Shows / Proof to Product
Proof to Product
Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you're building a business that supports your best life. If you've ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie…
Episodes
Proof to Product329 | How These 9 Businesses Have Grown Since Attending Paper Camp
We are gearing up for the 43rd round of Paper Camp and we are so excited! This is our wholesale intensive program, and I wanted to do something fun for this…
Proof to Product328 | An inside look at what Paper Camp is like
Have you ever wondered what it's like to attend our Paper Camp program? If so, today's episode is for you! I am sharing an inside peek into one of our Paper…
Proof to Product327 | How to apply for a Paper Camp scholarship with Katie Hunt
If you're listening today that means you're likely interested in applying for our Paper Camp scholarship! Giving back is one of our core values here at Proof…
Proof to Product326 | The State of Trade Shows in 2024 with Katie Hunt
I have been doing so much good content for other people and I'm doing my best to bring it back around so that you all have access to it and know about these…
Proof to Product325 | How To Plan Out New Wholesale Product Releases With Divya Guruju, Mellowworks
I've been thinking a lot about how our past work experience and general lived experience shape how we start and build our businesses. For me, I spent 12 years…
Proof to Product324 | New Year Business Checklist for Product Brands
Happy New Year! I hope you had a restful and relaxing holiday season. I enjoyed a lot of downtime with my family and also worked on a few things behind the…
Proof to ProductWe're on winter break!
The Proof to Product podcast team and I are practicing what we preach and the podcast is taking a winter break! We will be back with a new podcast episode on…
Proof to Product323 | 6 Reasons Why You Should Not Be Doing Monthly Wholesale Promotions
There is a lot of noise on the internet. Lots of gurus, experts, and other people claim you have to do things a certain way in order to be successful. We see…
Proof to Product322 | Navigating the Ups & Downs of Entrepreneurship with Katie Hunt
Hey everyone! I was recently on Shirlee Fisher's podcast, The Tillage Podcast, where we talked about a variety of topics: how to navigate challenges during a…
Proof to Product321 | Wholesale Trade Shows & Buying Patterns with Retailer, Audrey Woollen, Urbanic
It's no secret that wholesale buying patterns and in-person trade shows have shifted substantially over the last few years. Where buyers were once placing…
Proof to Product320 | The challenges of bringing a new product to life with Zeba Parkar, Treleaf
The best products solve a problem or create an emotional connection. The ideas for these products stem from our own pain points or challenges as well as the…
Proof to ProductHappy Thanksgiving!
The podcast is taking a break this week so that our team can celebrate Thanksgiving with our families and friends. We will be back next week with an interview…
Proof to Product319 | 2024 Market Trends For Product Based Businesses with Jessica Totillo Coster
We recently did a two-part series on the State of Retail where I talked to two independent brick-and-mortar retail shop owners [episode 1] [episode 2]. This is…
Proof to ProductShop small this holiday season!
Today I'm popping in with a call to action and that is… I want you to shop small this holiday season. To make this as easy as possible for you, we've put…
Proof to Product318 | You need to be selling each and every day with Katie Hunt
You know we like to keep things real with you here at Proof to Product and the truth is, there will be a lot of businesses that will close their doors over the…
Proof to Product317 | The State of Independent Retail with Jen Palacio & Katie Wilson [Part 2]
Today's episode is part 2 of a two-part series on the state of independent retail right now. If you missed last week's episode, I encourage you to check that…
Proof to Product316 | The State of Independent Retail with Jen Palacio & Katie Wilson [Part 1]
Over the last few months, I've had a lot of private conversations with store owners about the state of independent retail. They've confided in me about a wide…
Proof to Product315 | His candles (and your products) aren't for everyone with Jesse Regis, Virgins On Fire Candle Co
We are excited to host Jesse Regis from Virgins on Fire Candle Company and today, we talk to him about the evolution of his brand, the importance of finding…
Proof to Product314 | Shopify Invests in Faire. What this means for you with Katie Hunt
News recently broke that Shopify was closing Handshake, its wholesale sales platform, and investing as a shareholder in Faire. Today's episode is bringing you…
Proof to Product313 | How To Integrate Inclusive Marketing Into Your Customer Experience With Sonia Thompson
Making your customers feel like your product or service is tailored specifically for them is the key to inclusive marketing. Inclusive marketing expert Sonia…
Proof to Product312 | Expanding into Licensing with Betsy Garcia, Bloomwolf Studio
Licensing is an excellent opportunity to extend the reach of your brand and expand your business offerings. But finding the right partnership can be tricky…
Proof to Product311 | 4000% Increase in Wholesale Orders this Year with Lauren te Velde of Paper Farm Press
Today's podcast guest, Lauren te Velde Paper Farm Press, a woman-owned stationery and gift design shop in Kingsburg, CA, is a big fan of having a brand story…
Proof to Product310 | What is a SKU and why do I need them? with Katie Hunt
Do you find yourself fresh in the wholesaling journey? Are you asking yourself whether you need stock-keeping unit (SKU) numbers? And if you do, how do you…
Proof to Product309 | Business Contentment Over Business Growth with Brigida Swanson, Yardia
Choosing business contentment over business growth can be a great reminder to all of us that there are seasons in business, and sometimes what we have is all…
Proof to Product308 | Benefits & Challenges of Running Two Brands with Stephanie Clarke, Dahlia Press
If there's one constant in business, it's change. But making big shifts as an entrepreneur can be pretty daunting. After all, it's one thing to plan and…
Proof to Product307 | Elevate Your Sales with These Two Wholesale Metrics with Katie Hunt
There's no "easy mode" in business. Selling physical products is a lot of work and being a product entrepreneur requires grit, tenacity, and courage. Today's…
Proof to Product306 | Always learning, improving & evolving business with Jill Shephard, Ruff House Print Shop
You have heard me say it before, and I'm gonna remind you again, strong businesses are built through slow, steady, intentional growth. Today's guest is proof…
Proof to Product305 | Hiring Family & Creating Boundaries in Your Business with Katie Hart, Odd Daughter Paper Co.
Today we are continuing our conversation with Katie Hart of Odd Daughter Paper Co. If you missed the first part of our conversation, head back and listen to…
Proof to Product304 |You Can Be Successful with Wholesale without Trade Shows with Katie Hart, Odd Daughter Paper Co.
Yes, friend, you can be successful with wholesale without exhibiting at trade shows. This is a question that I frequently hear from our Paper Camp students and…
Proof to Product303 | What Retail Shops Look for When Buying Wholesale with Ginger Diaz, Feliz Modern & Rancho Diaz
Opening a retail storefront is no joke. It's a whole lot of work and a completely different business model than selling products online or to the wholesale…
- Proof to Product
From the Archives | Scaling to 500 Wholesale Accounts with Brittany O'Brien, Brittany Paige
While we're on a short break for the summer, we're re-airing some of your favorite Proof to Product episodes, including this one with Brittany O'Brien!…
- Proof to Product
From the Archives | Scaling Wholesale with Beth Roszkowski & Tiffany Grimes
While we're on a short break for the summer, we're re-airing some of your favorite Proof to Product episodes, including this one with Beth Roszkowski and…
- Proof to Product
We're on Summer Break!
The Proof to Product podcast team and I are practicing what we preach and the podcast is taking a summer break! We will be back with a new podcast episode on…
Proof to Product302 | Paid Advertising for E-Commerce Brands with Taylor Frame, Focus Funnels
Today we're gonna talk about paid advertising. I have spent years searching for someone that has extensive experience in the e-commerce space, and who…
Proof to Product301 | You Are Your Number One Resource with Michelle Angenent, 417 Press
"You are your number one resource." This is a direct quote from today's guest, Michelle Angenent. Michelle is a Paper Camp alum, LABS member, and the fierce…
Proof to Product300 | Lessons Learned from Successful Entrepreneurs
I am incredibly proud to share our 300th episode of the Proof to Product podcast! It's just incredible to me that we started this show in May of 2017 with one…
Proof to Product299 | Supply Chain Issues, Paper Shortages & What to Expect Going Forward with Ronnie Williams, DeFrance Printing
Supply chain issues, paper shortages, production problems, shipping delays, and increased labor costs; these are just some of the issues that our community of…
Proof to Product298 | Why You Should Never Accept a $25 Wholesale Order with Katie Hunt
I completely remember what it was like in the early days of selling wholesale. I felt like I was winging every single decision. I questioned everything I was…
Proof to Product297 | Building a Handmade Food & Beverage Brand with Ashleigh Evans, InBooze
Just follow your instincts that seems to be the thread throughout today's podcast episode. Paper Camp alum, Ashleigh Evans of InBooze, joins me to talk about…
Proof to Product296 | Live from *Noted and SF Now
I recently spent the day with many of our Proof to Product students at the *Noted & SF Now trade show in San Francisco, CA. Seventy-four of our Proof to…
Proof to Product295 | Why Every Entrepreneur Needs a Hobby that They Aren't Monetizing with Sam Kramer, Near Modern Disaster (Part 2)
Welcome part two of my interview with Sam Kramer of Near Modern Disaster! If you have not yet listened to part one, make sure to check out episode 294 first!…
Proof to Product294 | 4 Things that Made the Biggest Impact in Her Business Growth with Sam Kramer, Near Modern Disaster (Part 1)
You have heard me talk about this time and time again, but there is no singular pathway in business! Even though we may all be running physical product-based…
Proof to Product293 | Turn Trade Show Leads into New Customers with Katie Hunt
As you're getting ready for upcoming trade shows, I want to share how you can create a simple, but effective way to turn your trade show leads (people you meet…
Proof to Product292 | Task Management vs. Energy Management with Ashley Brown, Routines & Things
We all have big goals, dreams, and plans for our businesses. In order to meet those milestones, we need to take action. What do you do when you look at your…
Proof to Product291 | Working through feelings of failure & coming out better on the other side with Alyssa Manoleas, Grey Street Paper
Many entrepreneurs are high achievers! We work hard. We go above and beyond. We care deeply about the work we do, whether it's for ourselves or for others. So…
Proof to Product290 | The Pros and Cons of Using Your Personal Name for Your Product Business Name with Katie Hunt
Think back to when you started your business. Was choosing a name an easy or difficult task for you? I'm terrible at naming things—particularly my own…
Proof to Product289 | Product photos & video made easy with Rikin Diwan, soona studios
Way back in 2008, when I had my stationery brand I purchased a light box off of Amazon, borrowed my sister's DSLR camera and spent hours reading photography…
Proof to Product288 | SMS & email marketing strategies with Arianne Foulks, Aeolidia
Research has shown that you have about 8 seconds to capture people's attention when they come to your website. That's the average attention span for your…
Proof to Product287 | Preparing Your Handmade Product Business for Economic Downturns with Jess Van Den, Create & Thrive
Does the economy have you worried? I know that the words inflation and recession have been hot topics in several small business groups that I'm in, and I know…
Proof to Product286 | Is it an accident or an intentional decision with Katie Hunt
When I talk to people about their business, they often say they "fell into business" or became an "entrepreneur by accident." It's a common story, especially…
Proof to Product285 | Live from NY Now & Shoppe Object
I'm back from a whirlwind trip to New York where over 50 of our Paper Camp alumni were exhibiting at NY Now and Shoppe Object - two wholesale trade shows. It…
Proof to Product284 | 4 Common Wholesale Mistakes and How to Correct Them with Katie Hunt
How did you decide that it was time to start wholesaling for your business? This is one of my favorite questions to ask my coaching clients, our Paper Camp…
Proof to Product283 | Monica Sharma-Patnekar, Business with Monica
How well do you know your customers and I'm not talking just their demographics or their buying preferences; I'm talking about their lifestyle, their desires…
Proof to Product282 | From Corporate Product Designer to Intentional Business Owner with Amy Frazer, Keller Design Co
If you've been listening to this podcast for a while, you know that one of my mantras is that slow, steady growth is how strong businesses are built. Well…
Proof to Product281 | 5 Myths about selling wholesale with Katie Hunt
Selling wholesale can be a valuable and lucrative strategy for businesses of all sizes, but there are a few myths about the process that can discourage some…
Proof to Product280 | Selling wholesale to Nordstrom, Anthropologie & REI with Lana Effron, Lana's Shop
Don't you love hearing other people's business journeys? I sure do. Today I'm joined by Lana Effron of Lana's Shop. Lana is a Paper Camp alum and a member of…
Proof to Product279 | Shopify Apps & Strategies with Erin Alexander, Product Powerhouse
Fun fact: Approximately 75% of our Proof to Product community sells their products through a Shopify site. One of the most commonly asked questions that comes…
Proof to Product278 | What's New in LABS in 2023! 🎉
Our labs program is getting a major upgrade for 2023 with more accountability, incredible trainings, in-person meetups, and a wider range of support from our…
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We're on Winter Break!
The Proof to Product podcast team and I are practicing what we preach and the podcast is taking a winter break! We will be back with a new podcast episode on…
Proof to Product277 | Maximizing online sales on Amazon and Shopify with Grace Hayden | Shopify Simplified
For those just starting out on their commerce journey, selecting a sales platform can sometimes be intimidating. Do they go with something like Amazon or Etsy…