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How to Dress for a Photoshoot for your Business with Melanie Lippman

As much as I wish this weren’t the case, I wasn’t born a fashionista. Sure, I can throw together an outfit worthy of running errands and choose my favorite out of a lineup of gala dresses, but being effortless stylish…well, I can’t quite claim it.

Which is why, when it came time to get new brand photos taken, I had no clue how to a dress for a photoshoot. I knew I wanted to seem approachable in the images, but how does approachable translate into clothing?

I was lucky that I was able to lean on my best friend for support, but it also made me keenly aware that I needed to learn what styles…

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