Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for the Buyer's Growth Forecast
In this episode of Closing the Deal, Lucas and Luna dig into a counterintuitive sales move: asking the buyer for their growth forecast. They unpack a real story of a rep who, instead of pushing features or discounts, asked the CFO to share the company's three-year revenue projections. That single question shifted the conversation from price to investment, exposed the real budget, and flipped the buyer's internal narrative from 'cost' to 'growth enabler.' The hosts break down why the forecast question works, how to ask it without sounding presumptuous, and what to…
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