Shows / Mumbrellacast
Mumbrellacast
Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
Episodes
- Mumbrellacast
Mia Freedman's call to arms: 'I wanna say the quiet part out loud'
Welcome to the Mumbrellacast, which opens today with a rousing speech given by Mamamia co-founder Mia Freedman at the company's upfront yesterday morning. Mia…
- Mumbrellacast
'I'm an optimist, and I like to look forward': Paramount's Beverley McGarvey celebrates 20 years at Network 10
Beverley McGarvey, the president of Network 10 and head of streaming at Paramount ANZ speaks to Tim Burrowes ahead of the company's upfront presentation in…
- Mumbrellacast
Seven's Rohan Lund and Nat Harvey on TV networks fighting with the platforms instead of each other
Fresh from a well-received Upfront presentation, Seven Media Group CEO Rohan Lund and chief revenue officer Natalie Harvey talked to Mumbrella's Tim Burrowes…
- Mumbrellacast
ABC, it's easy as one, two, Seven
Welcome to this week's Mumbrellacast, where Seven and ABC announce the latest intellectual property for Meta to steal. In this episode, we discuss Meta's…
- Mumbrellacast
The execution will be televised
Welcome to the latest Mumbrellacast, live streamed from the Pentagon to your pocket. The Mumbrella team has been on a bit of a conference crawl this week, our…
- Mumbrellacast
The Unmakers: Can an AI tool replace your PR agency? Barney Chunn makes the case
In today's episode of The Unmakers, Tim Burrowes speaks to Barney Chunn, the co-founder of a new PR tech start-up, Drumbeat, which uses AI to better target and…
- Mumbrellacast
Recruitment scams, boy bands, and radio fans
Welcome to this week's Mumbrellacast, now sent to you from a dodgy Gmail address. This week's hot topic is scam job recruiters, who are reaching out to members…
- Mumbrellacast
One Nation vs the media, AI rip-offs, and privacy pop-up hell
This week, the Heated Debate returns with a question for the newshounds: should Australian media stand with the ABC and other banned outlets by boycotting One…
MumbrellacastBREAKING NEWS: Melbourne breakfast has a new player
More than six months after KIIS lost its Melbourne breakfast show with the Kyle and Jackie O implosion, ARN has announced the full-time replacement: Ash…
- Mumbrellacast
Nine minus two, Meta's muse, and Dan Ilic gets up
Welcome to the Mumbrellacast, the only podcast to win the Pulitzer, the Nobel Peace Prize, and a bronze Logie. This week, Nine has lost two of its biggest…
- Mumbrellacast
A dollar for Stuff: Sinead Boucher's media journey
Sinead Boucher is the owner of Stuff, one of New Zealand's biggest media companies, and in this interview with Mumbrella editorial director Hal Crawford she…
MumbrellacastBREAKING NEWS: Ive Group set to buy Motio
This morning, Ive Group has made an offer to buy publicly-listed out-of-home company Motio. The deal values Motio at around $20 million — 15% over their…
- Mumbrellacast
The big copyright fight, AI in Abe's backyard and upfronts galore
Welcome to this week's Mumbrellacast, recorded one syllable at a time and then painstakingly stitched together. Australian publishers and creators may have to…
- Mumbrellacast
Burrowes/Simons
Today's Mumbrellacast has a slightly different format to usual. It features a conversation between Tim Burrowes and Josh Simons, the CEO of Vinyl Group. It's…
- Mumbrellacast
Hughesy has a problem, M&C Saatchi has a problem, local tech bosses have a problem
This week on the Mumbrellacast, the MFW point their brooms at Dave Hughes, and we struggle to find a legitimate reason for the protesting - at least, not one…
MumbrellacastBreaking: Ryan Stokes to chair SCA
Irene Hulme and Tim Burrowes cover the news and the first questions that come to mind. Specifically, was this the plan all along, and now that Seven is firmly…
- Mumbrellacast
Welcome to upfronts season
The sunshine returned to Sydney just in time for the start of upfronts season, with SBS, Foxtel, and News Corp all proudly displaying their various wares to…
MumbrellacastBreaking news: ARN, MFW and the Jackie Henderson case
Tim Burrowes and Irene Hulme take a deep dive into the legal morass of the ARN/Jackie Henderson lawsuit with lawyer Michael Byrnes. Byrnes, a partner at Swaab…
- Mumbrellacast
News Corp's Michael Miller in conversation: Clock ticking for platforms on NBI
In this interview edition of the Mumbrellacast, timed for release with News Corp's upfronts events, executive chair Michael Miller sits down with Mumbrella…
MumbrellacastBREAKING NEWS: GfK Survey 5: Good day or bad day for ARN Sydney?
The first breaking news episode for Mumbrella. Tim Burrowes, Nathan Jolly and Irene Hulme unpack Survey 5 including a history making result, and a genuine…
- Mumbrellacast
Media monitoring veteran John Croll brings Truescope to Oz
A fourth major player has entered Australia’s competitive media monitoring industry with today’s arrival of John Croll’s Truescope. Croll previously led the…
- Mumbrellacast
New ways to measure television
Welcome to the Mumbrellacast, where television assets might be written down, but they are never written off. This week, Nine presented a set of truly baffling…
- Mumbrellacast
Tough T&Cs, dodgy media buying, Swans or ugly ducklings?
Welcome to the latest Mumbrellacast, scandal-free since 2023 (unless we missed something in the T&Cs). The biggest non-war, non-AI news at the moment is the…
- Mumbrellacast
Media works, news is a bargain, women love wicker men
Welcome to the latest episode of the Mumbrellacast, voted Australia's favourite sound. This week, we open by dissecting the last-minute changes to the News…
- Mumbrellacast
I read it on Reddit after kicking back on Kick
Welcome to the latest Mumbrellacast, not yet streaming live on Kick. And while we're on the topic of smooth segues, Melbourne-born, globally loved video game…
- Mumbrellacast
Christian O'Connell on finding a new audience in Sydney
A key moment in Christian O'Connell's new book Unscript happened backstage at last year's ARN Upfront event in Sydney. As he explains in this podcast interview…
- Mumbrellacast
The whole legal system is completely REDACTED
Harvey Norman and Latitude Financial cop a $55m fine for misleading advertising Mutinex co-founder Henry Innis raises the alarm about how advertising…
- Mumbrellacast
Full of holes, just the way we like it: Teen social media ban update
In this cross-post interview from the Spinoff's At Large podcast, Mumbrella's Hal Crawford speaks with Toby Manhire about the under-16s social media ban…
- Mumbrellacast
Australian media bosses rage against (or consider deals with) the machine
Welcome to this week's Mumbrellacast, now available as a novella. This week has seen some major executive moves at the media companies. Nat Harvey went from…
- Mumbrellacast
Meet Luca Lavigne, the 28-year-old boss of Mamamia
When Mumbrella sat down with the outgoing and incoming bosses of women’s media network Mamamia — Nat Harvey and Luca Lavigne, respectively — we were relishing…
- Mumbrellacast
You cannot spell radio without A and I
Welcome to the Mumbrellacast, now completely created with AI, auto-tune, monosodium glutamate, agent orange, and Styrofoam. This week, Prime Minister Anthony…
- Mumbrellacast
Football wins, Telstra loses, Sam Kerr gets saucy
Welcome to the latest episode of the Mumbrellacast, where we quiz the PM on his predilection for Aussie popettes. Actually, we discuss Telstra's biggest PR…
- Mumbrellacast
Moving Australian media off the endangered list
Welcome to the latest Mumbrellacast, where unfortunately Karl Stefanovic won't be joining us this week. Instead, we'll make do with the freshest five-piece…
- Mumbrellacast
Karl Stefanovic out at Nine, live from Cannes Lions, and does sport belong to the public or the highest bidder?
Welcome to the latest episode of the Mumbrellacast. Today, we're joined by Tommy Robinson to discuss whether or not those bloody—oh wait, our lawyers have…
- Mumbrellacast
Great job, terrible results! Purpose Disruptors on advertising's heavy footprint
Six years ago, Rob McFaul launched UK-based non-profit Purpose Disruptors with an aim to help the advertising and marketing industry move towards…
- Mumbrellacast
SCA skips breakfast, Sandilands settles, and should we ditch SBS?
Welcome to a very radio-heavy Mumbrellacast, where we discuss Kyle Sandilands' big settlement with ARN, SCA's sacking of three regional breakfast show, and…
- Mumbrellacast
Vinyl Group's latest land rush, radio ratings, and the problem with short-term marketing
On this week's Mumbrellacast, we dive into today's radio ratings and look at who will fill the Kyle-sized hole in the Sydney breakfast market, debate Vinyl…
- Mumbrellacast
Untrustworthy brands, untrained marketers, and unrest in the out-of-home industry
On this week's Mumbrellacast, Roy Morgan CEO Michele Levine joins the team to discuss a variety of topics, including her company's latest survey, which saw…
- Mumbrellacast
Rohan Lund's first major interview since becoming SCA chief
Rohan Lund, the newly minted CEO of SCA, joins Tim Burrowes on stage at the Mumbrella360 conference for his first major public interview since becoming boss of…
- Mumbrellacast
Mumbrellacast: Live and sweaty at M360
This week's Mumbrellacast was recorded live at Mumbrella 360 at Carriageworks in Sydney, with a six-person panel featuring our host Abe Udy, special guest…
- Mumbrellacast
BYD's CMO on building one of Australia’s fastest-rising car brands
BYD Australia CMO Kate Hornstein joins the Mumbrellacast to discuss the brand’s rapid rise from new EV entrant to one of the country’s top-selling automotive…
- Mumbrellacast
AI STIs, CGT, SBS MDs, and OOH's AGM
Welcome to this week's Mumbrellacast, where Abe Udy, Hal Crawford, and Nathan Jolly -- who some are calling the best power trio since Nirvana -- discuss the…
- Mumbrellacast
How to become a marketing catalyst, with Thomas Barta
"Once a marketer, always a marketer," declares Thomas Barta. "Marketing is about creating change and desire, and I'm still in it." Later this month, Barta is…
- Mumbrellacast
High-flyer Hugh Marks, Dentsu joins the merging lane, and Kyle strikes back
Welcome to this week's Mumbrellacast, where Tim Burrowes joins us live from the Qantas lounge but swears he isn't compromised. The reason we mention this is…
- Mumbrellacast
Brian Gallagher and Tom Malone tap out of Nine Radio and into Tapt Media
On May 1, Australia's biggest talk-radio network Nine Radio shut down and in its place sprung up Tapt Media, as hoteliers the Laundy family officially took…
- Mumbrellacast
Ooh Media takeover bid and the News Bargaining Incentive
Welcome to an early edition of the Mumbrellacast, hot off the audio presses, where we dissect the recent developments in the media and marketing space -- as we…
- Mumbrellacast
The Unmakers: James Donald's journey from oil rigs to consumer research
Two decades ago, James Donald was working on an oil rig in Norway. This month, Ideally -- the market research platform he co-founded -- raised over $13m in an…
- Mumbrellacast
Radio ratings, Spotify is not social media, and M+C Saatchi's woes
This week on the Mumbrellacast, we parse the second book of the radio ratings, look at M+C Saatchi Australia's fall from grace, and speak to Spotify's global…
- Mumbrellacast
Relationship issues in agencyland and the case of the disappearing media jobs
Welcome to a special relationship issue of the Mumbrellacast, where we look at the delicate dance between creative agencies and clients, and the harried…
- Mumbrellacast
Gambling with ad rules, Daily Mail's subs drive, and Ooh exits retail media
Welcome to the Mumbrellacast, where chances are you're about to win. We open this week's podcast by parsing the new gambling advertising restrictions announced…
- Mumbrellacast
Vodafone's disconnect, Virgin's retail media play, and kids still on social media
Welcome to a special Easter edition of the Mumbrellacast, where you don't have to search high and low to find the treats. We start with the news that Telstra's…
- Mumbrellacast
Publicis' Michael Rebelo: Classic agency M&A no longer a priority
This time last year, Publicis Group completed its landmark acquisition of Atomic 21 2, bringing one of Australia's biggest independent media success stories…
- Mumbrellacast
ABC workers strike, Kyle strikes with a lawsuit, and AI-generated PR strikes the wrong chord
We've crossed the picket line to present this week's episode of the Mumbrellacast. Around the time of recording this episode, ABC employees were returning to…
- Mumbrellacast
It’s the end of the (stupidly big salary) world as we know it
The highest paid radio host was officially terminated from his job this week, after his equal-highest-paid co-host Jackie Henderson was let go a few weeks…
- Mumbrellacast
Confusing and in decline: Chris Howatson on holdco creative consolidation
Chris Howatson has called out the mass consolidation of advertising agencies sweeping the global holding company sector, describing it as a confusing strategy…
- Mumbrellacast
Media apocalypse right now
Four years ago, Tim Burrowes came up with the idea of the Unmade Index, which tracks daily the fortunes of 14 Australian publicly listed companies, ranging…
- Mumbrellacast
Elizabeth McIntyre on Move and the future of the OMA
Good things come to those who wait, and the out-of-home advertising industry, and the media buyers who book the campaigns that grace billboards and bus…
- Mumbrellacast
Mumbrellacast: Can ARN legally boot Kyle? Should Vinyl have bought Val Morgan Digital?
Welcome to this week's Mumbrellacast, featuring zero serious misconduct breaches -- aside from references to both Alan Bond and Donald Rumsfeld, of course…
- Mumbrellacast
The Unmakers: The startup out to eliminate time sheets
"What I uncovered as I tried to get my team set up time sheeting ... was that not only are they incredibly frustrating for the people doing them, and the…
- Mumbrellacast
Mumbrellacast emergency edition: The end of The Kyle & Jackie O Show - with Tim Burrowes and Ben Willee
The news that the Kyle & Jackie O Show is coming to an end is a consequential one. The sudden and dramatic axing of FM radio's biggest show of the last two…