FIFA Puts the 2030 World Cup Up for Bid

I Don't Know Who Needs to Hear This, But... · Oct 23, 2026 · 14m

FIFA opened its tender on Thursday for U.S. and Puerto Rico media rights to the 2030 men's World Cup, with an option on 2034. Bids are due November 19, and FIFA wants a winner by year-end, ideally one partner for both English and Spanish rather than the Fox/Telemundo split. Fox is estimated to have paid $425 million for 2026, a tournament that averaged 13.5 million viewers a match, up 166% on 2022, and media executives have predicted $1.5–2 billion this time. Also today: CBS signs JJ Watt as its lead NFL analyst on a multi-year deal; Nike becomes the Mumbai Indians' kit partner from 2027…