Shows / Gym Business Coach Podcast
Gym Business Coach Podcast
We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business, and sales that have helped them grow a multiple 7-figure fitness business. This podcast will build a foundation you can GROW your fitness business on.
Episodes
Gym Business Coach PodcastHow to Close More Gym Memberships in a Sales Consultation
If your gym’s sales consultation runs off a slide deck, you might be closing the sale and still losing the client. When you’re presenting, you’re not…
Gym Business Coach PodcastBroken Gym Equipment Is Costing You More Than You Think
That treadmill with the “out of order” sign has been sitting there for three weeks. Your clients noticed. So did your coaches. And it’s quietly telling…
Gym Business Coach PodcastPersonal Branding for Gym Owners: Stop Overthinking Your Content
Struggling to figure out what to post for your gym or worried that sharing your success will look like showing off? Personal branding strategist Amelia Sordell…
Gym Business Coach PodcastWhat Eleven Madison Park Can Teach Your Gym About Client Retention
Eleven Madison Park spent seven years going from a good restaurant to #1 in the world. Jennifer Burgess was on that team, and she sat down with Tim Lyons and…
Gym Business Coach PodcastShould Entrepreneurs Avoid Debt
Is avoiding debt actually holding your gym business back? Most gym owners want to grow, but when it comes time to invest in marketing, hire staff, or expand…
Gym Business Coach PodcastHow to Grow Your Gym During the Holiday Slowdown
The holiday slowdown doesn't have to hurt your gym's profitability. In fact, it might be your best opportunity to prepare for a stronger year. In this episode…
Gym Business Coach PodcastHow to Get More Gym Leads When Facebook Ads Stop Working
Gym leads are getting harder and more expensive to generate, and waiting for Meta ads or referrals to save you isn’t a strategy. In this episode, Tim Lyons Jr…
Gym Business Coach PodcastHow to Keep Gym Members From Cancelling in Q4
Q4 can quietly destroy the retention you spent the first nine months of the year building. In this episode, Tim Lyons and Randy Angsten break down how gym…
Gym Business Coach PodcastHow to Dominate Q1 With Q4 Gym Marketing
In this episode, Tim Lyons and Randy Angsten break down the Q4 marketing strategy gym owners should be using now to win Q1 2027. Learn how to build retargeting…
Gym Business Coach PodcastHow to Find the Biggest Weakness in Your Gym Business
Most gym owners don’t have a lack-of-effort problem, they’re focused on the wrong problems. In this episode, we break down a smarter SWOT framework using “Know…
Gym Business Coach PodcastGym Owners: Stop Blaming the Market and Fix the Problem
Stop blaming retention, Facebook, your sales team, or the market. If something in your gym isn’t working, your job as the owner is to figure out why. In this…
Gym Business Coach PodcastThe #1 Sales Step Gym Owners Miss
Most gym owners rush to pitch the solution before the prospect fully understands their own problem. In this episode, we break down Recognition, one of the most…
Gym Business Coach PodcastThe 3 Biggest Gym Problems All Come From ONE Thing
Most gym owners think they have a marketing problem, a staffing problem, or a retention problem. We argue those are usually just symptoms of a bad product. In…
Gym Business Coach PodcastHow to Build a Sellable Gym That Runs Without You
Most gym owners are building for this month. The smart ones are building for the day they want out. In this episode, we break down what actually makes a gym…
Gym Business Coach PodcastDesperate Hires Destroy Gyms
Hiring better coaches starts long before the interview. In this episode, We explain why gym owners need to stop hiring from desperation and start building a…
Gym Business Coach PodcastWho Should Make Decisions in Your Gym? Owner vs Coach
Who should actually make the decisions in your gym, the owner or the coaches? Randy Angsten and Zach Columbia break down why gym owners need to lead major…
Gym Business Coach PodcastHow Premium Gyms Personalize Every Client’s Training
Random workouts aren't a premium product. In this episode, Tim Lyons and Randy Angsten explain why the traditional Workout of the Day (WOD) model falls short…
Gym Business Coach PodcastAre Meta Ads Still Working?
Your Facebook ads might be working, even when your ROAS says they aren't. In this episode, we discuss why turning off Facebook ads can cause total gym leads to…
Gym Business Coach PodcastWhy Your Gym Looks Unprofessional (And How to Fix It)
Your gym might look unprofessional and you may not even realize it. In this episode of the we break down the small mistakes that can cost gym owners leads…
Gym Business Coach PodcastThe Fourth Model: The Future of Fitness Coaching
What if the fitness industry has been measuring value all wrong? In this episode, Tim Lyons and Randy Angsten explain why personalization—not coach-to-client…
Gym Business Coach PodcastHow Gym Owners Can Replace Their Marketing Agency With AI
Think you still need a marketing agency? In this episode, We explain how gym owners can use AI and the Claude Chrome Extension to automate marketing…
Gym Business Coach PodcastAvoid IRS Penalties: 1099 vs W-2 for Gyms
Are your gym trainers really 1099 contractors—or should they be W-2 employees? In this episode, we explain the biggest differences between 1099 vs. W-2 for gym…
Gym Business Coach PodcastStop Posting Your Prices
Should you put your gym prices on your website? In this episode, we break down one of the biggest marketing debates for gym owners: whether to publish pricing…
Gym Business Coach PodcastWhat Is The Best Way To Raise Your Prices
Raising your gym's prices 3% every year sounds smart, until you run the math on what it does to your billing, your members, and your bottom line. Do you have…
Gym Business Coach PodcastYour Members Will Hate This... (Unless You Do It Right)
Changing your gym model doesn't have to cost you members. In this episode, we explain how to communicate major gym changes, like switching to semi-private…
Gym Business Coach PodcastWhy Successful Gym Owners Start Losing
The biggest threat to your gym isn't competition, it's getting comfortable. In this episode, we explain why so many gym owners stop growing after hitting their…
Gym Business Coach PodcastYour Business Shouldn't Feel This Hard
Has your gym become a business you no longer enjoy running? In this episode, we explain why so many gym owners build a "Frankenstein gym", a business…
Gym Business Coach PodcastHow to Expand Your Gym Without Overwhelming Your Team
Trying to add more services to your gym? Don't make this mistake. In this episode, We explain why most gym owners fail when they launch too many new offers at…
Gym Business Coach PodcastShould Your Gym Offer Unlimited Memberships?
Should your gym offer unlimited memberships or charge by training frequency? In this episode, We break down the pros and cons of unlimited vs. frequency-based…
Gym Business Coach PodcastKinotek and the Future of Personalized Fitness
Want to increase gym sales, retention, and client results? In this episode, we sit down with Joey Spitz from Kinotek to discuss how movement assessments help…
Gym Business Coach PodcastGrowth Summit Recap: The Biggest Lessons for Gym Owners
The 2026 Growth Summit is in the books! In this episode, Tim Lyons and Randy Angsten recap the biggest lessons from three days of workshops, networking, and…
Gym Business Coach PodcastWhy Your Gym Community Isn't Working
Community alone won't keep gym members, and it can actually drive them away. In this episode, we explain why the real key to gym member retention is creating a…
Gym Business Coach PodcastThe Gym Exit Strategy Every Owner Needs
Most gym owners don’t own a business… they own a stressful job. In this episode, we explain how to build a gym that runs without you, creates owner freedom…
Gym Business Coach PodcastWhy Most Gyms Fail to Stand Out
Most gym owners sound exactly the same. “Great coaches.” “Awesome community.” “Custom programming.” The problem? That makes your gym a commodity competing on…
Gym Business Coach PodcastWhy Most “Semi-Private” Gyms Fail
What do your clients actually value enough to pay premium prices for? In this episode, we break down the real difference between small group training and true…
Gym Business Coach PodcastThe Real Difference Between Successful and Struggling Gyms
Why are some gyms thriving while others constantly struggle with low retention, pricing pressure, and member churn? In this episode, We break down the…
Gym Business Coach PodcastThe “A vs B” pricing strategy explained
Most gyms overcomplicate pricing, and it’s costing them sales, retention, and long-term growth. In this episode, We break down the AB Pricing Framework used at…
Gym Business Coach PodcastWhy Your Gym Policies Are Driving Members Away
Are your gym policies secretly costing you members? In this episode, We break down the “Frictionless Business Principle” and explain how complicated booking…
Gym Business Coach PodcastHow To Avoid Hiring Bad Coaches
Most gym owners don’t have a staffing problem… they have a hiring process problem. In this episode, We break down the “You’re Hired Illusion,” a simple hiring…
Gym Business Coach PodcastAre you responding too slow? | Speed to Lead
Most gym owners don’t have a lead problem… they have a follow-up problem. In this episode, we break down the “Speed to Lead” system gyms can use to book more…
Gym Business Coach PodcastThe Money Mistake Every Gym Business Owner Makes
Most gym owners don’t own a business… they own a stressful job with overhead. In this episode, We break down why so many gym owners stay trapped trading time…
Gym Business Coach PodcastHow Smart Gym Owners Buy Back Their Time
Most gym owners don’t have a revenue problem… they have a time allocation problem. In this episode of the Gym Business Coach Podcast, We break down the mindset…
Gym Business Coach PodcastEliminate, Automate, Delegate: The Gym Owner Framework to Buy Back Time & Grow Faster
Most gym owners don’t need to work harder, they need more leverage. In this episode, we break down the powerful Eliminate, Automate, Delegate Framework for gym…
Gym Business Coach PodcastStop Being the Bottleneck: The Decision Flow Principle for Gym Owners
Are you the biggest bottleneck in your gym business? In this episode, Tim Lyons and Randy Angsten break down the Decision Flow Principle a leadership framework…
Gym Business Coach PodcastThe Story Behind The Million Dollar Gym
From Side Hustle Gym to $1M Semi-Private Training Model: Tim Lyons on Systems, Mentors & Scaling Tim Lyons shares how he went from a laid-off construction…
Gym Business Coach PodcastHow Studio Softwares Are Helping Business Grow
Tim Lyons sits down with Len Freedman, CEO and founder of Wellness Living, to break down exclusive insights from processing billions in payments across 7,500+…
Gym Business Coach PodcastDon't Trust Everyone With A Coaching Course
Semi-private training isn’t the problem! Bad implementation is. In this episode, we break down why many gyms fail with semi-private training despite its…
Gym Business Coach PodcastYour Gym Model Is The Problem
Most gym owners don’t have an effort problem, they have a business model problem. In this episode, we break down why many gym owners earn less than a teacher…
Gym Business Coach PodcastAdapt or Die
Most gym owners don’t fail because of effort they fail because they fall in love with their business model. In this episode, we break down the Dynamic Gym…
Gym Business Coach PodcastWhy Small Gym Problems Turn Into Big Failures
Small problems in your gym aren’t small, they’re costing you clients, staff performance, and revenue. In this episode, we break down the Broken Equipment…
Gym Business Coach PodcastThe Gym Ascension Ladder: Increase Retention & Revenue Without More Clients
Most gyms lose clients not because of price, but because of plateaus and lack of progression. In this episode, we break down the Gym Ascension Ladder (Value…
Gym Business Coach PodcastThe Right Way to Use AI in Your Gym Business
AI for gym owners is powerful, but only if you use it the right way. In this episode, we break down how to actually use AI in your gym business by starting…
Gym Business Coach PodcastThe Truth About Free Trials in Gym Pt 2
Are free trials, free weeks, and 6-week challenges hurting your gym more than helping it? In this episode, we break down why giving away your service for free…
Gym Business Coach PodcastThe Truth About Free Trials in Gyms Pt 1
Are free trials actually hurting your gym? In this episode, we break down why offering free workouts and free trials can quietly damage your gym culture, staff…
Gym Business Coach PodcastGym Owner Blind Spots: Find Hidden Revenue Leaks & Scale Your Business
Discover the hidden blind spots in your gym that could be costing you thousands in lost revenue. In this episode, Randy Angst and Zach Columbia break down how…
Gym Business Coach PodcastThe Gym Owner Journey: From Trainer to Scalable Fitness Business
This episode reveals how to avoid the “technician trap,” scale your gym without sacrificing training quality, and make smart decisions for long-term growth…
Gym Business Coach PodcastWhy Complexity is Destroying You Business Pt. 2
Why can’t most gym owners scale past a certain point? In this episode of the Gym Business Coach Podcast, Randy Yangton and Zack Columbia break down the real…
Gym Business Coach PodcastWhy Complexity is Destroying Your Business Pt. 1
Why do some gyms scale to $50K–$100K+/month while others stay stuck? In this episode, Randy Yangton and Zach Columbia break down why simplicity, not complexity…
Gym Business Coach PodcastWhy Semi-Private Training Makes 2.5x More Than Large Group Gyms
Is your gym model actually profitable… or just busy? In this episode, we break down the real economics of large group vs semi-private training and why most gym…
Gym Business Coach PodcastIs Your Gym Built for Retention
Is your gym model built for retention… or churn? In this episode, we break down why semi-private training outperforms large group and one-on-one coaching when…