Shows / I Don't Know Who Needs to Hear This, But...
I Don't Know Who Needs to Hear This, But...
Daily news from the world of sports media
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Episodes
- I Don't Know Who Needs to Hear This, But...
Special Edition: The Long Way Around
One idea, five shows. This crossover episode runs on Bills, Bills, Bills, The Little Daily NFL Podcast, The Little Daily A.I. Podcast, The Little Daily…
- I Don't Know Who Needs to Hear This, But...
LIV Golf’s $300 Million Lifeline Is Gone
BC Partners Credit is walking away from the $300M financing that was meant to bring LIV Golf out of Chapter 11, Front Office Sports reported, citing the…
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Team USA Looks for Outside Investors
The U.S. Olympic and Paralympic Committee is seeking outside financing for U.S. Olympic and Paralympic Ventures, a new company for Team USA's sponsorship…
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Prediction Markets vs. OSBs: The Never-Ending Story?
Fanatics Markets stops accepting trades in Utah on Wednesday, November 4, pulling its entire prediction-market offering from the state. DraftKings and FanDuel…
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The NFL Puts Real Stadium Sponsors Inside Madden
The NFL and EA have launched the Madden NFL Virtual Stadium Sponsorship Program. Starting this season, official sponsors of all 32 clubs and league partners…
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The World Series Climbs Back to a Projected 12 Million. Is It Now a Legacy Brand?
The Brewers–Rays World Series finished far stronger than it started. Game 3 landed at 8.33 million, the second-smallest World Series audience on record, but…
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A World Series Blowout Nears the Smallest Audience on Record
Monday's 10–1 Brewers win in World Series Game 3 averaged about 8.3 million viewers across Fox and Fox Deportes. The record low is 8.29 million, so Game 3 will…
- I Don't Know Who Needs to Hear This, But...
The Smallest-Market World Series in 20 Years Is Down Only 7%
Final numbers are in for the Rays–Brewers World Series. Game 1 averaged 12.26 million viewers across Fox, Fox Deportes and Univision, and Game 2 averaged 10.85…
- I Don't Know Who Needs to Hear This, But...
The Small-Market World Series Opens With 12.2 Million Viewers
Game 1 of the Rays–Brewers World Series averaged 12.2 million viewers across Fox and Univision, according to preliminary numbers reported by Sports Business…
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MSG Splits the Knicks and Rangers Into Two Public Companies
Madison Square Garden Sports' tax-free spin-off of the Rangers from the Knicks is scheduled to complete today, with MSGK and MSGR starting regular-way trading…
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FIFA Puts the 2030 World Cup Up for Bid
FIFA opened its tender on Thursday for U.S. and Puerto Rico media rights to the 2030 men's World Cup, with an option on 2034. Bids are due November 19, and…
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Utah Sues Kalshi Over $3 Billion in Wagers
Utah Attorney General Derek Brown is suing Kalshi, alleging its contracts are illegal gambling in one of two states whose constitutions ban gambling. The…
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NFL Owners Approve Arctos's Stake in the Falcons
NFL owners approved Arctos's 7.5% stake in the Atlanta Falcons at their meetings in New York on Tuesday. Arctos, now a business of KKR, has also committed to…
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ESPN Pays Up for a 24-Team College Football Playoff
After more than a week away, a special midweek edition with a Deep Dive. ESPN and the College Football Playoff have a handshake agreement for a 24-team field…
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Disney+ Will Stream the Super Bowl, ESPN's First
Every Disney+ subscriber in the U.S. will be able to stream Super Bowl LXI on February 14, 2027, ESPN and the NFL said on Wednesday. It's the first Super Bowl…
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Paramount Closes Its $110 Billion WBD Deal, and Skydance Is Born
Paramount completed its $110 billion acquisition of Warner Bros. Discovery on Tuesday, and the combined company is now Skydance, with CBS Sports and TNT Sports…
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CBS and Tony Romo Part Ways After Nine Seasons
CBS Sports and Tony Romo have "mutually agreed to part ways," ending his nine seasons as the network's lead NFL analyst. Romo had been on leave since July, and…
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YouTube Wants Live Sports in Bulk, Not One Game at a Time
YouTube is still an interested buyer for almost every major U.S. league, CNBC's Alex Sherman reports, but only for whole packages: all of a team's local games…
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ESPN Has One Week to Keep the College Football Playoff
ESPN's exclusive talks to keep the College Football Playoff are "tough sledding," per Sports Business Journal, with a week left before the October 9 deadline…
- I Don't Know Who Needs to Hear This, But...
MSG Splits the Knicks and Rangers Into Two Stocks
Madison Square Garden Sports' board has approved spinning off the New York Rangers from the Knicks, with completion scheduled for October 26. The parent…
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The Islanders Sell 15% for Almost What the Whole Team Cost
The New York Islanders have agreed to sell roughly 15% of the franchise at a $3 billion valuation, Sportico reports, pending NHL approval, with Scott Malkin…
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Apollo's Yankees Deal Comes With a $1 Billion Loan
The Steinbrenner family is selling at least 4% of Yankee Global Enterprises as part of Apollo Sports Capital's $2.6 billion investment, at a valuation above…
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Manchester United Borrowed Another £90 Million This Summer
Manchester United drew £120 million from its revolving credit facility across three summer tranches, repaid £30 million, and ended up with total debt of £1.15…
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Stephen Ross Is Shopping a Fifth of the Miami Grand Prix
Dolphins owner Stephen Ross is in advanced talks to sell a 20% stake in Formula One's Miami Grand Prix to private equity firm Otro Capital. It's the latest…
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Steinbrenners Sell a Piece of the Yankees to Apollo
The Steinbrenner family is selling at least 4% of Yankee Global Enterprises as part of Apollo Sports Capital's $2.6 billion debt-and-equity investment — a deal…
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Nike Lets Mbappé Walk — To On
Nike just let a twenty-year relationship walk — Kylian Mbappé has signed a ten-year cash-and-equity deal with On, the Swiss brand co-owned by Roger Federer, in…
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A $110 Billion Merger Just Cleared Its Last Obstacle
Paramount Skydance has settled the antitrust suit brought by twelve state attorneys general, removing the last real barrier to its $110 billion acquisition of…
- I Don't Know Who Needs to Hear This, But...
The NFL's Ratings Fell. The Audience Didn't
NFL Week 1 viewership averaged 19.5 million per window, down 13% year over year and the least-watched opening week since 2023 — but total consumption across…
- I Don't Know Who Needs to Hear This, But...
Does the Streaming Service Actually Decide Who Watches?
No daily brief today — the whole episode is one question. Week 1 of the 2026 NFL season ranged from a 10.8 million-viewer early window to a 25.7 million-viewer…
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The Streamers Stopped Waiting for Washington
Netflix, Amazon and YouTube have formed a joint US lobby group, the Streaming Access and Choice Alliance, to shape how lawmakers regulate live sport on…
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Week 1 Gave Every Network a Different Answer
The full Week 1 numbers are in, and they don't tell one story: CBS lost viewers, NBC rebounded Sunday after a soft Wednesday opener that drew the NFL's…
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The NFL Filled Melbourne, and Still Opened the Season Down
The NFL's game in Melbourne pulled 18.5 million average US viewers on Netflix and a live crowd of 100,021 — the seventh-largest in regular-season history — but…
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LIV Golf Files Chapter 11, Its Own Stars Now Creditors
LIV Golf has filed for Chapter 11 bankruptcy in New Jersey, and the players it paid hundreds of millions to sign — Jon Rahm, Bryson DeChambeau, Dustin Johnson…
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WTGL Lands ESPN and Free TV Before It Plays a Game
A women's golf league that hasn't played a single hole just landed both ESPN and free over-the-air television — TMRW Sports and the LPGA signed multiyear US…
- I Don't Know Who Needs to Hear This, But...
LIV Golf Moves to Void Its Player Contracts
LIV Golf's 128-page Chapter 11 filing reveals the Saudi PIF spent roughly $495 million propping up the back half of the 2026 season before its exit — and the…
- I Don't Know Who Needs to Hear This, But...
LIV Golf Files Chapter 11 With a Buyer Already Waiting
LIV Golf enters court-supervised Chapter 11 restructuring in New Jersey, four months after the Saudi PIF ended its funding — with BC Partners Credit already…
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Goodell Locks In Five Years, One Day Before Kickoff
NFL owners finalize Roger Goodell's extension through March 2031 a day before kickoff — locking in continuity for the league's next round of media negotiations…
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Rogers Turns Itself Into Hockey's Landlord
Rogers sublicenses French-language NHL rights to Quebecor's TVA Sports for twelve years — through the 2037-38 season, up to 350 games a year — the third piece…
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The NBA Just Stripped an Owner of Five Years
A nearly yearlong investigation into the Clippers' 2021 Kawhi Leonard extension lands the harshest front-office penalty in modern NBA history: a $30M fine…
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Kroenke Now Owns a Team in Every Major League
Stan Kroenke agrees to buy the Los Angeles Angels for a reported $4B — breaking the $3.9B record the Padres set earlier this year — and closes the last gap in…
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The Lakers Just Sold Again — For a Record
Mark Walter sells the Lakers to Joshua Kushner and Bob Iger at a record $12.5B, the second change of control in under a year — and it's not alone: Arctos takes…
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EA's Big Pay-Day Finalized
NFL early renewal talks stall as Fox and Paramount step back, EA's $55B take-private closes, plus Nielsen, McLaren and CazeTV headline news. Hosted on Acast…
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DAZN is Loving Regional Rights
The Indiana Pacers hand every local broadcast to DAZN, Kelce and Publicis launch an NIL shop, plus Nike, EA and Premier League shirt news. Hosted on Acast. See…