Shows / Frankly eCommerce
Frankly eCommerce
Straight talk from Austin, Texas for brand operators on ecommerce Direct to Consumer sales and marketing online. A consortium of brand, agency, SaaS veterans who don't pull their punches in describing what's working today.
Episodes
- Frankly eCommerce
BFCM Retention: Buyers vs. Customers
How e-commerce brands can maximize Black Friday / Cyber Monday profitability through strategic post-purchase retention, email/SMS segmentation, and lifecycle…
- Frankly eCommerce
Scaling BFCM With Intent Data
How e-commerce brands can scale shopper intent capture and retention strategies for Black Friday / Cyber Monday while keeping customer acquisition cost targets…
- Frankly eCommerce
BFCM Conversion: Psychology & AI
How e-commerce brands can align their website messaging and product pages with the unique mindsets of holiday shoppers during Black Friday and Cyber Monday. In…
- Frankly eCommerce
Massive Ad & Social Creative Powers BFCM Acquisition
"Evolve your creative strategy with AI—without sacrificing your brand messaging." How e-commerce brands can scale social posting and ad spend for Black Friday…
- Frankly eCommerce
Marketing leadership through story, data, and growth bets
In this episode of Frankly E-commerce, host Patrick Scott Pitman sits down with e-commerce veteran Rabah Rahil (CMO at Tie, former CMO at Fermat and Triple…
- Frankly eCommerce
What AI Didn't Solve about Data Analytics
Most founders are guessing. Dan Hansford says that's expensive. In this episode of Frankly E-commerce, host Patrick Scott Pitman sits down with Dan Hansford, a…
- Frankly eCommerce
Why Now is the Best Time to Launch a Brand with Chris Lang
Most founders are living day-to-day. Chris Lang says that's a choice. In this episode of Frankly E-commerce, host Patrick Scott Pitman sits down with 15-year…