Shows / Gym Business Coach Podcast
Gym Business Coach Podcast
We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business, and sales that have helped them grow a multiple 7-figure fitness business. This podcast will build a foundation you can GROW your fitness business on.
Episodes
- Gym Business Coach Podcast
Are You Maximizing Your Gym's Revenue Potential? Uncover the Key Growth Indicator
Revenue swings of $20K, $30K from one month to the next – some gym owners think that’s just how it goes. One good month, then a drop. Then a spike. Then…
- Gym Business Coach Podcast
What’s the Secret to Retaining Gym Clients? Unveiling the Next Step Strategy
“How do I get more leads?” Gym owners keep asking this question, but it’s actually the wrong one. Leads aren’t the issue – and they never were. They’re coming…
- Gym Business Coach Podcast
“Who Not How” Is Missing “The What”
The idea of finding someone to take tasks off the plate sounds great. But without knowing what to delegate, the whole strategy falls apart. Most gym owners…
- Gym Business Coach Podcast
The Starving Artist
Charging less doesn’t make a gym owner noble. It makes them broke. There’s a weird pride that’s still hanging around the fitness industry – this belief that…
- Gym Business Coach Podcast
Mastering Gym Staffing – When to Hire and Fire
Your gut says fire them – but your fear says, “Then who’s going to coach tomorrow?” It’s one of the toughest spots to be in as a gym owner. You know someone on…
- Gym Business Coach Podcast
The Holy Trinity of Your Fitness Model
You’ve got clients in sessions, your calendar’s packed, and on paper, things look solid. But behind the scenes, the team’s stretched thin, margins are tight…
- Gym Business Coach Podcast
3,000 Sq Ft and 7 Figures
No gym owner expands or opens a second location thinking it’ll hurt the business. But for a lot of them, that’s exactly what happens. The logic sounds solid –…
- Gym Business Coach Podcast
4 Mistakes Gym Owners Make On Regrand Opening
A regrand opening is a huge opportunity to reset the brand, refresh the space, and inject new energy into the business. But when it’s not executed right, it…
- Gym Business Coach Podcast
Status
Someone just paid $500 for a free T-shirt. Well… kind of. A gym client had the choice: take the free month, or take the points that would bump her name on the…
- Gym Business Coach Podcast
The Long Game
For years, gym owners rode the wave of cheap leads and quick wins. It was almost too easy. Launch a Facebook ad, get a flood of names, book the consults, make…
- Gym Business Coach Podcast
Always Be Testing
Too many gym owners are sitting on ideas that could change their business, but they never pull the trigger. They wait. They look around. They try to copy what…
- Gym Business Coach Podcast
5 Things You're Doing To Sabotage Your Business Right Now
No gym owner wakes up in the morning thinking, “Today I’m going to hold my business back.” And yet – that’s exactly what’s happening. What’s wild is, most of…
- Gym Business Coach Podcast
Innovation vs Stagnation
Most gym owners don’t fail because of bad training or broken systems. They fail because they hold on too long to what used to work. Old carpet. Outdated…
- Gym Business Coach Podcast
How Rotisserie Chicken Can Save The Fitness Industry
Most gym owners try to do too much too early. They stack offers, bend systems, and take on anyone who walks through the door. The intention is solid, but the…
- Gym Business Coach Podcast
Be Careful What You Hook Your Wagon To
It’s easy to get caught up in the next shiny thing in fitness. The industry is full of flashy new tools – TRX, EMF suits, battle ropes, vibration plates – you…
- Gym Business Coach Podcast
First Class Mindset
Success doesn’t start with money – it starts with what you believe you deserve. When Tim made the choice to stop flying coach and commit to first class, it…
- Gym Business Coach Podcast
The Secret to Charging More - Elevate Your Gym Experience Today
“It’s just group training with fewer people…” That’s where the wheels fall off for a lot of gym owners. They hear “semi-private” and think it’s just a slightly…
- Gym Business Coach Podcast
Stop Treating Your Customers Like Morons
There’s a difference between smart marketing and flat-out lying. And in the fitness industry, that line gets crossed way too often. In this episode, Tim and…
- Gym Business Coach Podcast
More Human Than Human
A lot of gym owners reach a point where the business is running smoothly – team's in place, sessions are full, money’s good, systems are working – but the…
- Gym Business Coach Podcast
More Than 3 Reasons Why Your Program Needs To Have A Plan
Most gyms run hard on energy – high fives, loud music, fast transitions. The experience feels great, and clients walk out tired and happy. But when the…
- Gym Business Coach Podcast
Change Or Die
“But that’s how we’ve always done it…” If you’ve ever said those words, this episode is your wake-up call. In the fitness business, sticking with the same…
- Gym Business Coach Podcast
Letting Your Coaches Design Programs
Most gym owners would never hand over the keys to their business… but they’ll hand over their programming without a second thought. It happens all the time –…
- Gym Business Coach Podcast
What Are You Doing This All For
A lot of gym owners are grinding day in and day out – but if you ask them why they’re doing it, most don’t have a clear answer. They’re running sessions…
- Gym Business Coach Podcast
The Real Journey Of Switching To Semi-Private w/ Payden & Lane Montgomery
Burnout doesn’t always look like collapse. Sometimes it’s quiet – just another late night, another underpriced session, another missed dinner with the kids…
- Gym Business Coach Podcast
The Gerry Washack Story
Most gym owners work for years to open more locations, get out of the day-to-day, and finally have some freedom. But what if you get there, and it doesn’t feel…
- Gym Business Coach Podcast
Never Lose A Customer With Joey Coleman
Most gyms don’t have a marketing problem – they have a follow-through problem. New leads pour in, but a few months later, half of them are gone. The team’s…
- Gym Business Coach Podcast
The Fallacy of High Ticket
What if the offer that promises to save your gym… ends up quietly destroying it from the inside out? High-ticket programs can seem like a dream – sell a few…
- Gym Business Coach Podcast
Three Offers Every Gym Should Have
If your gym’s offer menu looks like a Cheesecake Factory menu… you’ve got a problem. Too many options might feel helpful — but they often confuse your clients…
- Gym Business Coach Podcast
The Golden Ticket
“Referrals don’t work for us…” If you’ve ever said that – or thought it – you might be running the wrong kind of referral campaign. In this episode, Tim and…
- Gym Business Coach Podcast
Is Your Agency Your Enemy?
What if the biggest threat to your gym isn’t the competition down the street… but the agency you hired to help you grow? In this episode, Randy and Zach…
- Gym Business Coach Podcast
How Much Will Your Clients Pay
Many gym owners believe they can’t raise prices because their clients “won’t pay that much.” But more often than not, it’s not the price that’s the problem –…
- Gym Business Coach Podcast
Lead Count Does Not Equal Growth
Most gym owners still think that growth means leads. More leads. More sales. More members. But what if that mindset is keeping you stuck? In this episode, Tim…
- Gym Business Coach Podcast
Stop Competing on Price
“People won’t pay that much for training…” It’s one of the most common things gym owners say – and one of the biggest misconceptions in the business. The truth…
- Gym Business Coach Podcast
5 Hidden Killers of Profitability
You might think you’re keeping a close eye on your gym’s profits — but what if hidden problems were draining thousands of dollars from your business every year…
- Gym Business Coach Podcast
We Figured It Out
In this episode, Randy and Zach introduce SpringBoard, ProFit’s redesigned coaching program that trades pressure for progress. Instead of forcing everyone…
- Gym Business Coach Podcast
The Systems Of A Successful Gym
This one’s not new… but it is necessary. This is a re-release of an old episode – because sometimes the most important stuff is the stuff you need to hear…
- Gym Business Coach Podcast
Why CrossFit Is Failing
If you’re doing everything right and still struggling, maybe it’s not you. Maybe it’s the model. In this episode, Tim and Randy take a hard look at the…
- Gym Business Coach Podcast
5 Non-Negotiables That Separate Real Gyms From Side Hustles
Still running your gym like a hobby – and wondering why it’s not growing? A lot of gym owners say they want to scale. But when you peek under the hood, what…
- Gym Business Coach Podcast
One Person Removed
You think you’re covered – until one April Fools’ joke makes you question everything. In this episode, Tim and Randy reflect on a prank that started with a…
- Gym Business Coach Podcast
Are You Down In Quarter 1?
Shouldn’t Q1 be our best quarter? That’s what a lot of gym owners assume – until the numbers roll in. In this episode, Tim and Randy unpack the uncomfortable…
- Gym Business Coach Podcast
Summer Freeze Mitigation
Every year, it hits like clockwork – members walk in with that dreaded “Got a minute?” and hit you with the freeze request. Summer’s here, and with it comes…
- Gym Business Coach Podcast
The Unattractive Solution
“I don’t want to lie in my ads…” We hear that all the time from gym owners. You want to tell the truth – that your workouts are hard, that results take time…
- Gym Business Coach Podcast
HFA Recap
Many gym owners are still building their businesses around what worked five years ago. But what if the game has already changed – and you’re still playing by…
- Gym Business Coach Podcast
How To Optimize Your Business Processes
“I need more leads.” That’s the default response when gym owners feel stuck. But what if leads aren’t the problem at all? What if the real issue is buried…
- Gym Business Coach Podcast
What Makes A Gym Business Valuable To Buyers w/ Brook Hartnett
Gym owners spend years building their businesses — early mornings, long days, and countless client sessions. But when it’s finally time to sell, most realize…
- Gym Business Coach Podcast
$417 Per Month Membership
It started with a comment – one word, blunt and honestly offensive: “retarded.” Tim had posted an ad comparing two gyms, both with 100 members. One gym was…
- Gym Business Coach Podcast
Profit Centers for Gyms - The 5 Questions I Ask
Adding more revenue streams sounds like the best way to grow your gym… but is it? Many gym owners fall into the trap of launching new services—supplements…
- Gym Business Coach Podcast
Make The Switch
"We should have done this sooner." That’s the first thing every gym owner says after switching from large group training to semi-private. No one ever…
- Gym Business Coach Podcast
You Need More Than One
What happens if a fisherman heads out to sea with just one fishing line? No backup rods, no different baits – just one shot at catching something. If they’re…
- Gym Business Coach Podcast
How I Make Decisions Around Spending Money On The Gym
Can I afford this? This is the first question most gym owners ask when they look at a new expense. But that’s not the right question – it’s one driven by fear…
- Gym Business Coach Podcast
The Membership Mindset
Imagine walking into a Cheesecake Factory. The menu is massive – pages upon pages of options. Sounds great, right? But let’s be real… are they truly great at…
- Gym Business Coach Podcast
How To Keep Your Gym Clients Longer
“More leads will fix my business.” That’s what many gym owners think. But in reality, packing your gym with new members won’t matter if they don’t stay. Yes…
- Gym Business Coach Podcast
Your Competition Down The Street
Walk into any gym, and you'll hear the same pitch – fitness, nutrition, and accountability. Every gym owner swears their method is the best, but to the…
- Gym Business Coach Podcast
Scalable Semi-Private Training Is A Premium Product
We constantly claim that the semi-private training model is the key to scaling your gym business. However, there are gym owners who struggle to charge premium…
- Gym Business Coach Podcast
The Rat Race
Same story every month – running a new promotion, pushing another high-ticket challenge, chasing short-term sales… doing everything just to keep your gym’s…
- Gym Business Coach Podcast
What Are You Really Selling
What are you really selling? Have you ever asked yourself this question seriously? Many gym owners would say they’re selling personal training, top-tier…
- Gym Business Coach Podcast
How Your Marketing Affects Your Retention
If your retention isn’t where it needs to be, your marketing might be to blame. Most gym owners think their marketing is doing its job if it’s bringing in…
- Gym Business Coach Podcast
Scalable Semi-Private Training
Every gym client would like to get personal training. But not everyone can afford it. Most gyms solve this by offering small group training – one coach…
- Gym Business Coach Podcast
Why The Model Matters Most
Some gyms are always full, and their owners rarely stress about cash flow. Others fight tooth and nail every month just to keep the lights on. Why is that?…
- Gym Business Coach Podcast
The Only 2 KPIs That Matter
Trying to grow your gym without focusing on the right metrics is like driving without a map – you’ll waste time, money, and energy, all while heading in the…