Latest / Gym Business Coach Podcast
Stop Treating Your Customers Like Morons
There’s a difference between smart marketing and flat-out lying. And in the fitness industry, that line gets crossed way too often.
In this episode, Tim and Randy call out the rise of shady sales tactics – fake contests, fake scarcity, and scripted urgency plays.
Most of the time, these moves come from a place of desperation, not strategy. Business owners backed into a corner start crossing lines they normally wouldn’t, assuming their prospects won’t notice or care.
And sure, some of this BS “works.” But at what cost?
These shortcuts don’t just lack integrity – they undercut long-term…
The skinny
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