Shows / Talk Copy to Me | Content + Copywriting Podcast
Talk Copy to Me | Content + Copywriting Podcast
Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away.
Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty…
Episodes
- Talk Copy to Me | Content + Copywriting Podcast
Accessible Website Standards for Small (and all!) Businesses with Erin Perkins
Whoopsie! It's been two wild weeks. My apologies for getting this episode out so late, but you're really going to enjoy this conversation I had with Erin…
- Talk Copy to Me | Content + Copywriting Podcast
Globally Inclusive Websites with Danbee Shin
Did you consider a global audience when you wrote your website copy or hired a copywriter to do all the messaging and copy? If not, this episode is perfect for…
- Talk Copy to Me | Content + Copywriting Podcast
Inclusive Marketing, Messaging, and Copywriting with Jackie Sunga
How inclusive and accessible are the word that you write or the messaging that you share? While so many people want to follow inclusive marketing best…
- Talk Copy to Me | Content + Copywriting Podcast
How Marketing Has Changed (And What You Need to Know) with Brittany McBean
Have you noticed how marketing has changed over the past five years? Do you feel comfortable with the direction your business is taking in order to keep up…
- Talk Copy to Me | Content + Copywriting Podcast
Optimizing Your Website Sales Funnel (And Yes, You Have One)
Y'all. Your website is a sales tool. It's your sales rep, your cashier, your product stocking clerk. It's your customer service agent and more. So why aren't…
- Talk Copy to Me | Content + Copywriting Podcast
Legal Considerations for Small Businesses with Braden Drake
Contracts and privacy policies and terms of use—oh my! There are so many legal considerations for small businesses to consider—and do correctly, I might…
- Talk Copy to Me | Content + Copywriting Podcast
How to Use YouTube for Your Business with Trena Little
Thinking of using YouTube for your business? Then this episode with Trena Little will be perfect for you! Now, if you don’t know her, Trena is a YouTube…
- Talk Copy to Me | Content + Copywriting Podcast
SEO on YouTube: How to Reach the Right People
Thinking about creating content on YouTube? Maybe you listened to the recent episode with Krystal Proffitt about repurposing your podcast to YouTube? Whatever…
- Talk Copy to Me | Content + Copywriting Podcast
How Video Short Clips Can Transform Your Business with Alex Minor
Today we're diving into the world of short form video content with Alex Minor from Eye AM Media. If you've been contemplating incorporating video shorts into…
- Talk Copy to Me | Content + Copywriting Podcast
How to Repurpose Podcast Content to YouTube with Krystal Proffitt
Are you looking to expand your podcast's reach onto YouTube but feeling overwhelmed by the prospect of creating additional content? Look no further! Our guest…
- Talk Copy to Me | Content + Copywriting Podcast
Why Is Customer Experience Important with Colie James
Are you struggling to turn leads into clients or keep your clients happy? If so, you're in the right place. Our guest expert, workflow and automations…
- Talk Copy to Me | Content + Copywriting Podcast
Your 2023 Marketing Plan: Where to Strategically Focus Your Efforts
Looking to reduce your social media presence in 2023, but not sure what to focus on instead? Look no further than this episode of the Talk Copy to Me podcast…
- Talk Copy to Me | Content + Copywriting Podcast
Getting Off Social Media As a Business Owner with Hillary Rea
Imagine this: you wake up in the morning, grab your phone, and can’t seem to find any of your social media apps. They’re gone. Poof! Social media, as you know…
- Talk Copy to Me | Content + Copywriting Podcast
Hot Tips for Networking on Facebook with Ashleigh Chanél
In the final episode of the Facebook-specific series on the Talk Copy to Me podcast, marketing expert Ashleigh Chanél shares her insights on how to network on…
- Talk Copy to Me | Content + Copywriting Podcast
Inclusivity and Connecting on Facebook with Meg Brunson
Are you looking to create an inclusive online presence? Do you want to connect with your audience on Facebook but don't know where to start? Then you won't…
- Talk Copy to Me | Content + Copywriting Podcast
The Benefits of Facebook Groups with Jessica Sheehy
Are Facebook Groups even relevant in 2023? The answer is...yes. There are so many benefits of Facebook Groups, including building a community around your…
- Talk Copy to Me | Content + Copywriting Podcast
The Best Way to Grow On Instagram with Jenna Warriner
There's nothing better than having fun during a podcast interview, and that's exactly what I experienced while talking with Jenna Warriner for the Talk Copy to…
- Talk Copy to Me | Content + Copywriting Podcast
What to Write on Instagram Posts, Reels, Stories and More with Kendra Swalls
"You're either a creator or a consumer." This is what Kendra Swalls said toward the end of our conversation about Instagram, and it's really stuck with me…
- Talk Copy to Me | Content + Copywriting Podcast
The Secrets to Selling With Instagram with Guest Shannon McKinstrie
Do you think of yourself as an influencer? If not, you might want to think again. Anyone who uses a social media platform publicly—especially as the face of…
- Talk Copy to Me | Content + Copywriting Podcast
The Importance of Connecting on LinkedIn with Akua Nyame-Mensah
Are you guilty of mindlessly scrolling on LinkedIn, occasionally liking a post, but failing to genuinely connect with others? If so, it's time to shift your…
- Talk Copy to Me | Content + Copywriting Podcast
Showing Up as a LinkedIn Thought Leader with Tania Bhattacharyya
In this episode of the Talk Copy to Me podcast, Tania Bhattacharyya, the founder of Lumos Marketing, joins us to talk about how professionals of all types can…
- Talk Copy to Me | Content + Copywriting Podcast
How to Use LinkedIn for Your Business with Louise Brogan
As a business owner, you may be hesitant to use LinkedIn as a tool for growing your network and promoting your brand, but with the right approach, it can be an…
- Talk Copy to Me | Content + Copywriting Podcast
How to Become a Content Creator on TikTok with Racheal Cook
I'm so excited to have Racheal Cook, business growth strategist and founder of the CEO collective, as a guest expert to talk all things TikTok. Why? Well, she…
- Talk Copy to Me | Content + Copywriting Podcast
How to Create Tiktok Content with TikTok Coach Samantha Vlasceanu
Looking to efficiently use TikTok for your business? With countless social media platforms vying for your attention, it can be challenging to create effective…
- Talk Copy to Me | Content + Copywriting Podcast
TikTok Confidence with TikTok Teacher Helen Polise
Are you ready to show up on TikTok to make your business more visible? Join me and my special guest Helen Polise, also known as the TikTok Teacher, to discuss…
- Talk Copy to Me | Content + Copywriting Podcast
How to Twitter Chat and Join Twitter Communities with Michelle Garrett
With all the changes happening over at Twitter in the past year, it can be difficult to know whether or not it’s the right social media platform to use for…
- Talk Copy to Me | Content + Copywriting Podcast
How to Increase Twitter Engagement with Anita Kirkbride
Are you on Twitter for your business? If so, right now you might be worried about how to increase Twitter engagement, especially since so many people have fled…
- Talk Copy to Me | Content + Copywriting Podcast
Must Know Business Social Media Best Practices and Predictions with Andréa Jones
Social media: you either love it or you hate it. Actually, I think we both know that it’s not really that simple. If you’re a business owner, there’s a good…
- Talk Copy to Me | Content + Copywriting Podcast
How to Dress for a Photoshoot for your Business with Melanie Lippman
As much as I wish this weren’t the case, I wasn’t born a fashionista. Sure, I can throw together an outfit worthy of running errands and choose my favorite out…
- Talk Copy to Me | Content + Copywriting Podcast
Understanding Mindset in Messaging & Marketing with Linda Perry
It’s not enough to just have a great product or service offer, as much as you may wish that were the case. For your marketing efforts to be both strategic and…
- Talk Copy to Me | Content + Copywriting Podcast
Celebrating One Year of the Talk Copy to Me Podcast
Can you believe it's been a whole year since the Talk Copy to Me podcast launched? I certainly can't, but it's true. As of today, we've produced 48 episodes…
- Talk Copy to Me | Content + Copywriting Podcast
How to Maintain Momentum in Marketing, Business, and Life with Diann Wingert
Here’s how January usually plays out: The ball drops. People celebrate, stay up late, and stay true to their annual New Year’s traditions. The next day…
- Talk Copy to Me | Content + Copywriting Podcast
Easy Peasy Website Updates to Do in the New Year
EPISODE 045. Every March I buckle down and audit my entire website. Now, I bet you’re reading that thinking, “Hold up, what? Erin…isn’t this supposed to be a…
- Talk Copy to Me | Content + Copywriting Podcast
Preparing for 2023 Marketing Goal Planning
Your 2023 marketing plan better watch out because you mean business. Join me this week and learn how to review your efforts from this year and analyze that…
- Talk Copy to Me | Content + Copywriting Podcast
How to Review Your Marketing Strategy for the New Year
Are you ready to take your marketing strategy to the next level? On this episode of Talk Copy to Me, you'll discover how to review your marketing efforts over…
- Talk Copy to Me | Content + Copywriting Podcast
Business Planning for Small Businesses with Andrea Liebross
Do you have a business plan for your small business? If so, you deserve a high five…but before I give that to you, I have a few more questions: How long ago…
- Talk Copy to Me | Content + Copywriting Podcast
What is GA4 and How It Impacts Google Analytics with Dina Pruitt
What is GA4? Since the summer of 2022, I've heard this question over and over again. GA4 Is Google's newest analytics platform. It is replacing the current…
- Talk Copy to Me | Content + Copywriting Podcast
The Basics on Google Ads for Beginners with Ameet Khabra
Google ads, for beginners at least, are incredibly confusing. But that doesn't mean that Google ads should be avoided. If anything, if now is the season to…
- Talk Copy to Me | Content + Copywriting Podcast
Demystifying Facebook Ads with Jody Milward
Everybody talks about Facebook ads, but if you want me to be honest with you....not everyone understands what they're talking about. Which is exactly why it's…
- Talk Copy to Me | Content + Copywriting Podcast
Understanding Email Tech with Bev Feldman
Let's be honest with each other for a moment. How well do you "get" email tech? Are you comfortable in your email software platform? I bet if you asked a few…
- Talk Copy to Me | Content + Copywriting Podcast
Understanding Sales Email Strategy with Kyla Roma
Email is emotional. Liz Wilcox said it in our episode on welcome sequences, and Kyla Roma is echoing it here today during our conversation on sales email…
- Talk Copy to Me | Content + Copywriting Podcast
How to be Consistent With Email Marketing
Do you know how to be consistent when it comes to emailing your list? If the answer is no, you are sooooo not alone. So many small business owners struggle…
- Talk Copy to Me | Content + Copywriting Podcast
Here's Exactly What Goes in a Welcome Series with Liz Wilcox
Yes! You're growing your email list. I hope you feel so proud of your efforts! 🎉 But now what? Well, simple. You need a series of emails to introduce yourself…
- Talk Copy to Me | Content + Copywriting Podcast
How to Grow an Email List with Kate Doster
Wish you knew how to grow an email list for your business? If so, you're not alone. In preparation for this episode, I Googled "How do I grow an email list?"…
- Talk Copy to Me | Content + Copywriting Podcast
Creating a Post Quiz Email Strategy with Dawn Petrin
So we've talked about how great of a marketing asset quizzes can be, but what happens after you've completed one and launch it to the world? Do you just keep…
- Talk Copy to Me | Content + Copywriting Podcast
The Low Down on Marketing Quiz Creation with Jackie Aguglia
Quick: While you have the chance, join Interact's FREE Quiz Mastermind, happening from October 11-13! Let me ask you a question for a moment. Have you ever…
- Talk Copy to Me | Content + Copywriting Podcast
How Copy Factors Into Your Business Processes with Melissa Morris
Your business relies on words. Yes, words. There are words in every facet of your business, though it's understandable that when you think of business words…
- Talk Copy to Me | Content + Copywriting Podcast
Is an Online Business Membership Right for My Business? with Lisa Princic
Thinking about adding a membership to your offer suite? You're not alone. The business world has seen a steady rise of online memberships in the past few…
- Talk Copy to Me | Content + Copywriting Podcast
Podcast Guesting and All the Copy That Comes With It with Angie Trueblood
How much copy do you think goes into visibility opportunities, such as podcast guesting? Well, at first glance, it might not seem like a lot. If anything comes…
- Talk Copy to Me | Content + Copywriting Podcast
Set Your Own Website Rules with Teresa Schlup
If there's one thing that drives me bananas about the online business world...it's how people think there are "rules" they must follow in order to be…
- Talk Copy to Me | Content + Copywriting Podcast
The 4 Buying Journey Questions Your Website Must Answer with Lorraine Ball
Copy + Design do not = a website. However, there is one thing that brings copy and design together. Without it, no published website will be successful…
- Talk Copy to Me | Content + Copywriting Podcast
How to Audit A Website (Think: Tech, Copy, Design + More!)
We all know the importance of having a website. And if you didn't believe that before listening to my podcast, I sure as heck hope that I've drilled that in…
- Talk Copy to Me | Content + Copywriting Podcast
How to Make the Best Website Investment with Katie O'Brien
You know your website isn't serving your business how you'd like it to, but how the heck do you know when it's time to make a major change to your site?…
- Talk Copy to Me | Content + Copywriting Podcast
Showing Up Authentically in Your Business & Branding with Josh Womack
We’re all multifaceted human beings, and while we may do one thing professionally, service providers and other small business owners have various creative…
- Talk Copy to Me | Content + Copywriting Podcast
The Difference between a Messaging and a Visual Style Brand Guide with Michelle Clayton
Style guides. Brand messaging guides. Editorial guidelines. Copy style documents. Visual branding guides. Voice guidelines. Brand style guide. Brand strategy…
- Talk Copy to Me | Content + Copywriting Podcast
Voice of Customer Research and Messaging with Melissa Payne
If you're interested in brand messaging — what we've been talking about on the podcast for the past couple of months — voice of customer (VOC) research is…
- Talk Copy to Me | Content + Copywriting Podcast
Brand Messaging and Repurposing Content with Emily Aborn
How many times have you sat down to create content quickly and instead spent endless hours adjusting the style, voice, personality, and vibe until the words…
- Talk Copy to Me | Content + Copywriting Podcast
What Goes In a Brand Messaging Guide for Your Business?
How do you know what to say to your clients? How do you know how to speak to leads on social media or what to write in your email newsletters? Well, I don't…
- Talk Copy to Me | Content + Copywriting Podcast
Turning Testimonials Into Case Study Marketing Content with Brittany Herzberg
Case study marketing offers an excellent return on investment. It's one way to show our clients our expertise, while also showcasing the breadth of work we can…
- Talk Copy to Me | Content + Copywriting Podcast
Customer Experience for Systems and Processes with Charlotte Isaac
Charlotte Isaac is a Business Operations Consultant who gave up her role as a corporate ops manager inside of a creative agency so that she could serve small…