Shows / Art of Mortgage Marketing
Art of Mortgage Marketing
Learn what it REALLY takes to build a THRIVING mortgage business, doing what you LOVE, without relying on cold calling or annoying Realtors. Hosted by Doren Aldana, founder of MortgageMarketingCoach.com and several highly-acclaimed training programs, including the Client Acceleration Formula and the 7-Figure Lender Academy.
Episodes
- Art of Mortgage Marketing
The Best Way to Prospect for New Loans - Without Having To Meet Face to Face (Even If You're a Newbie)
Pre-COVID, meeting top producers in person was a great way to build profitable relationships, but that’s no longer an option. If we plan to dominate the…
- Art of Mortgage Marketing
5 Hacks For Maximizing Your FREEDOM, So You Can Earn More While Working Less
We all have the same number of hours in a day, but what separates superstars from the Average Joe LO is how that time is spent. If we want our businesses to be…
- Art of Mortgage Marketing
7 Signs Your Marketing is Broken (And How to Fix it)
It’s tough staying motivated when it feels like we’re spinning our wheels in the same spot, but most of the time, average results come down to one thing: poor…
- Art of Mortgage Marketing
3 Steps to Creating a Breakthrough in Your Purchase Pipeline... Without Cold Calling, Begging, or Bribing
Growing our purchase pipeline without making a ton of cold calls may sound too good to be true, but that’s only because we’ve become used to doing it the hard…
- Art of Mortgage Marketing
How Erica Dose Went From a 4-Year Rut of Stagnation to DOUBLING Her Purchase Business in Just 3 Months (Without Cold Calling)
Getting “good” results year after year may sound like a blessing, but every seasoned mortgage pro will agree that after a while, good just isn’t good enough…
- Art of Mortgage Marketing
How Having Less Realtor Partners Actually Makes You More Money
One of the biggest reasons loan officers struggle to delight in their work comes down to who they work with. Not all Realtors are created equal. Some energize…
- Art of Mortgage Marketing
3 Hidden Obstacles to Success That Stop Most Mortgage Pros From Living Their Dream
Struggling mortgage professionals tend to blame external factors for their stagnation, but sometimes the culprit is a lot closer to them. Even with the best…
- Art of Mortgage Marketing
7 Reasons Why It Pays to Proactively Pursue the Purchase Market (Even in a Refi Boom)
The recent half-point increase in conventional refinancing rates has rattled the cage of any LO who put all their focus on that market. Building your business…
- Art of Mortgage Marketing
The Top 5 Ways Mortgage Pros Sabotage Their Success
Many ambitious loan officers do everything they can to progress, grow, and expand but constantly find themselves stuck with short-lived successes, unfulfilled…
- Art of Mortgage Marketing
How Jed Barker 5X'D His Income In 60 Days With Zero Cold Calling
Without a bold and strategic investment into ourselves and our dreams, it’s impossible to fully expand into the fullness of our potential and our capability…
- Art of Mortgage Marketing
What's The Shortest Path to the Cash?
Every loan officer wants a business that is stable, systems-driven, and allows them to work with the best people. The problem is, through mistakes and the…
- Art of Mortgage Marketing
Why Settling for "Good" Holds You Back From Achieving GREATNESS!
When our definition of success is too close to our comfort zone, it’s easy to settle and slip into stagnation. Many loan officers aim for good enough, instead…
- Art of Mortgage Marketing
Why Mortgage Pros Fail & Fall Way Short Of Their Full Potential
There are small and subtle ways that make it hard for us to reach our full potential. Even some of the most talented and capable LOs are constantly hitting a…
- Art of Mortgage Marketing
Once You Master This Process, You’ll Get 3+ Deals Per Month For Every 100 Past Clients In Your Database
As mortgage professionals, we have a moral obligation to make the biggest impact we can and serve our clients to the best of our abilities. We can do so much…
- Art of Mortgage Marketing
How to Overcome Fear of Rejection and Get Your Power Back
In order to grow our businesses and allow them to become vehicles of freedom, abundance and fulfillment, it’s important that we have a system for attracting…
- Art of Mortgage Marketing
How to Stop Being the "Bottleneck" In Your Busin
Business owners become trapped when they decide to do it all themselves. It hinders growth and freedom and makes it harder for the business to build wealth…
- Art of Mortgage Marketing
Why Realtors Don’t Give You the Time of Day and How to Fix It
A lot of mortgage professionals are thriving riding the Refi boom, but the fact is, rates will go up at some point and we have to be prepared for that. Now is…
- Art of Mortgage Marketing
Busting the "I've Already Got a Mortgage Lender" Objection
In order to be effective at building partnerships with top-dog Realtors, we need to be able to handle objections like pros. We need to have the superpower of…
- Art of Mortgage Marketing
The 3 Types of Fear that Stop Mortgage Pros from Achieving Their Dreams
The biggest thing holding people back from achieving the lives of their dreams isn’t a lack of talent or capacity - it’s fear. Fear is something we all…
- Art of Mortgage Marketing
Why Focusing Solely on Refi's to the Neglect of Purchase Business is Stupid (and How to Build Stability Through Diversification)
We’re in a refi boom right now, and while it’s tempting to put all our effort and energy on the low-hanging fruit, the last thing you want is to be unequipped…
- Art of Mortgage Marketing
How to Attract New Top-Producing Realtors Partners While In Quarantine (Without Cold Calling or Even Meeting in Person)
With so many people hunkering down waiting for this covid-19 storm to blow over, it’s easy to think that it’s impossible to grow your business right now. But…
- Art of Mortgage Marketing
How to EXPAND Your Market Share While Everyone Else is CONTRACTING
As we continue trudging through these trying times, nothing in our lives feels usual, and the shadow of an uncertain future continues to loom over us. Many…
- Art of Mortgage Marketing
COVID-19 Client Celebrations
We’re all living through a time where life is anything but ordinary or the usual, and we’ve decided to do something a little different with our podcast, and…
- Art of Mortgage Marketing
5 Steps for Building a Rock-Solid, Recession-Proof Business
We’re living in uncertain and turbulent times, and this can take a toll on a business that doesn’t have the right pillars and systems built into it. Why do…
- Art of Mortgage Marketing
How to Stay Sane and Profitable When Things Are a Little Nuts
The coronavirus epidemic and its impact on our health and wealth is weighing on everyone’s mind; but right now more than ever, it’s important that we show up…
- Art of Mortgage Marketing
How to Sail to New Frontiers of Success By Becoming the Captain of Own “Wealth Team” w/Dave Savage
In this highly digitally disrupted world, LOs need to bring something to the table that goes beyond mortgages. What is a wealth team and why is it important to…
- Art of Mortgage Marketing
How to 10X Your Loan Production Without Cold Calling w/Dave Savage
Many mortgage officers are frustrated from not getting results, and it’s because they are reliant on the wrong methods. What are some of the flaws of cold…
Art of Mortgage MarketingThe Phenom Formula: How Chris Went From $0 to $100M In Just 3 Years Without Losing His Sanity (And How You Can Too)!
Most mortgage professionals hold themselves back from success because they’ve been told they need to sacrifice parts of their lives if they want to see great…
- Art of Mortgage Marketing
3 Reasons Why LOs Fall Out Of LOVE With Their Business (And How to Get Your FIRE Back!)
Our businesses should be a source of joy, but sometimes, the inspiration, drive and passion dies out. Why does this happen? How do we reignite our love for…
- Art of Mortgage Marketing
Why Having Too Much Freedom Kills Your Success
As mortgage professionals, we have the benefit of extreme flexibility, but if we want to be successful, we have to put a limit on our freedom today, so we can…
- Art of Mortgage Marketing
Why Your Company Will Never Solve Your Marketing Problems
Our mortgage companies, brokers and managers promise to be the one-stop solution for all our business needs, but when it comes to marketing, they will always…
- Art of Mortgage Marketing
How Your Comfort Zone Keeps You Stuck In The Rut of Stagnation (Settling for Less)
Clinging too tightly to our comfort zones is one of the biggest reasons people fail to achieve their goals. What are the effects of not getting out of our…
- Art of Mortgage Marketing
How to Generate the Highest-Quality, Most Qualified Online Mortgage Leads (For Just $1.78 per Lead)... Without Facebook! w/Brian Diez
One of the biggest challenges mortgage pros experience is creating a healthy pipeline of leads without breaking the bank. Previously, Facebook has generally…
- Art of Mortgage Marketing
3 Simple Steps for Creating a Kick Ass Marketing Plan
The start of a new year is the perfect time to rethink and refocus our marketing goals and efforts, and if we want to succeed, it’s important to have a…
- Art of Mortgage Marketing
5 Steps For Using Facebook Ads to Generate Quality Mortgage Leads & Attract Rock Solid Realtor Partners Without Cold Calling w/Sabina Phillipsz
There are 5 simple steps we need in order to turn Facebook into a lead machine that feeds our pipeline with an ever-growing flow of closed deals. Do you wish…
- Art of Mortgage Marketing
How Kirsten O'donnell 5X'd Her Income (From 1 to 5 Loans/Mo.) in Just 4 Months (Without Cold Calling)
When you’re in the slow grind, worrying about where your next deal will come from, life in the mortgage business can get very difficult. When we feel like…
- Art of Mortgage Marketing
3 BIG Reasons Why Most Marketing Plans Don't Work (And How To Fix It)
Most of us are looking forward to a new year and hoping that our marketing strategies will be successful in helping us grow our businesses. The problem is that…
- Art of Mortgage Marketing
AOMM - 3 Cash-Eating Gremlins In Your Business That Cause Griping Instead of Gratitude
For many of us, our businesses are robbing us of peace, gratitude and precious dollars, and it’s because of some of the approaches we are taking. What are the…
- Art of Mortgage Marketing
How to Fix Not Hitting Your Income Goals
As 2019 draws to a close, many loan officers are beginning to question why they haven’t met their income goals for the year. What are the key things holding us…
- Art of Mortgage Marketing
5 Steps for Attracting Top Producing Realtors as Exclusive Partners (Webinar)
Many LOs feel like they aren’t getting anywhere or achieving anything when it comes to working with the best Realtors, and it’s because of repeating the same…
- Art of Mortgage Marketing
The Risk of Not Taking Risks
All of us want to live more effective lives, but when it comes to doing what we need to do in order to achieve greater success, we often find ourselves…
- Art of Mortgage Marketing
The Cost of Delaying on Your Dream (Doing It The Hard Way)
When we don’t equip ourselves to win and succeed, we miss out on so many great things we could have in our lives and businesses. If we aren’t employing the…
- Art of Mortgage Marketing
3 Limiting Beliefs (You Think Are True) That Kill Your Success
Many of us believe that what gets in the way of our success are the circumstances and external limitations in our lives, whether it’s a lack of opportunity or…
- Art of Mortgage Marketing
Why Realtors Hate Average Joe LOs (And How to Flip the Script)
A lot of loan officers dread reaching out to Realtors because they’re under the impression that Realtors instinctively hate dealing with them. How can we stop…
- Art of Mortgage Marketing
5 Reasons Why Buying Leads is Stupid (And What To Do Instead)
Buying leads has become extremely popular with loan officers who think they’re saving time, but in reality, they’re actually doing it the hard way. Why is…
- Art of Mortgage Marketing
3 Traits of Top Producers (That Separate Them from the Mediocre Majority)
The vast majority of loan officers are earning under $75 000 per year, while the top earners are earning upwards of $500,000 annually. What is it that…
- Art of Mortgage Marketing
Why LOs Resist Recruiting Realtors (And How to Fix it) w/Peter Fickeisen
Something most loan officers seem to struggle with is a resistance to recruiting Realtors. What keeps holding us back? How can we overcome our call reluctance…
- Art of Mortgage Marketing
How Samuel Borthwick Went From $11k/month To $87k+/month In Just 10 Months- Without Sacrificing His Family Life
We all want to go further in business, but sometimes we spend too much time focusing on small issues and not enough on the bigger picture. How can we increase…
- Art of Mortgage Marketing
Why the “One-Trick Pony” Solutions Keep You Struggling (And How to Become Recession-Proof)
So many mortgage coaches promise single solutions that supposedly guarantee success. Are any of these singular options capable of creating longevity in the…
- Art of Mortgage Marketing
How To Close More Deals With Less Realtors (And Less Drama)
Dealing with Realtors can be bring a lot of drama, especially if we’re dealing with arrogant agents. How can we take control of our partnerships and start…
- Art of Mortgage Marketing
How to Get Out of the ‘GRIND’ and into the Green with More Fun, Freedom and Fulfillment!
So many of us have been told that without a constant grind, we’re doomed to mediocrity. While there is certainly a need to grind at times, are we destined to…
- Art of Mortgage Marketing
Art of Mortgage Marketing - How Robert Spiegel Increased His Production By 76% in Just 3 Months— Without Cold Calling or Chasing Realtors!
Falling into a rut is something many Loan Officers experience in their careers and it can be difficult to get out of, especially when business is still doing…
- Art of Mortgage Marketing
How Kira Truett QUINTUPLED Her Income (From $4k/Month to $20k Per Month in Just 4 months)... Without Making a Single Cold Call!
To be successful in life, we must develop a success mindset. Stinkin' thinkin creates stinkin' results. Champion thinking creates champion results. All…
- Art of Mortgage Marketing
3 Secrets to Success That Separate the Top Dogs From All The Rest
The mortgage industry is faced with a lot of challenges that can make running a business turbulent, but there are always top producers who thrive and achieve…
- Art of Mortgage Marketing
The REAL, Raw Truth Realtors Won't Tell You About Why They're Not Sending You ALL Their Buyers w/Chris Reale
A lot of loan officers cold call Realtors offering "great rates" and "great service", and then wonder why it ain't working. That's doing it the HARD WAY. What…
- Art of Mortgage Marketing
Why Working Harder and Longer Keeps You Stuck in the Struggle (and How to Finally Break Free!)
Most mortgage professionals agree that they’re spending way too much time working for the results they’re seeing. How can you break free from the endless cycle…
- Art of Mortgage Marketing
3 Critical Skills Every Mortgage Pro Needs to Master for Success
Often, mortgage professionals don’t reach their full potential, purely because they aren’t following the right steps. What steps should you be taking to ensure…
- Art of Mortgage Marketing
How to Stop Chasing Realtors and Get Them to Start Chasing YOU! w/ Chris Reale
Let's be real: chasing realtors down and offering them rate sheets and donuts doesn’t work anymore. Those days are long gone, and unfortunately, a lot of…
- Art of Mortgage Marketing
How to WOW Top Dog Realtors into Making You Their Exclusive Lender
The mortgage industry is filled to the brim with hopefuls. How can you make sure you stand out from the crowd? How can you offer a ‘wow’ factor that separates…
- Art of Mortgage Marketing
Why Most Coaching Programs for Mortgage Pros Don't Work
There are so many coaching programs out there, but not all of them are effective. Where do most programs go wrong? What should a great program be offering you?…