’t Be Afraid of Email Marketing (Anymore)
Welcome to the first episode of Master the Inbox! I'm Monica Badiu, your host, and in this podcast, I'm all about helping course creators, coaches, and…