Shows / The 1% Edge

The 1% Edge
Welcome to The 1% Edge Podcast with Carlos Nouche! The 1% Edge Podcast delivers insightful interviews with exceptional guests who share their personal journeys of continuous improvement—striving to get 1% better every day. Our focus is on go-to-market leaders across a range of industries, including roles such as: sales, customer success, sales operations, revenue enablement, marketing, product design, and more. Whether you’re a GTM professional seeking actionable insights or aiming to elevate…
Episodes
The 1% EdgeE29 - THE POWER OF RELATIONSHIPS AND NETWORKING IN SALES | With Carl Taggart
In this episode of the 1% Edge Podcast, Carlos Nouche and Carl Taggart delve into the significance of building authentic business relationships and the art of…
The 1% EdgeE28 - BUILDING TRUST IN A REMOTE WORKFORCE | With Chris Bowman
In this episode of the 1% Edge Podcast, Carlos Nouche and Chris Bowman discuss the concept of opportunity inspection in sales, particularly in the context of a…
The 1% EdgeE27 - TOP MISTAKES THAT FIRST-TIME MANAGERS MAKE | With Jon Mathews
In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Jon Mathews, Vice President of Sales at Buxton, about the challenges new managers face…
The 1% EdgeE26 - BUILDING A WINNING TEAM ENVIRONMENT | With Steve Finch
In this episode of the 1% Edge Podcast, Carlos Nouche speaks with Steve Finch, the Global Vice President of Sales Development at Okta, about the essential…
The 1% EdgeE25 - MASTERING NEGOTIATION SKILLS FOR SALES SUCCESS | With Todd Caponi
In this episode of the 1% Edge Podcast, host Carlos Nouche and guest Todd Caponi delve into the intricacies of negotiation skills, emphasizing the importance…
The 1% EdgeE24 - LEADERSHIP STARTS WITH SERVICE | With Haley Carswell
In this episode of the 1% Edge Podcast, host Carlos Nouche speaks with Haley Carswell, Vice President of Sales at Zynex Medical, about the importance of…
The 1% EdgeE23 - CHASING OPPORTUNITY VS. STAYING THE COURSE | With Tim Hanrahan
In this episode of the 1% Edge Podcast, Carlos Nouche and Tim Hanrahan discuss the delicate balance between chasing new opportunities and adhering to a…
The 1% EdgeE22 - BUILDING A WORLD-CLASS SALES CULTURE | With John Screen
In this episode of the 1% Edge Podcast, Carlos Nouche and John Screen discuss the intricacies of building and maintaining a world-class sales culture. John…
The 1% EdgeE21 - USING AI TO MAKE YOURSELF ONE PERCENT BETTER | With Cherilynn Castleman
In this episode of the 1% Edge Podcast, Carlos Nouche speaks with Cherilyn Castleman, an Executive Coach and Managing Partner at CGI Coaching and Training…
The 1% EdgeE20 - REFRAMING FROM PROBLEMS TO SOLUTIONS | With Stephen Hardy
In this episode of the 1% Edge Podcast, Carlos Nouche and mindset coach Stephen Hardy discuss the importance of reframing mental health challenges into…
The 1% EdgeE19 - HOW TO STAND OUT IN EMAIL COMMUNICATIONS | With Lisa Jones
In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Lisa S. Jones, founder and chief I-mail officer at I-mail Inc., about the challenges of…
The 1% EdgeE18 - MASTER YOUR MINDSET! | With Josh Mechanic
In this episode of the 1% Edge podcast, host Carlos Nouche engages with Josh Mechanic, Director of Enterprise Sales at Level Access, to explore the importance…
The 1% EdgeE17 - THE PSYCHOLOGY OF MOTIVATION AND DECISION MAKING | With Dr. Mary Odafe
In this episode of the 1% Edge podcast, Carlos Nouche and Dr. Mary Odafe delve into the psychology of motivation, decision-making, and the parallels between…
The 1% EdgeE16 - HOW TO ENHANCE YOUR BRAND AWARENESS | With Judy Shapiro
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Judy Shapiro, CEO of Topic Intelligence, about the intricacies of B2B acquisition marketing…
The 1% EdgeE15 - SURVIVING IN THE START-UP WORLD - FROM GROUND ZERO TO 100 | With Dustin Cosgrove
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Dustin Cosgrove about the realities of navigating the startup world. They discuss the…
The 1% EdgeE14 - HIRING REMOTE TALENT | With Patrick MacKelvie
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Patrick McKelvie, Vice President of Sales at Remote, about the challenges and opportunities…
The 1% EdgeE13 - COMMON MISTAKES OF HIGH-GROWTH COMPANIES | With Tim O'Neil
In this episode of the 1% Edge Podcast, host Carlos Nouche and guest Tim O'Neil discuss the common mistakes high-growth companies make while scaling. They…
The 1% EdgeE12 - FINDING BALANCE IN MODERN TIMES | With Jessica Perri
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Jessica Perri about the importance of finding balance in modern life. They discuss how to…
The 1% EdgeE11 - MASTERING VALUE-BASED SELLING | With Mike Hohner
In this episode of the 1% Edge Podcast, Carlos Nouche and Mike Hohner discuss the principles of value-based selling, emphasizing the importance of…
The 1% EdgeE10 - DELIVER A REAL IMPACT ON BUSINESS | With Scott Reynolds
In this episode of the 1% Edge podcast, Carlos Nouche and Scott Reynolds discuss the intricacies of leveraging CRM and the broader revenue tech stack to drive…
The 1% EdgeE09 - MAXIMIZING YOUR BUSINESS DEVELOPMENT EFFORTS | With Kahlil Trocme
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Kahlil Trocmé, head of business development at Factored, about effective strategies for…
The 1% EdgeE08 - WHY SO MANY B2B SOFTWARE COMPANIES ARE SIMPLY NOT MAKING ENOUGH MONEY | With Jeff Hoffman
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Jeff Hoffman, a Chief Revenue Officer with extensive experience in B2B software companies…
The 1% EdgeE07 - HOW TO BE A BETTER COMMUNICATOR | With Ryan Avery
In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Ryan Avery, a world-renowned public speaker and communication expert. They delve into…
The 1% EdgeE06 - HARNESSING THE POWER OF VISUALIZATION | With Tara Rego
In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Tara Rego, a former Army Airborne Sergeant turned Director of Strategic Partnerships at…
The 1% EdgeE05 - WHY BUILDING TRUST AND RAPPORT IS CRITICAL | With Mike Bosworth
Mike Bosworth - Author, Speaker, and Sales Philosopher. Topic - Why Sales Training Fails for 80% of the Attendees. Why building trust and rapport is critical…
The 1% EdgeE04 - THIS IS WHY YOU NEED TO BET ON YOURSELF | With Josh Klatz
In this episode of the 1% Edge podcast, Carlos Nouche and Josh Klatz discuss the importance of betting on oneself, overcoming imposter syndrome, and the…
The 1% EdgeE03 - TIPS FOR BUSY PROFESSIONALS | With Ben Trimm
In this episode of the 1% Edge Podcast, host Carlos Nouche speaks with Ben Timm, a former Marine and current senior sales director at eGym, about the…
The 1% EdgeE02 - HOW TO STAY CONSISTENT & PERSISTENT IN PROSPECTING | With Kyle Dellipoali
In this episode of the 1% Edge podcast, Carlos Nouche speaks with Kyle Dellipoali, Director of Sales at Erpley, about the critical role of prospecting in…
The 1% EdgeE01 NAVIGATING THE AI REVOLUTION | Chad Sanderson on The 1% Edge
Welcome to the first episode of The 1% Edge with Carlos Nouche! In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Chad Sanderson about the…