New ways to measure television
Welcome to the Mumbrellacast, where television assets might be written down, but they are never written off.
This week, Nine presented a set of truly baffling financial results that didn't include its former radio division, Pedestrian or Domain, and pretended it had owned outdoor company QMS since the start of FY25 instead of for three months at the end of FY26. It also wrote down its television assets by a staggering $404m, suggesting they are suddenly worth less than half of what they once did.
Also measuring the worth of television this week is the Video Futures Collective, which launched…
The skinny
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