Shows / The High Ground
The High Ground
The High Ground is a podcast for founders, operators, and senior leaders who are building companies that scale and want to understand the systems, decisions, and infrastructure behind businesses that do it with structure and intention.
Hosted by Chloe and Derek Buntin, co-founders of Boderia, each episode covers B2B growth, revenue operations, commercial infrastructure, and the leadership decisions that determine whether a company scales or stalls.
The conversations that belong on the high…
Episodes
The High GroundShark Tank's Steve Baxter: Why Most Businesses Blow Themselves Up
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Steve Baxter has backed more than 100 Australian…
The High GroundWould You Hire Yourself? The Test Most Founders Fail | ft. Blake Thompson
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! If you had to hire yourself into your own business…
The High GroundWhy Business Owners Waste 20% Of Their Ad Spend | ft. Jason Le
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most ad accounts could cut 20-30% of their budget and…
The High GroundWhy Your Senior Hires Keep Failing (And How to Fix It) | ft. Daniel Moussa
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! A wrong senior hire can cost a founder-led business…
The High GroundDon't Chase Money, Chase Reputation | Investor John Jia-Ren Lee
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Chasing money is how most founders stall. Investor and…
The High GroundWhy Your Sales Funnel Is Not Working
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses think the funnel ends when someone…
The High GroundHow to Make Your Business Stand Out
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses want to stand out, but end up looking…
The High GroundRevenue Is Growing But You're Still Broke? Here's Why.
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! You can be the busiest person you've ever been and…
The High GroundWhy Your B2B Leads Aren't Converting
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses think they need more leads. They…
The High GroundWhy You Don't Need a Full-Time CMO Yet | ft. Simon Dell
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most business owners want growth. But growth comes…
The High GroundHow to Actually Get B2B Clients From LinkedIn
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most people posting on LinkedIn are getting absolutely…
The High GroundYour $1M Strategy Won't Get You to $5M
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most founders think a growth plateau means they need…
The High GroundWhy Your AI Strategy is Failing | The Real Problem
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Everyone is talking about AI. New tools. New…
The High Ground20 Overrated Lessons Every Founder Should Unlearn
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most business advice is repeated so often that people…
The High GroundYour Broken Business Processes Are Silently Killing Your Growth
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most founders think their biggest challenge is getting…
The High GroundRebranding Without Systems Will Destroy Your Business
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Rebranding a business is not just about changing your…
The High GroundShe Built a $100M Empire While Nobody Was Watching! | ft. Giselle Kramer
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most people think building a successful business is…
The High GroundHow a Founder Rebuilt Himself by Rebuilding Everyone Else | ft. Leon Stendholm
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! One conversation can change a life. Sometimes it can…
The High GroundAI in Construction: How One Firm Automated $150K Roles | Paul Doherty
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most AI talk comes from tech founders. Paul Doherty…
The High GroundIs Your Daily Routine Killing Your Productivity? | ft. Meghan Jarvis
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Performance isn't about working harder. It's about…
The High GroundHow to Build a Brand With Zero Paid Ads | AM Social's Nicholas Stallard
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! AM Social went from a 7am café meetup to 30,000…
The High GroundHow to Validate a Business Idea Before You Waste Money
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses fail because they build before anyone…
The High Ground90% of Young Entrepreneurs Get This WRONG
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most young entrepreneurs think business success…
The High GroundYou're Spending on Ads Wrong (Here's What Works)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses think they have an ads problem. In…
The High GroundYour Tech Stack Is Killing Your Growth (And You Don’t Even Know It)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses think they have an ads problem. But…
The High GroundFrom Refugee to Real Estate CEO: The Mindset It Actually Takes | Emil Juresic
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Emil Juresic arrived in Australia as a refugee after…
The High GroundWhy Rebranding Won’t Fix Your Business
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most B2B companies don’t have a branding problem -…
The High GroundThe Reality of Leadership No One Prepares You For | ft. Dominique Lamb
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most people think leadership is about growth, success…
The High GroundYour Business Can't Run Without You (And That's the Problem)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses believe they are valuable until the…
The High GroundYour B2B Marketing is Failing (How to Build a Revenue Engine)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most B2B companies don’t have a marketing problem -…
The High GroundWhy Your Best Clients Keep Leaving (And How to Stop It)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Learn how to reduce churn and improve customer…
The High GroundWhy I Became Suicidal After Making My First Million | ft. John Templeton
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most people say they want wealth. Very few are…
The High GroundStarting a Clothing Brand When the Market is Saturated | ft. Myles Eaton
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Starting a clothing brand sounds exciting - until you…
The High GroundThe Truth About Starting a Podcast (After 1 Year)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Starting a podcast sounds simple - record a…
The High GroundPhillip Di Bella: How to Build a Business Someone Will Actually Buy
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most founders build a business that can't run without…
The High GroundWhy Your Content Isn’t Ranking (Google’s E-E-A-T Explained)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! You’re publishing content. It’s optimised. Consistent…
The High GroundWhy Your NOT Closing Deals (And What to Do Instead)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most B2B deals don’t stall because of budget or…
The High GroundStop Discounting - Do This to Your Prices Instead
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Most businesses don’t struggle because of poor…
The High GroundHow to Become a Full-Time DJ (The Long Game Nobody Sees) | Tau Fereti
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Nobody becomes a full-time DJ overnight. International…
The High GroundWhy High Performers Stay Stuck in Life & Business | ft. Brett Scott
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! If you’re doing the work but still feel stuck…
The High GroundHow NOT to Lose Clients as Your Business Grows
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Why do some businesses grow effortlessly while others…
The High GroundWhy Growth Feels Messy (And How To Fix It)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Why does growth feel so messy once your business…
The High GroundWhy Most Businesses Fail Their 2026 Plan (How to Get It Right)
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! The first weeks of 2026 will either set your business…
The High GroundThe Naughty & Nice List of Marketing 2025 | Christmas Special
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Marketing campaigns can make or break a brand - and…
The High GroundHow to Nurture Leads and Build a Predictable Sales Pipeline
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Generating leads is just the start - the real growth…
The High GroundHow to Attract Qualified Traffic That Converts | EP40
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Stop wasting traffic - attract the right visitors who…
The High GroundTurning Interest Into Action: Mastering Conversion Rates | EP39
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! You don’t need more traffic to grow - you need more of…
The High GroundStop Competing on Price: How Brand Positioning Makes You the Obvious Choice
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! If clients keep comparing you on price, your…
The High GroundHow Exceptional Customer Experience Builds Authority and Growth | EP37
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Every interaction your clients have with your business…
The High GroundCrafting a Brand Story That Attracts and Converts | EP36
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Your brand story builds the bridge between your…
The High GroundChoose a Business Name That Commands Attention | EP35
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Your business name is far more than just a label -…
The High GroundHow Top Brands Turn Trust Into Growth | EP34
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Business growth isn’t just about leads, pipelines, or…
The High GroundBecome the Go-To Brand: Build Authority That Accelerates Sales | EP33
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Leads and sales are important, but the brands that…
The High GroundBuilding a Predictable Sales Pipeline: From Chaos to Consistency | EP32
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Unpredictable sales = unpredictable business. Too many…
The High GroundHow Strategic Networking Drives Real Business Growth | EP31
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Business growth isn’t just about strategies, ads, or…
The High GroundThe Mindset Behind Business Growth | EP30
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! You can have the best marketing strategy, the most…
The High GroundHow to Write Case Studies That Convert | EP29
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! A testimonial says, “We loved working with them.” A…
The High GroundHow to Write Award Applications That Stand Out ft. Annette Densham | EP28
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! Winning an award isn’t just about the great work…
The High GroundSOSTAC Model Explained: The Marketing Plan Framework Every Business Needs
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! If your marketing ideas never turn into results, the…
The High GroundWhy Your Technology Stack Is Your Secret Growth Engine | EP26
Got something to say to this podcast? Send a voicemail, and you might hear yourself on the next episode! The technology you choose isn’t just about convenience…