Shows / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
Sales and negotiation are rarely taught with the rigor they deserve. Lucas and Luna sit across from each other in this series to dissect real deal-making — not the platitudes of closing techniques, but the actual arithmetic of concessions, the psychology of anchoring, and the structural choices that separate a handshake from a signature. Each episode takes a single negotiation scenario — a SaaS renewal, a distribution partnership, a founder's exit term sheet — and walks through the variables…
Episodes
Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for OperatorsHow Asking for a Success Metric Turned a Skeptic into a Buyer
In Episode 170 of Closing the Deal, Lucas and Luna unpack a deal that nearly died in procurement — until the rep stopped selling features and asked one…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How Asking for a Meeting Agenda Unlocked the Real Buyer
In this episode, Lucas and Luna unpack the story of a software rep who kept losing momentum in discovery calls because the real decision-maker was hiding in…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How Asking for a Fixed Price Won the Deal
In this episode, Lucas and Luna explore a counterintuitive sales tactic: winning a deal by asking the buyer to agree to a fixed price, no escalations, no…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
Asking for the Buyer's Deal Breakers to Win the Sale
In this episode of Closing the Deal, Lucas and Luna unpack a counterintuitive sales move: asking the buyer directly about their deal breakers. They walk…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a Discount
On this episode of Closing the Deal, Lucas and Luna break down a deal where the sales rep didn't push back on a discount request—they leaned in. The case…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Lost by Asking for Too Much
In this episode of Closing the Deal with Fexingo, Lucas and Luna dissect a deal that collapsed because the sales rep asked for too much at the wrong moment…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for the Buyer's Growth Forecast
In this episode of Closing the Deal, Lucas and Luna dig into a counterintuitive sales move: asking the buyer for their growth forecast. They unpack a real…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a Referral
In this episode, Lucas and Luna explore the unexpected power of asking for a referral at the moment of signing. They break down a real case from the logistics…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for a No-Renegotiation Clause
In episode 162 of Closing the Deal with Fexingo, Lucas and Luna break down a sales strategy that flips the script on post-close renegotiation anxiety. They…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a No-For-Now
In Episode 161 of Closing the Deal, Lucas and Luna dig into the counterintuitive power of asking for a 'no-for-now' — a deliberate deferral that can…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Sales Rep Won by Asking for the Buyer's Post-Launch Review
In Episode 160 of Closing the Deal, Lucas and Luna break down a real-world negotiation where a sales rep closed a $1.2 million software deal by asking the…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How Asking for a Price Cut Revealed the Real Budget
In this episode of Closing the Deal with Fexingo, Lucas and Luna dissect a surprising sales tactic: asking for a price cut to uncover what the buyer actually…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for the Buyer's Implementation Timeline
In this episode of Closing the Deal with Fexingo, Lucas and Luna explore a sales negotiation tactic that often gets overlooked: asking the buyer to commit to a…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a Board Meeting
In episode 157 of Closing the Deal, Lucas and Luna dissect the story of a software sales rep who turned a stalled deal around by asking the buyer for a board…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a No-For-Now
In this episode of Closing the Deal with Fexingo, Lucas and Luna explore a counterintuitive sales tactic: asking the buyer for a 'no-for-now' instead…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for a No-For-Now
In this episode of Closing the Deal with Fexingo, Lucas and Luna explore the counterintuitive power of the 'no-for-now' close. They unpack a…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a No-Fault Exit Clause
In this episode of Closing the Deal with Fexingo, Lucas and Luna break down the surprising negotiation tactic of asking for a no-fault exit clause. They…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a Usage Data Audit
In Episode 153 of Closing the Deal, Lucas and Luna break down a procurement win where the sales rep flipped the script by asking the buyer for a usage data…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How Asking for the Implementation Checklist Sealed the Deal
In episode 152 of Closing the Deal with Fexingo, Lucas and Luna explore an overlooked sales move: asking the buyer to review the implementation checklist…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking for a Contract Pause
In this episode of Closing the Deal with Fexingo, hosts Lucas and Luna break down a counterintuitive negotiation tactic: the contract pause. When a mid-market…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for a No-For-Now
On the 150th episode of Closing the Deal, Lucas and Luna dig into a counterintuitive close: the sales rep who asked the buyer for a 'no' instead of a…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking the Buyer to Fund a Pilot
In this episode, Lucas and Luna unpack a sales negotiation tactic that flips the usual pilot request on its head: rather than asking the buyer to cover the…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for a Contract Extension
In episode 148 of Closing the Deal with Fexingo, Lucas and Luna dive into a sales strategy that turns a single deal into a multi-year relationship: asking for…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Fund the Launch
In this episode of Closing the Deal, Lucas and Luna dive into a counterintuitive sales move: asking the buyer to fund the launch of your product. We look at…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for the Buyer's Internal Champion
In this episode, Lucas and Luna explore a counterintuitive sales tactic: asking the buyer to name their internal champion. They dissect a real deal where a…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking the Buyer to Fund the Pilot
In episode 145 of Closing the Deal, Lucas and Luna unpack a counterintuitive negotiation move: asking the buyer to fund the pilot. They trace a mid-market SaaS…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Sales Rep Won by Asking the Buyer to Be the Reference Account
In this episode of Closing the Deal with Fexingo, Lucas and Luna unpack a sales strategy that flips the typical reference call on its head: asking the buyer to…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Sales Rep Won by Asking the Buyer to Envision the Future
In this episode, Lucas and Luna break down how a CRM sales rep turned a stalled deal with a logistics company by asking the buyer one simple but powerful…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Disqualify a Competitor
In this episode of Closing the Deal, Lucas and Luna explore an unconventional sales tactic: asking the buyer to eliminate a competitor from consideration early…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
Asking for the Adoption Plan That Sealed the Deal
In episode 141 of Closing the Deal, Lucas and Luna explore a powerful sales tactic that goes beyond features and pricing: asking the buyer to map their…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Sales Rep Won by Mapping the Buyer's Decision Criteria
In episode 140 of Closing the Deal with Fexingo, Lucas and Luna unpack a powerful but underused sales technique: asking the buyer to explicitly map and weight…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking the Buyer to Write a Case Study
In this episode of Closing the Deal with Fexingo, Lucas and Luna explore a counterintuitive sales tactic: asking the buyer to commit to a written case study…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Sales Rep Won by Asking for a Third-Party Audit
In this episode, Lucas and Luna examine a surprising sales tactic: a rep at a manufacturing software company who asked a skeptical buyer to pay for an…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Sales Rep Won by Asking for a Pilot Program
In episode 137, Lucas and Luna unpack the story of a sales rep who closed a seven-figure enterprise deal not by pushing for the full contract, but by asking…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Set the Implementation Date
In episode 136 of Closing the Deal with Fexingo, Lucas and Luna explore a counterintuitive closing tactic: asking the buyer to schedule the implementation…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Break Their Own RFP Rules
Episode 135 of Closing the Deal with Fexingo tells the story of Sarah, a sales rep selling a warehouse management system to a logistics company. The…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Letting the Buyer Set the Price
When a B2B SaaS sales rep hit a pricing stalemate with a VP of Marketing, she did something unconventional: she asked the buyer to name their own price. The…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking the Buyer to Quantify the Cost of Staying Put
Episode 133 of Closing the Deal with Fexingo tells the story of a sales rep who turned a stalled deal around by getting the buyer to calculate exactly how much…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Redefine ROI
In this episode, we examine a software sales rep named Carla who won a $2.3 million deal by asking her buyer to redefine how they measured ROI. The…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for a Future Price Increase
In episode 131 of Closing the Deal, Lucas and Luna examine a counterintuitive sales tactic: a rep who secured a seven-figure deal by asking the buyer to accept…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Buyer's Personal Commitment
In episode 130 of Closing the Deal with Fexingo, Lucas and Luna unpack a counterintuitive sales move: asking the buyer to personally commit to championing the…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Redefine Success
In this episode, Lucas and Luna explore a counterintuitive sales strategy: asking the buyer to redefine what success looks like before the deal closes. They…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking the Buyer to Build the Business Case
In episode 128 of Closing the Deal with Fexingo, Lucas and Luna dissect a real sales scenario where a rep closed a six-figure SaaS deal by turning the business…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Getting the Buyer to Say No to Themselves
In Episode 127 of Closing the Deal, Lucas and Luna dissect a counterintuitive sales tactic: helping the buyer disqualify their own objections before you ever…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Buyer's Strategic Plan
In Episode 126, Lucas and Luna break down a specific B2B sales win where a rep closed a $1.8 million deal by asking the buyer to share their company's…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking for the No
In Episode 125 of Closing the Deal, Lucas and Luna unpack a counterintuitive sales tactic: asking the buyer for a 'no' instead of a 'yes.'…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking for a Referral Before the Close
In this episode of Closing the Deal, Lucas and Luna explore a counterintuitive sales move: asking for a referral before the deal is signed. They dissect a real…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Buyer's Worst-Case Number
In this episode of Closing the Deal, Lucas and Luna break down the story of a B2B software rep who flipped a stalled negotiation by asking the buyer one…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Buyer's Internal Data
In this episode, Lucas and Luna break down a real sales story where a rep closed a deal not by pitching harder, but by asking the buyer to share their own…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Unprofitable Deal
In this episode, Lucas and Luna explore a counterintuitive sales strategy: winning a deal by asking the buyer to let the rep sell a product at a loss. They…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for the Unprofitable Deal
In this episode, Lucas and Luna explore a counterintuitive sales tactic: winning a deal by actively asking for terms that make the initial transaction…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking the Buyer to Talk to Their Competitor
In episode 119 of Closing the Deal with Fexingo, Lucas and Luna unpack a counterintuitive sales move: asking a prospect to speak with a competitor before…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking the Buyer to Fire Someone
In this episode, Lucas and Luna dissect a counterintuitive sales strategy: asking a prospect to fire a current employee instead of continuing a painful…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking the Buyer to Fire Them
In this episode, Lucas and Luna break down the counterintuitive tactic of asking a buyer to fire you as a way to close the deal. They examine a real case where…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Sales Rep Who Won by Asking the Buyer to Co-Create the Solution
Sales reps often pitch a fixed solution and hope it sticks. But what if you asked the buyer to help design it? This episode unpacks a real case from early…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Getting the Buyer to Fire a Vendor
In Episode 115 of Closing the Deal with Fexingo, Lucas and Luna break down a real sales scenario where a rep won a six-figure contract by helping the buyer see…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Sales Rep Won by Mapping the Buyer’s Org Chart
In episode 114, Lucas and Luna break down a sales win that came from an unexpected source: the org chart. They tell the story of a B2B software rep who lost…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking the Buyer to Teach Them
In this episode, Lucas and Luna unpack a surprising sales strategy: asking the buyer to teach you their business. They examine a real case from mid-2025 where…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The Rep Who Won by Asking for the Broken Process
Episode 112 of Closing the Deal with Fexingo reveals a counterintuitive sales strategy: instead of proving why their solution is better, one rep at a…
- Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Sales Rep Won by Asking for a One-Year Contract
In Episode 111 of Closing the Deal with Fexingo, Lucas and Luna dissect a counterintuitive sales tactic: asking for a one-year contract instead of the standard…