Understanding Email Tech with Bev Feldman

Talk Copy to Me | Content + Copywriting Podcast · Nov 15, 2022 · 39m

Let's be honest with each other for a moment. How well do you "get" email tech? Are you comfortable in your email software platform? I bet if you asked a few of your online biz buddies, the majority of your group would agree that they're not as confident as they'd like to be in their email platforms.

And I'll be honest with you, I too would like to understand my email provider better so that I can improve my subscriber experience. I mean, I get it, but email tech isn't really my specialty. I like to stay in my lane and focus on email strategy and messaging.

Which is exactly why I invited Bev…