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The Difference between a Messaging and a Visual Style Brand Guide with Michelle Clayton
Style guides. Brand messaging guides. Editorial guidelines. Copy style documents. Visual branding guides. Voice guidelines. Brand style guide. Brand strategy guides.
With so many names for somewhat similar things, it can be overwhelming to know what you're buying into when you invest in your marketing and messaging.
Today, we'll talk about style guides and what you can expect from the copy perspective and the design perspective so you can ensure the branding you're investing in meets your high standards (and serves your business into the future!)
As always, you can listen in to this episode…
The skinny
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