Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Rep Won by Asking for the Buyer's Internal Data
In this episode, Lucas and Luna break down a real sales story where a rep closed a deal not by pitching harder, but by asking the buyer to share their own internal data. The buyer was a mid-market logistics firm struggling with route optimization software. The rep asked for the company's actual route data, found the inefficiencies, and built a case that the buyer's own numbers couldn't refute. They discuss why data transparency beats feature dumps, how to ask for sensitive information without triggering defensiveness, and the one question that got the CFO on board. Plus, a…
The skinny
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