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SOSTAC Model Explained: The Marketing Plan Framework Every Business Needs

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If your marketing ideas never turn into results, the problem is usually planning. The SOSTAC model gives you a repeatable marketing plan that works.

This episode walks through each stage of PR Smith's SOSTAC framework, Situation, Objectives, Strategy, Tactics, Action and Control, and how to apply it to your own business.

In this episode:

What the SOSTAC framework is

How to work through each stage for your business

The common planning mistakes to avoid

Actionable takeaways for your next…

The skinny

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