Why Now is the Best Time to Launch a Brand with Chris Lang
Most founders are living day-to-day. Chris Lang says that's a choice.
In this episode of Frankly E-commerce, host Patrick Scott Pitman sits down with 15-year e-commerce veteran Chris Lang (Fresh Chili, Move Agency) to explore why now is the best time in history to launch a brand and what actually separates brands that scale from those that stall.
Together, they unpack the four pillars every brand needs to master, why marketing has become the heartbeat of e-commerce, and how to build a cult following by making your customer the hero. Chris also shares why systems beat viral moments, the hard…
The skinny
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