BREAKING NEWS: Ive Group set to buy Motio
This morning, Ive Group has made an offer to buy publicly-listed out-of-home company Motio. The deal values Motio at around $20 million — 15% over their closing market cap — and finds Ive Group expanding from the world of printing and marketing into the ever-growing out-of-home market.In a release to the ASX, Ive Group said the acquisition would allow it to build out its retail marketing and media offering.Irene and Tim discuss what the deal means for Australian media and marketing.
The skinny
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