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Mia Freedman's call to arms: 'I wanna say the quiet part out loud'

Welcome to the Mumbrellacast, which opens today with a rousing speech given by Mamamia co-founder Mia Freedman at the company's upfront yesterday morning.

Mia implored advertisers to stop pumping three-quarters of their ad buying budgets into the social media networks, which are playing havoc with our mental health, damaging our children, and destroying our local media industry to boot. It's quite the call to arms.

Elsewhere on the podcast, we discuss Paramount Australia's upfront, run a ruler over the annual reports issued by ABC and SBS, and interview Margaret Simons, author of 'Going…

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